Press Releases
MediaTroopers to Launch in Louisiana

MediaTroopers, the successful digital marketing agency, has announced that the company will be going live in Louisiana with the launch of mobile sports betting within the state. With decades of combined knowledge and experience in the sports betting and online gambling industries, MediaTroopers can now offer this expertise and high-quality services to state-authorized betting venues and operators, helping them to reach millions of potential customers.
The wait is finally over for mobile sports bettors and online gamblers in the Pelican State! The Louisiana Gaming Control Board announced that certain state-licensed betting sites and mobile apps can start accepting bets from the 28th of January 2022. Home to over 4.6 million residents and several professional sports teams, including the New Orleans Saints, New Orleans Breakers, and the New Orleans Pelicans, the state is sure to become a thriving sports betting market.
MediaTroopers has long-lasting collaborations across the US with some of the nation’s leading sports betting sites. The company can now promote its partners in Louisiana and offer top-quality marketing and content to brand new audiences.
MediaTroopers will be going live in Louisiana with four popular sportsbooks; DraftKings, FanDuel, Caesars, and BetMGM. However, additional sports betting sites are expected to launch in the state in the following weeks.
Sam Segal, MediaTroopers CEO, stated, “Here at MediaTroopers, we are incredibly excited to have been given this amazing opportunity to provide our high-quality services and expertise to the legalized betting market in Lousiana. We are already operational in several states where online gambling is legal and regulated, including Louisiana’s neighboring state Mississippi.”
“Also, after our incredibly successful launch in New York earlier this month, we are looking forward to working in the state of Louisiana and bringing its residents more excitement with safe and responsible mobile betting.” Segal continued. “Adding Louisiana to our extensive portfolio is an inspiring achievement, therefore allowing us to reach new audiences in the south of the US.”
MediaTroopers has an excellent track record in the states where sports betting and online gambling are legal and regulated. As such, the pioneering marketing agency is one of the leading independent publishers of sporting competitions and events, game predictions, top sportsbooks, and betting bonuses in the US legal gambling markets.
With the addition of Louisiana, MediaTroopers is now operational and in more than 15 states, including Arizona, New Jersey, Pennsylvania, Tennessee, Michigan, West Virginia, Virginia, Iowa, Mississippi, and more.
Segal added, “Our launch in Louisiana, along with four of the industry’s leading sportsbooks, could not have come at a better time. With the Super Bowl right around the corner and the NFL playoffs happening right as we speak, we are confident that this launch in Louisiana will be incredibly successful.”
Conferences
Global Gaming Women Announces 2025 Event Line-Up at Global Gaming Expo

Global Gaming Women (GGW) is proud to announce a dynamic event lineup for the 2025 Global Gaming Expo, offering a week of networking, education, celebration, and fundraising opportunities designed to uplift and empower women across the gaming industry.
Day Zero Celebration:Â Sunday, October 5
The week kicks off with the Day Zero Celebration, honoring the 10 Women Rising in Gaming: Class of 2025, in partnership with CDC Gaming. This invitation-only event will shine a spotlight on women making an impact in the gaming industry and set the tone for an inspiring week ahead.
GGW Retreat: October 7–9
From Tuesday through Thursday, GGW invites G2E attendees to recharge at the GGW Retreat, located in Lido 3001-3102 on the third floor of the Venetian Expo. Open to all show attendees, the retreat will offer coffee, free updated professional headshots, GGW profile assistance, a chance to meet the hosts of the GGW Fair Game podcast and a quiet, relaxing space to take a break from the show floor. Hours for the space will be as follows:
- Tuesday, October 7:Â 9AM-5PM
- Wednesday, October 8:Â 9AM-5PM
- Thursday, October 9:Â 9AM-1PM
American Gaming Association’s Gaming Hall of Fame:Â October 7
GGW will proudly celebrate the induction of founding member Ann Simmon Nicholson into the American Gaming Association’s Gaming Hall of Fame. This historic honor recognizes her enduring contributions and passionate advocacy for women in gaming. This event is invitation only.
Sip & Social:Â October 8
GGW is excited to announce the return of the Sip & Social networking event, which will take place at 8:00-8:45AM in Venetian Ballroom F. Following, in partnership with the Global Gaming Expo, RX Global and the American Gaming Association, GGW will host G2E’s Wednesday main stage session at 9AM, free to attend for credentialed G2E attendees. Back with a powerful new format, this year’s session is titled Breaking the Stigma: An Honest Dialogue on Mental Health and will feature a fireside chat with Kendall Toole, top fitness instructor, community builder and mental health advocate. This conversation will change the way attendees think about wellness both at work and outside of the office. Participants can expect to engage in networking opportunities and strengthen their industry connections all while gaining valuable insight about this important topic.
Kick Up Your Heels Fundraiser:Â October 8
Join GGW at XS Nightclub at Wynn Las Vegas for the 15th Annual Kick Up Your Heels Fundraiser, supporting the GGW Charitable Education Fund. The evening includes a tribute to Patty Becker, founder of the event, and honors recipients of the Patty Becker Pay it Forward Award.
“Global Gaming Women is proud to present a dynamic G2E schedule, from our rejuvenating retreat and meaningful celebrations to inspiring conversations and our premier fundraising event,” said Lauren Bates, President of Global Gaming Women. “Each of these experiences reflects our unwavering commitment empowering women and allies across the gaming industry and fostering inclusive opportunities for all to rise and thrive.”
Latest News
Atlas World Sports Names Las Vegas Sports Betting Veteran Gary Greene as Lead Football Analyst

Atlas World Sports, the fast-rising hub for sports betting data, odds comparisons, and fantasy contests, announces today that longtime Las Vegas-based handicapper and broadcaster Gary Greene has joined the company as its official NFL and College Football Ambassador and Lead Betting Analyst for the 2025 season.
For more than three decades, Greene has been a fixture in Las Vegas sportsbooks and on the airwaves, publishing the Bluebook Football Betting Magazine and hosting the city’s longest-running sports radio show. He has built a reputation as a trusted voice who educates bettors while delivering sharp analysis on all sports.
Each week, Greene will deliver NFL and college football coverage for Atlas World Sports, including:
- Stock Up / Stock Down analysis of teams and players
- Bad Beats, Biggest Disappointments, Deceiving Boxscores from the previous week
- Major Line Movers of the week
- Exclusive Hot Trends for the upcoming week
“Welcoming Gary Greene to Atlas World Sports is a game-changer for our platform and our community,” said Robert Kraft, CEO of Atlas World Sports. “Gary’s decades of experience, proven track record, and genuine connection with sports bettors perfectly align with our mission to empower bettors with insight they can trust. With Gary’s guidance, our users will have even more tools at their disposal to make smarter bets.”
Gary Greene added, “Sports betting is about more than just numbers. It’s about reading the market, spotting opportunities, and offering fans actionable advice. Atlas World Sports shares that vision, and I couldn’t be more excited to bring my experience to their audience for the NFL season.”
Atlas World Sports is often described as the “Expedia for Sportsbooks,” helping users compare odds, promotions, and bet types across multiple platforms. The app integrates with major operators, including DraftKings, FanDuel, Caesars, BetMGM, and Hard Rock, and leverages AI to deliver personalized recommendations, value bets, and smart alerts.
With partnerships already in place with the NBA, NFL, MLB, PGA, UFC, and others, the company recently secured investment from Starkel Capital Management as part of its ongoing Series A fundraising, positioning it for continued growth in both the sports betting and fantasy markets.
Compliance Updates
Four in Five U.S. Voters Say Sports Events Contracts Should Be Regulated Like Other Online Sportsbooks

The American Gaming Association (AGA) released new research showing strong sentiment that sports events contracts offered through prediction markets—online platforms where users wager on the outcomes of future events—should be regulated in the same way as other forms of legal, state-regulated sports betting. The study also shows that the public overwhelmingly view them as a form of gambling that requires oversight.
Key Findings:
- Americans overwhelmingly recognize sports events contracts as gambling, not financial instruments. 85% say sports events contracts are most like gambling, while only 6% believe they are most like a financial instrument.
- Most Americans want sports events contracts regulated like other forms of sports betting. 80% say that sports event contracts should be regulated like other online sports betting and 65% believe these bets should be overseen by state and tribal gaming regulators, not the federal Commodities Futures Trading Commission (CFTC).
- Adults agree that sports events contracts should only be offered by state-licensed sportsbooks. 84% of Americans, and 69% of sports bettors, say that sports events contracts should only be available in state-licensed sportsbooks in the states where they are offered. 69% of Americans believe each state should have a say on whether sports events contracts can be offered in their state.
- Americans recognize prediction platforms offering sports event contracts are skirting the law. 70% say prediction platforms offering sports event contracts are exploiting loopholes to act as unlicensed sportsbooks.
“This research has made it clear: Americans know a sports bet when they see one—and they expect prediction markets offering sports event contracts to be held to the same rules and consumer safeguards as every other state-regulated sportsbook,” said AGA President and CEO Bill Miller. “This underscores the need for the CFTC to enforce and uphold its own regulations that prohibit gaming contracts, and for Congress to use its oversight power to ensure prediction markets are not used as a backdoor for gaming.”
With sports betting currently operational in 38 states and Washington, D.C., AGA’s research emphasizes the need for consistent oversight of emerging gaming products to maintain consumer trust and uphold responsible gaming standards.
Methodology
YouGov, on behalf of the AGA, conducted an online survey from August 1-8, among a nationally representative sample of 2,025 registered voters. The margin of error is +/- 2 percent and greater among subgroups.
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