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Kambi Group plc signs multi-year sportsbook agreement with MaximBet

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Kambi Group plc signs on-property sportsbook partnership with WarHorse Gaming, LLC in Nebraska

 

Ambitious lifestyle sports betting brand selects Kambi’s technology and services to enhance its North American sports betting positioning

Kambi Group plc, the world’s trusted sports betting supplier, has entered into a multi-year sportsbook partnership with MaximBet, a sports betting brand owned and operated by Carousel Group, a privately held licensed sports betting and casino operator.

Under the terms of the deal, MaximBet, which launched in September in partnership with the renowned men’s lifestyle media brand Maxim, will integrate Kambi’s sportsbook platform into its technology stack, aiding the brand’s strategy to accelerate its growth throughout North America.

As MaximBet continues to expand across North America, it will leverage Kambi’s best-in-class betting solutions, from compliance provision and odds compiling to customer intelligence and risk management, as well as an array of market-leading products such as Bet Builder, its in-event and multi-event combinability product.

MaximBet is made up of a leading sports betting and casino website, MaximBet.com, and tailor-made native iOS and Android apps that allow users to bet on sports and casino. The brand leverages Maxim’s large, integrated network of print, digital and social platforms and events to engage the loyal Maxim community alongside its community of sports bettors.

MaximBet, which is live in Colorado, is set to go live in at least five additional US states – Indiana, Iowa, New Jersey, Ohio and Pennsylvania – and also expects to launch in Canada in 2022 along with a series of other US states to be announced soon.

Kristian NylĂ©n, CEO, Kambi, said: “Kambi is delighted to become the exclusive online sportsbook provider to MaximBet, a company that is committed to delivering a superior experience to its players.

“The management team at Carousel Group understand the benefits of Kambi’s scalable sports betting technology and services, as well as the flexibility to innovate on top of its own platform and leverage the strength of the Maxim brand.

“This is an important partnership for Kambi as we continue to strengthen our global network and we look forward to working closely with MaximBet to aid its expansion across the US.”

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Daniel Graetzer, CEO, MaximBet, said: “When we launched MaximBet late last year, we promised our users the very best experience, both online and in the real world. Teaming up with Kambi – the world’s most prestigious sports betting technology supplier – makes this promise even more of a reality.

“This partnership will enable MaximBet to allocate more resources to its rapid expansion and real-life experiences that set it apart from the traditional, by-the-book sports betting operators. If MaximBet users thought the exclusive rewards, prizes, events and experiences were incredible before, they haven’t seen anything yet.”

The agreement is expected to have a small positive impact on Kambi’s 2022 revenue, however the partnership has the potential to become a material source of revenue over the course of the contract.

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SOFTSWISS Releases 19-in-1 Market Overview: iGaming in Latin America

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SOFTSWISS Releases 19-in-1 Market Overview: iGaming in Latin America

 

SOFTSWISS, a global tech provider of iGaming software solutions, has unveiled its latest report on Latin America’s iGaming landscape, providing a comprehensive, data-rich guide for operators navigating one of the industry’s fastest-evolving regions. 

After becoming the first certified iGaming software provider in Brazil and obtaining further approval in Peru, SOFTSWISS has deepened its regional expertise to help operators, regulators, and stakeholders better understand and operate within the dynamic LatAm iGaming market.

As the iGaming sector turns its eyes toward emerging markets, Latin America stands out as both a challenge and an opportunity. The newly released Latin America’s iGaming Market Overview from SOFTSWISS offers a detailed, country-by-country analysis of the region’s regulatory frameworks, market potential, and player behaviour. 

The report serves as a starting point for understanding gambling regulation across Latin America. It helps analysts, governmental institutions, and operators solve the problem of scattered and unclear information about the market peculiarities of the region’s countries, equipping stakeholders with the knowledge to build strategies grounded in local realities.

What’s Inside the Report?

The iGaming in Latin America Market Overview examines 19 jurisdictions and outlines their licensing conditions, taxation models, local ownership requirements, and digital infrastructure, which collectively shape the operating landscape. The 2025 edition offers:

  • Detailed regulatory snapshots for land-based and online gambling in LatAm countries
  • In-depth assessments of mobile penetration, payment infrastructure, and demographic trends
  • Analysis of traditional betting culture and its impact on online product strategies
  • Insights into upcoming reforms and their competitive implications

Many local experts note that the Latin American market is highly fragmented, with each country presenting its own unique regulatory landscape for iGaming. From Costa Rica’s legal grey zones to Paraguay’s border casinos and Brazil’s regulatory leap with Law No. 14.790, the report underscores how nuanced and fragmented the market remains. Understanding distinct frameworks is critical for any operator looking to succeed in the region, whose potential is really powerful when approached strategically.

Magnho JosĂ©, President of Instituto Jogo Legal (IJL), comments: “Costa Rica’s open licensing model has positioned the country as a global hub for online gambling, serving operators from both Latin and North America. Meanwhile, border zones like Ciudad del Este in Paraguay host some of the region’s most established land-based casinos. Latin America’s market isn’t just growing, it’s geographically layered and commercially diverse.”

The SOFTSWISS overview gives operators a clear, data-informed view of where the region stands today – and where it is headed next.

Dario Leiman, Head of Business Development in Latin America at SOFTSWISS, shares his excitement: “With Brazil’s full-scale iGaming regulation now in place, SOFTSWISS is fully ready to operate in the market. In parallel, we’ve been evaluating opportunities in other Latin American countries. This report is more than a regional snapshot – it’s a practical tool for any operator looking to eliminate the guesswork from market entry and make informed decisions.”

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The Latin America report is part of a broader effort by SOFTSWISS to deliver strategic, market-specific intelligence for iGaming professionals. Earlier this year, the company released the iGaming in South Africa 2025 report – an in-depth analysis of one of Africa’s most promising regulated markets.

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 35,000 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.

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Live-dealer specialist Ezugi to provide immersive casino experiences to SkillOnNet’s Brazilian platforms

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Global entertainment brand SkillOnNet has announced the expansion of its successful partnership with live-dealer gaming solutions specialist Ezugi into the regulated markets of Brazil.

The move builds on a strong existing relationship between the two companies and highlights their commitment to delivering top-tier gaming experiences across Latin America.

Players at SkillOnNet’s  Brazilian platforms, such as PlayUzu.bet.br and BacanaPlay.bet.br, now have access to Ezugi’s high-quality live casino games, including roulette, blackjack, and baccarat.

Part of the Evolution Network, Ezugi has established cutting-edge studio environments in Latin America to provide localised games with localised limits and Spanish-speaking dealers for an unbeatable live casino experience.

Meanwhile, SkillOnNet has been making a splash in Latin America through its PlayUZU and BacanaPlay brands. After launching PlayUZU in Brazil this year, the casino has quickly become a household name in the market, thanks to big-budget TV and marketing campaigns. PlayUZU promotes a “fairer” online casino experience, offering bonuses with no playthrough requirements.

Jani Kontturi at SkillOnNet said: “Ezugi has proven itself to be a standout partner with an exceptional product, and we’re excited to deepen our collaboration. Latin America is a key growth region for us, and we’re committed to offering our players the very best in live casino entertainment.”

Gilad Ben-Ami at Ezugi said: “With SkillOnNet, we share a vision of delivering localized, high-quality live casino content, and together we can offer a compelling product that meets the expectations of Latin American players.”

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Century Casinos, Inc. Announces Second Quarter 2025 Results

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Century Casinos, Inc. Announces Second Quarter 2025 Results

 

Century Casinos, Inc. announced its financial results for the three and six months ended June 30, 2025.

Second Quarter 2025 Highlights*

Compared to the three months ended June 30, 2024:

  • Net operating revenue was $150.8 million, an increase of 3%.
  • Earnings from operations was $16.6 million, an increase of 16%.
  • Net loss attributable to Century Casinos, Inc. shareholders was ($12.3) million, a decrease in net loss of 70%, and basic net loss per share was ($0.40).
  • Adjusted EBITDAR** was $30.3 million, an increase of 10%.

“We are proud of the strength and momentum we have built across our portfolio, which has shown solid year over year growth and generated positive cash flow in the quarter. Following various inquiries from third parties about potential asset sales and strategic partnerships, we have initiated a strategic review process as part of our ongoing commitment to driving long-term value creation and optimizing our portfolio of assets and operations,” Erwin Haitzmann and Peter Hoetzinger, Co-Chief Executive Officers of Century Casinos remarked.

UPDATES

Sports Betting – Missouri – In May 2025, the Company announced that it has partnered with BetMGM to operate an online and mobile sports betting application under the Company’s license in Missouri. The agreement includes a percentage of net gaming revenue payable to the Company, with a guaranteed minimum, as well as retail sportsbook options to be exercised at the Company’s discretion. Sports betting is expected to begin in Missouri in the fourth quarter of 2025.

Caruthersville, Missouri – Since the opening of the new casino and hotel on November 1, 2024, net operating revenue and Adjusted EBITDAR** have increased 26% and 31% respectively.

Poland – The Company was awarded a second license in the city of Wroclaw in March 2025. The Company expects to open the casino in the fourth quarter of 2025. The Company was notified in June 2025 that it had not received a new license for a second casino in Warsaw and closed the casino at the Hilton Hotel. The license for the Company’s flagship casino in Warsaw at The Presidential Hotel runs through 2028.

Strategic Review Process – The Company’s Board of Directors (the “Board”) has initiated a comprehensive strategic review of its operations, capital structure and strategic growth options. The review will explore a range of potential strategic alternatives for the Company’s assets and businesses aimed at enhancing shareholder value and supporting long-term growth. These alternatives may include opportunities to unlock value within our existing property portfolio, optimize the Company’s capital structure, evaluate potential mergers, strategic partnerships, or the sale of the Company, and to analyze potential divestments of assets or other asset-level transactions. In connection with this review, the Company has engaged Faegre Drinker Biddle & Reath LLP as legal counsel and Macquarie Capital as financial advisor.

This review follows the Company’s recent substantial capital expenditure program and solid operational performance in the second quarter of 2025 and reflects the Board’s proactive approach to positioning the Company for future success in an evolving market landscape. The Board has not set a timetable for the conclusion of this review. At this stage, no commitments or decisions have been made and there can be no assurance that the review will result in any transaction or particular change to the Company’s business. The Company does not intend to make further public comments on the process unless and until it determines that further disclosure is appropriate or necessary.

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GamingAmericas.com (part of HIPTHER) is your one-stop portal for the latest news, insights, and analyses in the gaming industry across the Americas. From legislative updates and market trends to interviews with industry leaders, we provide a comprehensive look at the dynamic landscape of both online and land-based gaming. Whether you're a stakeholder looking to stay ahead of the curve or a gaming enthusiast eager for reliable updates, GamingAmericas.com has got you covered. Follow us on social media and subscribe to our newsletter for real-time updates and exclusive content. Make informed decisions and stay ahead in the game with GamingAmericas.com.

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