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Genius Expands Deal with NFL to Provide Watch & Bet Streams For 2022 Season, Starting with Caesars

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Genius Expands Deal with NFL to Provide Watch & Bet Streams For 2022 Season, Starting with Caesars

 

  • Genius Sports is the exclusive distributor of official NFL data and live video streams to sportsbooks
  • Caesars Sportsbook becomes the first United States sportsbook to stream live NFL Watch & Bet video on mobile phones and tablets
  • Includes select regular season and post season games each week

The National Football League (“NFL”) and Genius Sports Limited (“Genius Sports”), today announced an expansion of their partnership to connect fans with live, select NFL games through major U.S. sports betting platforms. As part of this expanded agreement and as an added benefit of its standing as an Official Sports Betting Partner and the first Official Casino Sponsor of the NFL, Caesars Entertainment (“Caesars”), one of the largest casino-entertainment companies in the United States, will become the first sportsbook operator to provide its U.S. customers with live Watch & Bet video streams for select NFL games on their mobile phones or tablets via the Caesars Sportsbook app.

Genius Sports will leverage its machine learning and live streaming technologies to power enhanced viewing experiences for NFL fans through Watch & Bet, and the development of its augmented live video betting products.

The NFL appointed Genius Sports in April 2021 as its exclusive worldwide distributor of real-time official play-by-play statistics, proprietary Next Gen Stats (NGS) data, and the League’s official sports betting data feed to media companies and sportsbooks in regulated markets. This partnership included the rights for Genius Sports to distribute low latency video feeds to sportsbooks in key international markets, which has now been expanded to include the U.S.

As a first of its kind in the U.S., Caesars Sportsbook will offer official data-driven in-game betting opportunities and player props alongside live video streams of NFL games to give their customers access to the most compelling in-play NFL betting experience available for mobile and tablets. In addition, Caesars Sportsbook will utilize official NFL league and team marks and logos to help promote their live premium content through a fully immersive Watch & Bet live wagering experience.

“The addition of live Watch & Bet video streaming brings the best that the NFL has to offer right into the Caesars Sportsbook app,” said Eric Hession, President of Caesars Digital. “Delivering innovative technology like this remains a key emphasis for us, so being the first U.S. sportsbook to provide customers with in-app NFL live streaming isn’t something we take lightly. We’re thankful to bring an industry-leading new feature to our sports wagering app through our partnership with Genius Sports and the NFL.”

”We’re excited to offer fans a new way to experience and engage with NFL content,” said Brent Lawton, VP NFL Media Strategy and Business Development. “Watch and Bet is an innovative step forward in our partnerships with Genius Sports and Caesars.”

“In our expanded agreement with the NFL and Caesars Entertainment, Genius Sports has created a unique solution that combines our exclusive official NFL data with live streaming content to deliver the most compelling sports betting experience available across the U.S.,” said Mark Locke, CEO of Genius Sports. “Accelerated by our long-term NFL partnership, Genius Sports continues to go from strength to strength as our innovative products enable our customers to grow their product offering and increase market share across North America.”

Genius Sports’ existing agreement with Caesars provides highly targeted programmatic marketing solutions as well as access to official data-powered in-play content for other top-tier US and global sports, including NASCAR, EPL, Argentinian and Colombian soccer, as well as Liga MX.

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TaDa Gaming Signs New Partnership with EveryMatrix

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TaDa Gaming has signed a new partnership with EveryMatrix for further exposure in the North American iGaming market through its B2B aggregator platform SlotMatrix.

Powered by EveryMatrix, SlotMatrix offers effortless integration of premium content across global platforms for boosted revenue and game offering.

Following its parent company’s 2022 signing with BetMGM, the leading iGaming operator in the US, SlotMatrix has built a solid reputation with BetMGM players who will now be able to access TaDa content, beginning with latest Triluck release, 3 Coins Treasure, across the states of Michigan and Pennsylvania.

The TaDa TriLuck concept delivers an exciting spin on classic “triple pots” casino games. Its bespoke mechanism sees three bonus games potentially trigger simultaneously with just one spin, delivering significant win potential alongside immersive designs and 3D cinematic animations.

Part of the TriLuck series, the new title also offers fixed multiplier jackpots and the lock & respin feature in addition to the three bonus game accumulators and multipliers in a beautifully designed Asian themed slot.

TaDa is an award-winning and trusted content provider with a diverse portfolio of 200 titles including its unique fish-shooting games. In addition, through offering its bespoke gamification tools GiftCode and WIN CARD to enhance engagement, TaDa is renowned for driving player retention and operator differentiation across multiple demographics.

As EveryMatrix’s proprietary aggregation platform and the industry’s largest content library, SlotMatrix has made significant strides to provide tier-1 operators with market leading aggregated content, supported with licences for Connecticut, Michigan, New Jersey, Pennsylvania, West Virginia and Ontario.

With more than 37,000 games from 350+ content providers, player experiences are further enhanced by SlotMatrix’s gamification and player engagement features, including free spins, leaderboards, and tournaments.

Arthur Lee, Business Development Manager at TaDa Gaming, said: “Partnering with a company of EveryMatrix’s calibre is a significant milestone, enabling us to begin our next growth cycle with global brand BetMGM. The US is an important market for us; so this introduction to a new client demographic is an exciting move. We are looking forward to working together.”

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Björn Sjoberg, Chief Commercial Officer at SlotMatrix, said: “SlotMatrix is respected and trusted for delivering innovative and unique gaming experiences across our platform. Working with an exciting provider like TaDa is a key part of our continuous strategy to provide players in the U.S. with cutting-edge content.”

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Amusnet Goes Live on Cactus Gaming and Strengthens its Position in the Brazilian Market

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Amusnet Brasil announced the official go live of its partnership with Cactus Gaming, a B2B platform serving some of the leading operators in the Brazilian market. With this integration, the game provider adds 25 new operators to its distribution network, further expanding its reach through a structure aligned with the regulated market.

With operations now underway, Cactus clients gain access to a robust portfolio and features that enhance the end-user experience. Among the featured games now live are the fun and dynamic Coin Gobbler, the immersive Cavemen and Dinosaurs, and titles that have proven their success in multiple markets, such as Rise of Ra, Cocktail Dice and 7 & Crystals. The agreement with the platform includes weekly releases, following a strategy designed to boost operators’ performance and enhance the player experience.

Beyond the games themselves, operators using the Cactus platform will now benefit from Amusnet’s exclusive Jackpot System and Tournament tools, designed to boost player engagement and increase retention rates.

“This go live marks an important milestone in our expansion in Brazil. Being on the Cactus Gaming platform means we’re closer to some of the most strategic operators in the country, delivering not only high-performance games but also complete value-added solutions,” said Marco Pequeno, Country Manager Brazil at Amusnet.

The partnership reinforces Amusnet’s commitment to the igaming ecosystem in Brazil, offering reliable technology, captivating content, and tools that enhance competitiveness for partner operators.

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Inspired Partners with Jogo de Ouro in Brazil

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Inspired Partners with Jogo de Ouro in Brazil

 

Inspired Entertainment, Inc., a leading provider of B2B gaming content, systems, and solutions, is excited to announce a new partnership with Jogo de Ouro, a Brazilian-based sportsbook and casino operator, to bring Inspired’s acclaimed slot titles to its players.

This partnership signals a major step forward in Inspired’s growth strategy, as the market expands during its new era of regulation. With this launch, Jogo de Ouro’s players in Brazil will now have access to Inspired’s rapidly expanding catalogue of online slot content, including hit titles such as Golden Winner™ (Campeão de Ouro), Big Piggy Bank™ (Super Confrinho da Sorte), Big Fishing Fortune™ (Super Pescaria da Fortuna), alongside global fan favourites like Gold Cash Free Spins™ (Grana de Ouro Giros Gratis), Cops ‘n’ Robbers Big Money™ (Policia e Ladrao Muita Grana), and more.

Jogo de Ouro will feature regular content releases from Inspired, giving its players access to a variety of new experiences, including proven, high-performing global hits. The portfolio blends iconic classics, innovative features, and seasonal favourites, all designed with high-impact mechanics that drive both engagement and retention. The partnership with Jogo de Ouro broadens Inspired’s global footprint and brings proven content to one of the most promising iGaming markets, in the world.

Claire Osborne, Vice President of Interactive at Inspired Entertainment, said: “We’re thrilled to be partnering with Jogo de Ouro to bring our diverse games portfolio to Brazilian audiences. From player-favourite classics to fun seasonal titles, our games are crafted for engagement and have proven performance. This collaboration will deliver exceptional entertainment experiences to Jogo de Ouro’s players.”

Flavio Sukar, CEO at Jogo de Ouro, added: “This partnership positions Jogo de Ouro at the forefront of Brazilian iGaming, delivering top-tier casino content to our players. We’re proud to partner with Inspired, and we look forward to bringing their high-quality games and regular new releases to audiences across the country.”

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