Customers of leading Brazilian gaming tech company, EstrelaBet, are set to enjoy more innovative and entertaining betting experiences for the world’s top football competitions after the operator today announced an extensive partnership with sports data and AI leader Stats Perform.

The multi-year agreement for Stats Perform’s ‘Bet LiveStreams’ content and technology provide EstrelaBet customers the ability to watch and bet on nearly 20,000+ premium men’s and women’s professional football matches a year, across 80 global competitions, providing round-the-clock, year-round exciting betting action.

It includes some the most popular football competitions played globally, featuring some of Brazilian football’s top talent, including Spain’s LaLiga, the English Football League (EFL) and Carabao Cup, multiple Concacaf competitions and internationals, and wide coverage of South American competitions in Argentina, Colombia, Chile, Peru, Ecuador, Bolivia, Mexico, as well as prominent leagues played in Asia.

EstrelaBet will also offer innovative player and team stats betting markets powered by detailed live Opta data, thrilling bettors with every shot, foul, and tackle.  Altenar, an accredited Opta for Betting partner, will create and settle unique markets for more than 90 global competitions and 11,000+ games a year – a growing number, due to huge demand from operators and bettors globally.  These significant product upgrades solidify EstrelaBet’s leading position within the regulated Brazilian betting market and prime it to achieve its ambitious growth targets.

Fellipe Fraga, CBO (Chief Business Officer) at EstrelaBet, said, “These are two major upgrades for EstrelaBet. Firstly, it’s vital for customer trust for us to build stats betting experiences with the same consistently-collected football data used globally by the biggest professional teams, broadcasters and media, and that is Opta. Secondly, the quality and scale of Stats Perform’s premium live streaming package means our customers can quickly watch lots of the games they’re betting on, which further increases their entertainment and enjoyment from our sportsbook.”

Steve Xeller, Chief Revenue Officer at Stats Perform, added, “Live streaming creates the ultimate trusted and entertaining in-play betting experience, and we’ve built a popular official rights portfolio, especially in football, delivered through award-winning technology. We’ve also invested heavily in expanding the range of competitions covered by our specialist Opta API for sportsbooks. These investments ensure that operators like EstrelaBet, and partners like Altenar, can create personalised, innovative, and engaging sports betting experiences. We look forward to seeing the results they achieve”.

Earlier in 2025, Bet LiveStreams was named Industry Innovation of the Year – South America at SBC Americas, and Live Streaming Supplier of the Year at the EGR Awards – an acknowledgement of the impact Stats Perform’s Bet LiveStreams service has on elevating in-play betting experiences in regulated betting markets.

Stats Perform’s multi-award-winning, trusted Opta data API has also established itself as the gold standard in football statistics for teams, leagues, broadcasters, live scores apps and sportsbooks, providing the critical data for products like same-game multis and player props that have become hugely popular with bettors.

Playtech announced the successful launch of its retail sports betting rollout across the MSC Cruises fleet. The deployment builds on a recently established partnership between the two companies earlier this year, marking Playtech’s entry into the cruise leisure sector and extends its innovative technology to a new frontier in entertainment.

As the world’s third largest cruise line and the market leader in Europe with a strong and growing presence in North America, MSC Cruises offers a powerful platform for Playtech’s global expansion into new verticals. This strategic collaboration introduces Playtech’s cutting-edge sports betting solutions to the cruise sector, enhancing the onboard entertainment experience for guests.

MSC Cruises’ onboard casinos are designed to deliver a dynamic mix of entertainment, featuring reel, video, and video poker slot machines, alongside timeless table games such as Roulette, Blackjack, Three Card Poker, and Texas Hold’em. With the addition of sports betting, guests now have even more ways to engage and enjoy their time at sea. Guests can place bets on a wide range of sports events through Self-Service Betting Terminals and Playtech’s newly developed mobile tills, all seamlessly integrated with guests’ onboard accounts for a smooth and secure experience.

Yori Arami, VP Sports at Playtech commented; “We are excited to partner with MSC Cruises and bring our retail sports betting solutions to their impressive fleet. This partnership represents a significant milestone for Playtech as we continue to expand our offerings and provide unique, engaging experiences for players around the world on land and sea.”

Mara Friso, Head of Casino at MSC Cruises said, “We are very proud to be able to deliver the excitement and engagement of sports gaming to our guests through our partnership with Playtech. Our fleet of modern cruise ships will provide our customers a wide array of immersive digital content as a complement to our state-of-the-art cruise casinos.”

The initial phase of the rollout is now live across seven MSC Cruises vessels, with additional deployments scheduled over the coming months. The integration leverages Playtech’s advanced retail sports betting technology, delivering a seamless and engaging experience for guests onboard.

SYNOT Games, a leading international iGaming content provider, is proud to announce the extension of its strategic partnership with Meridianbet on the Peruvian market. This alliance marks a major step forward in SYNOT’s strategy to expand across Latin America, one of the world’s fastest-growing regions for online gaming.   

Through this collaboration, Meridianbet will integrate SYNOT’s full portfolio of premium online slots into its next platform. Players in Peru will gain access to top-performing titles, including Money Vaults, 100 Stunning Fruits, and 7even Max – all designed with immersive gameplay, mobile-first performance, and full regulatory compliance.

SYNOT Games is extending its collaboration with the well-known Meridianbet brand, which operates across multiple jurisdictions. The partnership in Peru positions both companies for long-term growth in the LatAm region and beyond.

Following successful launches in Serbia, Bosnia, and Montenegro, the partnership will soon expand to fast-growing Brazilian iGaming landscape. Through this alliance, SYNOT Games will strengthen its brand visibility also in Spanish and Portuguese-speaking markets by delivering localized, high-quality content tailored to regional player preferences. Meanwhile, Meridianbet will enhance its global gaming offer with a wide range of certified HTML5 titles and proven retention tools used in other regulated markets.

“Latin America is at the heart of our international growth strategy,” said Martina Krajčí, CCO at SYNOT Games.

“We are excited to partner with Meridianbet  in Peru, a trusted and dynamic operator, to bring our games to new audiences across the region. This collaboration reflects our shared commitment to innovation, quality, and long-term market development.”

Kristina Dimoski, Account Manager at Meridianbet shares operator’s perspective:  “At Meridianbet, we are always looking for partners who can deliver value not only through outstanding games, but also through a clear understanding of local markets. SYNOT Games brings both. Their portfolio is diverse, engaging, and built with quality in mind, making it a perfect fit for our rapidly growing player base in Peru.”

By combining SYNOT’s strong creative production with Meridianbet deep global iGaming market knowledge, the collaboration aims to boost player engagement, session time, and retention across the continent.