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Boyd Gaming named Official and Exclusive Local Casinos of the Las Vegas Raiders and Allegiant Stadium

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Boyd Gaming named Official and Exclusive Local Casinos of the Las Vegas Raiders and Allegiant Stadium

 

Boyd Gaming and Las Vegas Raiders announced a groundbreaking partnership, designating Boyd’s 10 Las Vegas Valley casinos as the Official and Exclusive Local Casinos of the Raiders and Allegiant Stadium.

As a Founding Partner of Allegiant Stadium, Boyd Gaming will receive prominent signage and brand placement at the Stadium, including rebranding the west side of the stadium’s upper deck with brands of Boyd and its southern Nevada casinos.

Additionally, Boyd will be a presenting partner of one Raiders home game each year, and the Raiders’ weekly in-season radio show will be “Presented by Boyd.” Boyd and the Raiders will also partner in regular customer promotions, communications and advertisements.

Keith Smith, President and Chief Executive Officer of Boyd Gaming, said: “Since arriving in Las Vegas, the Raiders have greatly enhanced and strengthened our city’s reputation as the Entertainment and Sports Capital of the World, giving fans across the country another reason to visit southern Nevada. The Raiders have been equally committed to our community off the field, giving back generously to nonprofit organizations and charitable causes across the Las Vegas Valley. Boyd is proud to partner with an organization and team that share our long-standing commitment to the well-being of the southern Nevada community.”

“We are proud to partner with Boyd Gaming, who share our values of integrity and commitment to community,” said Las Vegas Raiders President Sandra Douglass Morgan. “We know that with this respected partner, we will be able to provide Raider Nation with even more exciting activations and experiences.”

Boyd Gaming and the Las Vegas Raiders share a commitment to promoting responsible gaming and encourage casino and sports-betting customers to always bet responsibly.

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Juice Media Announces New Partnership with Underdog

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Juice Media, a leading data-driven omnichannel advertising and media platform, announced a new partnership with Underdog, one of the fastest-growing sports gaming and media companies in the US. The collaboration is designed to accelerate Underdog’s brand growth and customer acquisition through targeted, high-performance media campaigns.

“Reaching the right audience at the right time is what turns strong brands into category leaders. Underdog has built an incredible brand, creating fresh, engaging experiences for fans and setting a new standard in sports gaming. This partnership is about accelerating their momentum with strategic, high-performance media investments that drive measurable growth,” said Mark Zamuner, President of Juice Media.

Underdog has quickly established itself as a leader in sports gaming, and now boasts the fourth most downloaded app across all sports betting and fantasy sports apps. They offer fantasy sports, licensed sports betting, and a rapidly growing media network featuring top-tier analysts and former athletes. By tapping into Juice Media’s expertise in data-driven audience targeting and performance optimization, the partnership aims to enhance Underdog’s media strategy and maximize return on investment.

“Expanding our reach and engaging new audiences is critical to our continued success, and Juice Media’s strategic approach will help us do just that. We’re excited to work together to amplify our reach and introduce more sports fans to Underdog,” said Liz Marro, CMO at Underdog.

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Galaxy Gaming® and IGT PlayDigital Announce Five-Year Licensing Agreement for Table Game Content

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Galaxy Gaming® and IGT PlayDigital Announce Five-Year Licensing Agreement for Table Game Content

 

Galaxy Gaming, Inc. announced a licensing arrangement with leading North American global iGaming content and services supplier IGT PlayDigital™. IGT PlayDigital will license Galaxy’s premium table game content for IGT PlayDigital’s online content portfolio under a five-year agreement.

“I’m delighted to bring Galaxy games back to our valued partners at IGT,” said Jason McCulloch, Vice President of iGaming at Galaxy Gaming. “Our products complement each other strategically and given the impressive performance of IGT PlayDigital’s table games, I’m confident that Galaxy Gaming titles will drive further growth and success for both companies.

Under the agreement Galaxy’s popular online brands, including 21+3®, Perfect Pairs®, Buster Blackjack®, Lucky Lucky®, Lucky Ladies® and Caribbean Stud® — will continue to strengthen IGT PlayDigital’s already high-performing online table games portfolio.

“IGT PlayDigital is pleased to enhance our market-leading iGaming content portfolio with popular online table games from Galaxy Gaming,” said Gil Rotem, IGT PlayDigital President. “As evidenced by IGT PlayDigital’s high performing ‘IGT Blackjack’ game, players around the world readily enjoy table games on their PCs and mobile devices and we believe this content expansion will help our customers engage players and differentiate their offerings.”

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CT Interactive Officially Enters the Brazilian Market

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CT Interactive has officially entered the Brazilian market, with their premium gaming content now live at Meridianbet Brazil. This milestone marks a significant achievement in the company’s global growth strategy and further solidifies its presence in Latin America.

Following the successful certification of the portfolio for the Brazilian market, players can now access a selection of the top-performing slot games, recognized for their engaging gameplay, innovative mechanics, and high-quality design. The collaboration with Meridianbet Brazil ensures local players enjoy a seamless, immersive gaming experience tailored to their preferences.

Antonio Donov, Head of Business Development EMEA and Asia at CT Interactive, said: “We are thrilled to officially enter the dynamic and fast-growing Brazilian market, which is a great validation of our company’s adaptability and continuous expansion. This launch reflects our dedication to providing top-tier entertainment while meeting the highest industry and regulatory standards. We look forward to growing our footprint and delivering outstanding gaming experiences to Brazilian players.”

“We are thrilled to further expand our strong partnership with CT Interactive by entering the dynamic Brazilian market. Having already achieved great success together across multiple territories, we are excited for this new chapter and confident that our collaboration will bring even more value and entertainment to our players,” said Kristina Dimoski, Global Account Manager.

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