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Latin America

SiGMA Group Acquires BiS Gaming Show in São Paulo

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SiGMA Group Acquires BiS Gaming Show in São Paulo

 

SiGMA Group has announced it has acquired Brazil iGaming Summit (BiS), the largest conference dedicated to iGaming in Latin America, for an undisclosed figure. This acquisition will help consolidate their existing portfolio and establish a strong presence in this exciting emerging market.

In the words of Eman Pulis, SiGMA Group founder; “The acquisition comes at a perfect time for us. With the live event space out of the pressures of Covid, there’s never been a better time to expand into emerging markets. We’ve been growing organically and steadily for the past nine years. Operators, suppliers and affiliates have all been asking to expand into emerging markets, including Africa, Asia and LatAm. We have listened to these demands and by merging SiGMA Americas with BiS, we are in a position to create an unrivalled experience in the LatAm region.

Pulis went on to elaborate, “We love the team behind BiS and have no doubt that this conference will grow from strength to strength. We’re leaving no stone unturned to make the next show in June 2023 a memorable one.

In the words of Alessandro Valente; “With SiGMA’s global reach, we are well-positioned for future market growth as well. As an entrepreneur, I was drawn to SiGMA because of the cultural fit and the entrepreneur, can-do mindset within the organization.” BiS will continue to work in their current organizational structure with Alessandro remaining as company CEO working alongside his team in São Paulo.

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The deal will see the management at BiS staying on board and at the helm for another four years to ensure that the conference keeps growing from strength to strength.

The next BiS SiGMA Americas is due 15-17th June at the Transamerica Expo Centre in São Paulo.

Latest News

Live88 debuts in Buenos Aires with BetWarrior

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Live88 debuts in Buenos Aires with BetWarrior

 

Live88 has introduced its product offering with BetWarrior in Buenos Aires, following earlier regulatory approval that established it as the sole live casino studio to be licensed in the region.

The content launch sees Live88 Group provide its luxury and authentic casino experiences to players in the Argentinian province, offering effortless and flawless live versions of casino table classics.

All content is streamed locally from Live88’s dedicated studio, which currently has more than 450 dealers and 20 tables, with plans to expand further.

Live88 was the first supplier to be issued a licence to offer live casino by the Provincial Institute of Lottery and Casinos (IPLyC) earlier this year, making it the only legal provider to currently supply the product in Buenos Aires.

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BetWarrior is a leading and established operator in Buenos Aires as well as the wider LatAm region, making it a great partner for Live88 as it sets out to strengthen its foothold in the continent.

Maximiliano Majo, Head of LatAm at Live88 Group, said: “Debuting our content in Buenos Aires is a fantastic achievement for the Group and as the only licensed live casino studio in the market we are extremely proud of our committed team for

accomplishing this milestone.

“BetWarrior is a prominent brand with a wide customer base and this partnership is a great opportunity for us to reach new audiences within Latin America and enhance our commercial growth trajectory. We will continue to further grow our presence in Buenos Aires and Latin America and will look to localise our portfolio to tailor to the specific preferences of players in the region.”

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Compliance Updates

SYNOT Games Enters Peruvian Market

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SYNOT has secured a B2B license from Mincetur – the Peruvian Ministry of Foreign Trade and Tourism – bolstering the supplier’s online casino position in Latin America.

“Peru presents a promising new market and we look forward to launching our popular titles, providing innovative gameplay and immersive entertainment. Our commitment to delivering high-quality gaming experiences will ensure that Peruvian players enjoy the best we have to offer,” Martina Krajci, CCO of SYNOT Games, said.

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Conferences

PRAGMATIC PLAY PREPARES FOR PGS 2024 APPEARANCE IN LIMA

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PRAGMATIC PLAY PREPARES FOR PGS 2024 APPEARANCE IN LIMA

 

Pragmatic Play, a leading content supplier to the iGaming industry, is set to make an appearance at PGS Peru 2024 next month, seeing the provider grow its presence further across Latin America.

Taking place across two days from June 12th-13th, the event sees iGaming professionals gather at the Centro de Exposiciones Jockey in the country’s capital, Lima, for the 22nd edition of the exhibition which will play host to two days of exciting panels, open forums and networking.

The Peru Gaming Show has become one of the most anticipated trade shows in Latin America in recent years, with the 2024 conference forced to expand due to the demand from exhibitors who are in search of growth in the region.

As a sponsor of the event, Pragmatic Play will be highlighting the importance of industry exhibitions and the vital role it plays in them, while showcasing its diverse portfolio on stand 59.

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PGS marks the fifth summit attended by Pragmatic Play in Latin America this year, with “Pragmatic Play Experience”, as the provider continues to make inroads across the continent and impress industry representatives.

Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Pragmatic Play is proud to be a sponsor of PGS 2024 and to play a part in shaping the future of the Latin American iGaming market.

“With the comprehensive multi-product offering already resonating well with players and operators in the region, Pragmatic Play is poised to capitalise on the wealth of opportunities PGS 2024 has to offer.”

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