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MAXIMBET OFFERS NIL CONTRACTS TO ALL 21+ DIVISION I, II & III FEMALE STUDENT-ATHLETES IN COLORADO

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Flows Partners with Leading North American Operator MaximBet

 

Lifestyle sports betting brand, which launched in Colorado last month, promotes power of women’s sports with cash and exclusive party package to 21 and up

MaximBet, the emerging online sports betting lifestyle brand operated by Carousel Group and in partnership with premier men’s brand, Maxim, announced it is offering all female student-athletes at Division I, II and III Colorado colleges and universities a Name, Image and Likeness (NIL) deal that rewards them with cash, invitations to parties, merchandise and more. The extension to all female collegiate student-athletes in Colorado is the first official dive into NIL for MaximBet and marks the first time any brand in the iGaming category has proposed an offer exclusively to women sports participants at all divisions.

“We are part of the Colorado community, and we want our users to know that we support the team and athletes in their backyards,” said Doug Terfehr, VP of Brand and Communications, MaximBet. “We hope as many qualified young women who love playing for their college or university take advantage of this offer and recognize that we support them in everything they do.”

The term of engagement is four months and includes a cash payment, as well as an invitation to the first-ever MaximBet Max-querade Party in Denver on Saturday, Oct. 30. To become part of the MaximBet NIL team, eligible athletes must follow the brand on Facebook, Instagram, TikTok and Twitter,and send a DM with interest on whatever social media platform she prefers. Members of the MaximBet NIL team will also receive free merchandise from the company and be asked to spotlight the brand in posts on their personal social channels. The two female athletes that secure the highest level of social engagement will receive an additional four-figure bonus on top of their cash payment.

MaximBet, who’s sports betting platform has been on fire since launching last month – including setting back-to-back-to-back record weekends in bets and new signups – is approaching the industry with a customer-first, lifestyle mindset, rewarding players with real-life experiences along with traditional bet credits, bonuses and other benefits.

Earlier this month, MaximBet announced it had gained market access in Ohio and Pennsylvania, meaning MaximBet is now live, or set to go live, in six states and Canada.

  • Colorado (live)
  • Indiana
  • Iowa
  • New Jersey
  • Ohio
  • Pennsylvania

In addition, earlier this year Carousel Group entered into a multi-state, 10-year partnership with Caesars Entertainment that enables the MaximBet brand to rapidly secure market access to states across the country. The deal includes both sports betting and casino.
As a lifestyle brand, MaximBet users receive experiences just for playing on the platform, along with the following advantages:

  • Powered by the Latest Tech: MaximBet uses proprietary technology that has been built in-house to give players the best and safest experience possible. With decades of experience in the sports betting and technology spaces, the MaximBet tech interface offers everything from an elevated guest UX to early detection of behaviors that may potentially be dangerous to players.
  • Every League, Every Event: NFL. MLB. NBA. NHL. PGA. MMA. You name it. MaximBet has every league and every sport covered, so there’s always something big to make your day. No matter your game, you’ll find sharp odds and the best props for every event on the schedule, 365 days a year.
  • Exclusive Prizes and Experiences: MaximBet brings the most exclusive real-world experiences to every state it operates in, as well as awesome virtual experiences for players wherever they are. For example, MaximBet will give players the chance to win an opportunity to share a bet with their favorite influencer or celebrity and then watch a game together. 
  • 1x Rollover Requirement: Earning Free Bet Credits is easy. And so is turning them into cash. With a tiny 1x rollover requirement, you don’t have to bet much to get your hands on your winnings.
  • Top Shelf Customer Service: MaximBet is committed to its players, ensuring an unparalleled, top shelf guest experience each time they play. 
  • More On the Way: If jackpots and slots or high stakes blackjack are more to your taste, then stay tuned for MaximBet casino, launching soon.

As MaximBet continues to expand in new areas, responsible gaming remains a key focus. MaximBet is proud to provide resources to help customers play responsibly.

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PRAGMATIC PLAY AND ECUABET SEAL BINGO PARTNERSHIP EXTENSION

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PRAGMATIC PLAY AND ECUABET SEAL BINGO PARTNERSHIP EXTENSION

 

Pragmatic Play has enhanced its partnership with Ecuadorian operator Ecuabet thanks to the addition of its full suite of Bingo products.

Joining Pragmatic Play’s award-winning Slots portfolio, players at Ecuabet will be able to enjoy the provider’s extensive library of player favourite Bingo products, including classic variants such as 90 ball, as well as the innovative Sweet Bonanza Bingo.

The partnership extension is the latest growth for Pragmatic Play in the country and aligns with its strategic progress in the wider LatAm region, where it remains at the forefront of one of the most vibrant markets globally.

Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “It’s always a pleasure to see existing valued partners request more products and with Pragmatic Play’s Bingo content, we know Ecuabet and its players are getting the very best the industry has to offer.

“The strength of Pragmatic Play’s multi-product offering for operators is clear and the supplier will continue to strengthen each category to ensure LatAm markets the content their players demand.”

Liliana Zuluaga, Manager at Ecuabet, said: “Bingo is hugely popular in Ecuador and we know that Pragmatic Play’s games offer us the right level of quality and diversity we need to maintain our high standards at Ecuabet.

“Having proudly hosted its Slots catalogue for some time now, we know what we’re getting with Pragmatic Play. Its titles will continue to be a huge benefit to our overall proposition and the new Bingo content is key to that.”

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Clark County residents can bring a friend for free to Super Bingo $160,000 tournaments at the Plaza Hotel & Casino in March and April

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Home to downtown Las Vegas’ only bingo room, the Plaza Hotel & Casino is offering Clark County, Nevada residents who register for the next Super Bingo tournaments occurring March 4-6 and April 8-10 the opportunity to bring a friend for free.

Held in the Plaza’s expansive ballroom, Super Bingo draws nearly 1,000 people from the local Las Vegas valley and across the country and Canada for the opportunity to win big playing fun-filled games of bingo over two days, with a $50,000 super coverall both days while socializing with like-minded bingo players.

Bingo-only registration is $160 per person, and Clark County residents who register can bring a friend for free. Registration is available online at https://www.plazahotelcasino.com/bingo/super-bingo-registration/. Hotel-and-bingo packages start at $300 for a four-night stay with no resort fee.

All Super Bingo players receive one 6-on paper pack for both days, two daubers, free drinks via an open bar at all sessions, boxed lunch both days, and $10 in free slot play after the first day’s session.

Bingo at the Plaza Hotel & CasinoThe Plaza’s Bingo room offers six daily bingo sessions at 11 a.m., 1 p.m., 3 p.m., 5 p.m., 7 p.m. and 9 p.m. and is located on the 3rd floor. By parking on the third floor of the Plaza’s self-parking garage, guests have convenient and direct access to the Plaza’s bingo room and parking is validated for bingo players.

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Compliance Updates

Scientific Games Testifies at Maryland House Ways and Means Hearing in Support of Proposed iLottery Legislation

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The Public Policy and Government Affairs Senior Vice-President for Scientific Games, Christine Wechsler, testified today before the Maryland House Ways and Means Committee to share the company’s support of House Bill 1218, State Lottery – Internet Sales Authorization and Distribution of Proceeds. If adopted, the legislation would authorize the Maryland Lottery to offer its games to in-state consumers through online sales channels.

Wechsler discussed the importance of remaining competitive and modernizing at the same pace as other gaming products offered in the market in order to maintain and grow the Maryland Lottery’s more than $714 million in profits returned annually.

“The Maryland Lottery is like all other businesses selling products to consumers; it must modernize to meet changing consumer demand,” Wechsler said in a prepared testimony. “Providing convenient and relevant experiences to consumers online and at retail will be critical to enable the Maryland Lottery’s sustainability and maximize revenue potential for the state.”

Wechsler also shared key iLottery facts with the Committee as it considers this legislation, which included:

  • iLottery doesn’t cannibalize bricks-and-mortar retail sales. Of the twelve United States lotteries selling online today, none have experienced cannibalization at retail. Retail sales have grown faster in iLottery jurisdictions than in states that do not sell online.
  • Online sales platforms provide player protections and tools that support healthy, responsible lottery play. Key platform features can include the ability to self-exclude, engage in cooling-off periods and/or set limits on deposit and play amounts.
  • iLottery is a new, convenient sales channel to offer lottery products; it is not designed to be a substitute for or compete with casino games. iLottery has proven in other states to successfully co-exist with iCasino, sports betting and other forms of gaming.

As a 27-year partner to the Maryland Lottery, Scientific Games provides the systems technology, terminals and communications infrastructure supporting sales of its lottery games at retail. The company also provides the Maryland Lottery with other key products and services including printed instant games and inventory management software as well as manages the entire interactive category which includes the My Lottery Rewards loyalty program, associated mobile app and second-chance promotions.

“Our focus has always been on delivering solutions and services to facilitate retail growth and maximize profit returned to Maryland’s beneficiaries,” Wechsler said. “And we are invested and fully committed to helping shape a successful iLottery framework for the state that responsibly drives continued growth across the Maryland Lottery’s established bricks-and-mortar retailer network while providing incremental online revenue.

Scientific Games is the global leader in retail instant games, a major provider of retail systems and technology and an industry pioneer in iLottery and digital lottery solutions that drive profits for government-sponsored lottery programs. The company is a trusted partner to more than 130 lotteries spanning 50 countries including over 30 iLottery customers.

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