partnerships
Gaming Innovation Group Powers Crab Sports Launch in Maryland

Gaming Innovation Group (GiG) has announced its award-winning platform and sportsbook are now live in the American state of Maryland following the launch of Crab Sports in ‘The Old Line State’.
Uniquely positioned as a local brand backed by Marylanders and tailored towards state specific sporting interests, Crab Sports will look to leverage its strong understanding of the regional market alongside GiG’s long-established presence in the United States regulated online and omni-channel scene and extensive experience at launching new brands in order to gain an early footing.
Having opened its doors to licensed operators in November of 2022, online sports betting in Maryland has generated over $328 million in gross gaming revenue in its first seven months up to May of 2023, with Crab Sports joining ten currently active online brands.
GiG has been an innovative and powerful presence in North American markets for over five years as its proprietary platform and sportsbook have a proven track record of meeting the high demands and complexity of state specific regulation.
Globally, GiG’s industry-leading technology, built on the latest scalable and agile architecture and with a fully integrated proprietary tier-one sportsbook since the acquisition of SportnCo in 2022, is licensed in 30 regulated markets with a further eight in the pipeline and currently powers more than 60 brands worldwide.
Combining leading technology with a commitment to strong and strategically aligned partnerships, GiG has pioneered the practice of allowing its partners direct communication with its in-house trading team, delivering tailored odds, personalized margins and bespoke strategies directly to operators.
“It’s great to be launching with a localized brand like Crab Sports, sharing its vision that Maryland, and indeed the wider United States market, can benefit from the opportunities of a strong partnership between operator and provider, building a unique and personalized customer experience that is tailored for local interests,” the Chief Commercial Officer for GiG, Marcel Elfersy, said. “This differentiation, we believe, can help our partners compete with the other leading online operators and capitalize on what is a burgeoning marketplace.”
“We are incredibly excited to be launching Crab Sports in Maryland alongside the GiG team,” Derek Baker from Crab Sports said. “Together, we have accomplished a tremendous amount to reach this milestone and we’re delighted that our partnership has delivered a product to help us compete with the best in the market. We are looking forward to demonstrating the power of our localized approach and our shared bright future ahead.”
Latest News
Arizona Lottery Awards Pollard Banknote Three-year Contract Extension for Warehousing and Distribution

Pollard Banknote Limited announced a three-year extension of its Warehousing and Distribution contract with the Arizona Lottery, including option to extend for an additional two years. Under this agreement, Pollard Banknote will continue to provide technology and operational support for the Lottery’s warehousing and distribution operations for Scratchers and Instant Tab (pull-tab) games, as well as organizational support through a strong contingent of dedicated staff across several key functions until August 31, 2029.
The contract extends the successful and collaborative partnership Pollard Banknote and the Lottery have established over the past 27 years. In February 2019, this partnership expanded when Pollard Banknote became the Lottery’s trusted partner for instant ticket warehousing and distribution operations. Pollard Banknote delivers its sureTRACK Lottery Management Solution—a secure, scalable platform that has served as the backbone for supporting significant sales growth, improving order accuracy, reducing out-of-stocks, and enhancing both retailer and staff satisfaction, as well as overall operational efficiency.
The contract also extends organizational support to the Lottery, with more than 80 Pollard Banknote staff embedded across its operations—from warehouse and Tel-Sell to analytics and sales—forming a comprehensive staffing model that supports day-to-day service and long-term success. This organizational approach enhances the value of the partnership, generating insights that inform strategic planning and fostering a close, collaborative relationship built on transparency and trust.
“We are thrilled to build on our strong partnership with Pollard Banknote in support of our work to build a resilient Arizona Lottery that delivers positive impact for Arizona communities now and for future generations. Their expertise and experience align with our mission and core values, supporting a data-driven approach and collaborative working style that empowers our team to deliver strategic input and execution—engaging new and longtime players like never before and driving growth for our valued retail network of over 3,600 Arizona businesses. Together with the Arizona Lottery, Pollard Banknote supports vital funding for programs and services that make life better for all Arizonans—providing a strong, prosperous future for our great state,” said Alec Thomson, Executive Director of the Arizona Lottery.
“Pollard Banknote is thrilled to have the opportunity to extend our partnership with the Arizona Lottery. We are excited to continue delivering impactful and innovative warehousing and distribution services, along with a strong team dedicated to driving retailer growth and player engagement—ultimately supporting the Arizona Lottery in maximizing revenue and the good causes it supports,” said Rob Young, Executive Vice President, Global Lottery, Pollard Banknote.
Latest News
Octoplay Makes United States Market Debut Through Strategic Partnership with BetMGM in New Jersey

Octoplay continues its series of successful partnerships by joining forces with BetMGM, a leading iGaming and sports betting operator, for its highly anticipated United States market debut in New Jersey. This landmark entry into the United States marks a pivotal moment in Octoplay’s North American expansion strategy, bringing its premium product portfolio to American players. The strategic partnership with BetMGM establishes Octoplay’s first active U.S. collaboration and follows the company’s recently obtained Michigan provisional license, setting the stage for an accelerated North American rollout in 2025.
This partnership builds on Octoplay’s successful collaboration with BetMGM in Ontario, where the company first debuted Jackpot Blitz – a bespoke version of its popular jackpot system built in close collaboration with BetMGM. With active licenses in the UK, Sweden, Malta, Ontario, Greece, Romania, Slovakia, Denmark, Italy, Belgium, and the Netherlands, and a provisional license in Michigan, Octoplay advances its strategic market roadmap in key jurisdictions worldwide.
“Our New Jersey launch with BetMGM represents a key milestone in our North American strategy” says Ralitsa Georgieva, Director of Business Development at Octoplay. “This partnership connects our content with players in the largest U.S. iGaming market, providing a foundation for our continued expansion across North America in 2025.”
Oliver Bartlett, VP of Gaming, BetMGM, said, “We are pleased to partner with Octoplay for their U.S. debut. Based on the strong performance in other markets and Octoplay’s premium game portfolio, we are confident the content will be a success in New Jersey.”
The integration with BetMGM marks a significant step in Octoplay’s North American strategy. With New Jersey serving as Octoplay’s gateway to the biggest iGaming market, the company stands ready to bring its proven European success to American players throughout 2025 and beyond.
Latest News
WNBA’s Chicago Sky Announces Multi-year Partnership with bet365

The WNBA’s Chicago Sky announced a multi-year partnership with bet365, making the leading sports betting brand the “Official Sports Betting Partner of the Chicago Sky.”
The multi-faceted marketing agreement includes a variety of branding elements including the bet365 logo presence behind the basket on the north end of the court, along with the center pole pad on both home and visiting team baskets. Additionally, bet365 will receive logo inclusion on in-arena, social media, broadcast, and digital promotional marketing products and materials.
“Our partnership with the Chicago Sky has us floating on cloud nine and is the perfect opportunity for our expansion into the WNBA. We can’t wait to share our Never Ordinary betting experience with Sky fans,” said a bet365 spokesperson.
“The Chicago Sky are thrilled to partner with bet365 to align with a growing sports trend that brings new visibility to the WNBA and the Chicago Sky. We look forward to bringing great new sports betting opportunities to Sky fans, while always encouraging responsible betting and positivity towards our players,” Alex Teodosi, Chicago Sky’s Vice President of Corporate Partnerships, said.
This announcement with the Chicago Sky is the latest sports partnership for bet365 in the US. Over the last five years, the sports betting leader has inked deals in professional baseball, basketball, and hockey. Globally, bet365 is the Official Sports Betting Partner of the UEFA Champions League and has given away more than 2500 UEFA Champions League tickets to soccer fans through their epic Big TicketGiveaway.
-
Canada7 days ago
What’s next for online gambling in Canada?
-
Canada7 days ago
AGCO: Casino Days Penalized $54,000 for Deceptive and High-Risk Bonus Offer
-
Latest News7 days ago
Golden Whale to broaden horizons with Logrand partnership
-
eSports7 days ago
Esportes Gaming Brasil certified as Great Place To Work®
-
Latest News7 days ago
The LATAM Online Casino Market: Where Innovation Meets Localization
-
Compliance Updates7 days ago
GoldenRace becomes the first and only Virtual Sports provider certified for Retail in Colombia
-
Latest News7 days ago
SBC Summit 2025 Adds Latin America & Brazil Track
-
Compliance Updates6 days ago
MGCB Showcases National Leadership on Illegal Gaming Enforcement at 2025 NAGRA Conference