Latin America
Betcris prepares for Vegas Baby, the highly-anticipated networking event of Vegas G2E

Coming next month to Las Vegas is the Global Gaming Expo (G2E), now back to normal after missing a couple of years due to COVID-19. 2021 marked the return of the successful gathering, and 2022 is going to be even bigger. One of the highlights will be the popular networking event Vegas Baby, and global gaming operator Betcris is anxious to attend.
G2E’s full education lineup opens on October 10 at 9:00 AM PST at The Venetian Expo. It will welcome the global gaming community for collaborative conversations about the future of gaming, including sports betting, digital payments and cryptocurrencies, tribal games and international markets. The four-day expo will conclude on October 13.
Vegas Baby, the most important networking event at the G2E, returns to Beer Park on Tuesday, October 11. In attendance could be as many as 750 professionals from the betting and iGaming industries in the heart of the Las Vegas Strip.
This year, Betcris is proudly sponsoring Vegas Baby.
In attendance at the event will be the company’s head of business development, Fernando Garita, who will also be available for the duration of G2E. Highlighting the company’s presence will be the introduction of a revamped affiliate site focused on the Latin American market.
Beer Park was named by Thrillist and iGoVegas as one of the top rooftop bars on the Strip. It is a popular spot for people-watching and networking with friends while taking in the views of the Bellagio fountains. The outdoor terrace, measuring 9,000 square feet, will offer guests the opportunity to network and enjoy drinks, snacks and entertainment.
Betcris has had a busy year so far, continuing its global expansion. It has signed new sports sponsorships with clubs in Central America, Europe and Brazil as it continues to establish itself as a leading operator in the global gaming ecosystem.
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BETesporte Reinforces Commitment to Sports with Major Investments Across Brazil

Investment in championships, clubs, and national teams expands media assets and positions BETesporte as a key player in Brazil’s sports market.
BETesporte, a betting platform that proudly carries “sports” in its name, is reaffirming its leadership in the industry by reporting consistent investment results over the past four months. While most betting platforms generate the majority of their revenue from online games (virtual casinos), BETesporte stands out as one of the few where sports betting leads the way — accounting for 65% of its total revenue, compared to 35% from online games. This figure directly reflects its brand strategy and commitment to strengthening Brazilian sports.
“Over the last four months, we’ve consolidated our presence on multiple fronts, focusing on strategic returns and high-quality visibility. We’ve sponsored several state championships in all regions of the country, including the Paulista, Paranaense, Carioca, Alagoano, Gaúcho, Pernambucano, Cearense, Catarinense, Baiano, and Mineiro tournaments, as well as the highly engaging Copa do Nordeste. We’ve also invested in Series A and B of the Brasileirão, placing our brand on Brazil’s biggest football stages and ensuring mass exposure with a high value per impression. It’s a strategic allocation of resources designed to generate brand impact and strengthen the Brazilian sports ecosystem,” said Thiago Carvalho, CFO at BETesporte.
Among the platform’s most notable recent acquisitions is brand exposure during Brazil’s national team matches in the World Cup Qualifiers — a move that reinforces BETesporte’s presence on the global football stage and strengthens its connection with fans during highly visible moments.
“We truly believe in the power of sports as a driver of connection and engagement. At BETesporte, we’re constantly investing in improving our platform with new features and more real-time betting options. Our marketing plan is performance-oriented: we aim to energize Brazil’s sports scene through active sponsorships in Series A and B of the national league — with master sponsorships, LED field displays, and direct club support. We bet on sports both as a passion and a business,” added Danylo Campos, CTO of BETesporte.
Beyond football, BETesporte is expanding its social impact by supporting up-and-coming athletes, providing financial assistance to help them compete and grow in sports like kickboxing, table tennis, and jiu-jitsu — an initiative that helps uncover new talent and democratize access to high-performance sports.
The company also maintains partnerships with traditional clubs like CRB, CSA, and Volta Redonda, reinforcing its regional presence and boosting local fanbases with strong community ties.
BETesporte’s credibility is further strengthened by the presence of legendary Brazilian football figures as brand ambassadors, including Zico, Vampeta, Diego Souza, and Macaé — personalities who bring even more legitimacy to the company’s presence in the sports world.
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CONCEPT AND NEW GAMES REVOLUTIONIZE PALACE BINGO & SPORTS BETS IN CANCÚN

Palace Bingo & Sports Bets Casino in Cancún has taken a major step forward by introducing Zitro’s revolutionary CONCEPT cabinet line and new games that promise to elevate the gaming experience in this iconic Mexican tourist destination.
The newly installed titles—Legendary Sword, Triple Charm Journey, Fairyland Quest, and Merging Fu Pots —are designed to appeal to all types of players. They feature stunning graphics, innovative mechanics, and rewarding prizes that enhance the excitement of play.
Representatives from El Palacio de los Números commented: “The addition of Zitro’s games and CONCEPT cabinets at our Cancún casino has been an overwhelming success. Player feedback has been exceptional, with many praising the visual quality, engaging gameplay, and the wide range of prizes. This new offering is undoubtedly transforming the gaming experience on our floor.”
Johnny Ortiz Viveiros, founder of Zitro, added: “We’re very pleased that Palace Bingo & Sports Bets Casino in Cancún has again chosen Zitro to innovate its entertainment lineup. The combination of our CONCEPT cabinets and new games provides a unique player experience and drives profitability for the operator.”
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