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bet365 AND SCOUT GAMING GROUP LAUNCH FREE-TO-PLAY “DAILY LINEUPS” IN NORTH AMERICA

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bet365, the global sports betting brand, announced a partnership with Scout Gaming Group, a leading fantasy sports provider, to bring a range of free-to-play “Daily Lineups” products to North America.

The deal expands bet365 and Scout Gaming Group’s existing partnership across five continents with multiple, highly localized products deploying a number of different user engagement, acquisition, and retention strategies.

A bet365 spokesperson said:
“We are excited to partner with Scout Gaming Group, a veteran leader in fantasy sports. Their robust range of technologies, products and services will play an instrumental role as we expand our fantastic free-to-play “Daily Lineups” for our eligible bet365 customers!”

Niklas Jönsson, CEO at Scout Gaming Group said:
“We’ve now brought to market, fully localized, and highly competitive free-to-play product in a region where there is considerable competition, a massive market and even more opportunities for innovative Fantasy Sports providers and operators.

We are very much looking forward to measuring the results with bet365 and ensuring the products deliver on their tremendous potential and the vision of the partnership to bring engagement and excitement to users.”

With bet365’s free-to-play “Daily Lineups”, verified bet365 users can build their own teams and compete against others for points in popular American sports like football, basketball, baseball, golf and more. Players on each team will accumulate points based on their real-world performances with winnings will be paid in the form of bonus bets or cash.

bet365’s free-to-play “Daily Lineups” is currently available in Virginia, Ohio, Colorado, Louisiana, and New Jersey with more markets to be announced. Fans can access free-to-play “Daily Lineups” by clicking on the “Daily Lineups” tab from the bet365 website. Specific rules, terms and conditions apply.

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Casino Association of New Jersey Welcomes Back Atlantic City Airshow

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Casino Association of New Jersey Welcomes Back Atlantic City Airshow

 

The Casino Association of New Jersey (CANJ) issued the following statement regarding the announcement that the Atlantic City Airshow will be returning this summer:

“The Casino Association of New Jersey is thrilled to hear that the Atlantic City Airshow will be returning this summer. The airshow has always been a highlight during the summer season, and we look forward to celebrating this renowned event in July.

“Along with world-class gaming, exciting concerts, a replenished beach, delicious food, and an all-star lineup of entertainment options, Atlantic City is the place to be this summer.

“We want to thank New Jersey Governor Phil Murphy, Atlantic City Mayor Marty Small, CRDA Executive Director Eric Scheffler and Visit Atlantic City President and CEO Gary Musich for their efforts to bring the airshow back.”

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SCCG Announces Strategic Partnership with Publishers Clearing House

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SCCG Announces Strategic Partnership with Publishers Clearing House

 

SCCG Management, a global leader in gaming advisory and business development, has announced a strategic partnership with Publishers Clearing House (PCH) to explore new social gaming monetization opportunities. This collaboration will leverage PCH’s extensive zero- and first-party consumer database and SCCG’s deep expertise in gaming to drive engagement and revenue growth across social gaming operators.

Founded in 1953, PCH has built a multi-channel digital entertainment platform, blending free-to-play, chance-to-win gaming experiences with a robust direct-to-consumer business model. PCH has awarded over $614 million in prizes, captivating audiences through its famous Prize Patrol and its vast network of web and app-based entertainment properties.

Through this partnership, SCCG will provide advisory and business development services, focusing on monetizing PCH’s massive player base by connecting them with innovative social and Sweepstakes gaming operators. By optimizing first-party data and analytics, SCCG and PCH will create new pathways for engagement and revenue generation in the growing social gaming space.

Stephen Crystal, Founder & CEO of SCCG Management, said: “Publishers Clearing House has a long-standing reputation as a pioneer in digital entertainment and consumer engagement. By combining their vast database of highly engaged users with our expertise in social gaming, we are creating new ways to drive monetization and expand opportunities for gaming operators. We look forward to helping PCH unlock the full potential of their digital ecosystem.”

Ed Leahy, Head of Sales at PCH, said: “We are incredibly excited to partner with SCCG and leverage their unparalleled expertise in gaming and monetization. This collaboration opens up new opportunities to enhance player engagement and drive innovative solutions in the social gaming space. We look forward to unlocking new growth potential together.”

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WA.Technology to accelerate operators’ Brazilian growth at SiGMA Americas

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WA.Technology to accelerate operators’ Brazilian growth at SiGMA Americas

 

Leading supplier to deliver unmatched local expertise at Stand O25, Transamerica Expo Center

WA.Technology, the award-winning B2B iGaming solutions provider, is raising the bar for Brazilian operators at SiGMA Americas with its latest innovations, tailored specifically to the regulated Brazilian market.

Already recognised as one of Brazil and LatAm’s most sought-after B2B platform partners, the premium solutions provider will showcase its full range of iGaming solutions to delegates at the Transamerica Expo Center, São Paulo. These include its award-winning range of verticals, WA.Platform, WA.Affiliates, WA.Casino, WA.Sports, WA.Fantasy and WA.Lottery.

With Brazil’s gambling landscape undergoing transformative regulatory developments, WA.Technology is uniquely positioned to help operators navigate and capitalise on emerging opportunities.

From integrating popular Brazilian payment methods to offering an extensive portfolio of localised content, as well as native UX and UI, WA.Technology’s expertise within the regulated Brazilian market gives operators a critical edge over the competition – providing the necessary tools to unlock new opportunities for revenue growth.

Taking centre stage to showcase WA.Technology’s unique ability in the market will be its hugely in-demand Pick’Em Player Props sports betting offering. Pick’Em Player Props allows players to unleash their sporting knowledge across an extensive range of player proposition markets designed specifically for next-gen players.

Dave Hickey, Commercial Director at WA.Technology said: “With the regulatory landscape in Brazil evolving rapidly, operators need agile, adaptable solutions that can support their growth ambitions while delivering the native gaming experience local players know and love.” 

“No one does this better than WA.Technology, and SiGMA Americas provides the perfect platform for us to demonstrate how our technology and local expertise can drive success for operators in the region.”

“We look forward to engaging with industry peers, signing new partnerships and demonstrating how WA.Technology can empower businesses to achieve significant success in the Americas and beyond.”

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