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Latin America

BOTS, Inc. Announces Strategic Investment In Metaverse-Ready XR Casino

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BOTS, Inc. (OTC: BTZI), (“BOTS” or “The Company”), a global technology conglomerate specialized in Blockchain-based solutions including decentralized finance applications, cybersecurity, crypto generation, mining equipment repair, extended warranty contracts, and its upcoming proprietary Metaverse based on the terrestrial Las Vegas, VEGAS.MV, announced today strategic investment in XR Casino, Inc.

XR Casino is the first technology company specialized in Extended Reality (XR) cross-technology casino gaming, XR game development solutions, and NFTs for the iGaming and sports betting industries. Its patent-pending platform is currently in development and plans to leverage AI, Blockchain, Augmented Reality, Mixed Reality, and Virtual Reality technologies to provide unparalleled gaming experiences and value-added services.

XR Casino completed the MVP versions of its initial games, Blackjack, Roulette, and Slot Machine in AR, MR, and VR, during 2021 and is on track to launch its social casino games and NFT store in Q2, 2022.

BTZI is the first strategic corporate investor in XR Casino and will be leveraging its technology to launch AR, MR, and VR casinos and casino games-as-a-service (GaaS) on its upcoming Metaverse based on the terrestrial Las Vegas.

“XR Casino’s proprietary technology and games deliver the immersive casino gaming experiences of the Metaverse to anyone with an AR-enabled smartphone, AR/MR glasses or VR headset,” commented Simon Rubin, chief executive officer of BOTS, Inc. “We believe AR will lead the way in connecting people to the Metaverse and through our strategic investment in XR Casino we will be able to bring together players using AR, MR, and VR in our upcoming Vegas.mv Metaverse, regardless of the technology or equipment they are using.”

“We are excited to have BOTS, Inc. as our first strategic corporate investor and look forward to launching our games on their Las Vegas-themed Metaverse,” commented Dan Martinez, Founder and CEO of XR Casino, Inc.

Virtual reality (VR) technology comes as a new phenomenon. It’s leading the way that most people will play games in the future. A report issued in April 2021 from Brandessence Market Research claimed the global VR gaming market would be worth almost $52.7 billion by 2025.

Recent research by Mordor Intelligence titled: EXTENDED REALITY (XR) MARKET – GROWTH, TRENDS, COVID-19 IMPACT, AND FORECASTS (2021 – 2026) indicated that The Extended Reality (XR) Market is registering a healthy CAGR of over 62.67% during the forecast period (2021 – 2026). The extended reality (XR) market is being impacted by COVID-19, primarily due to multiple factors that include physical lockdowns, essential e-commerce delivery limitations, brick-and-mortar retail closures, and supply chain disruptions (supplier, manufacturer, distribution, wholesale, retail), and economic impacts.​ Further, a player such as Avnet Inc. has implemented operating cost-saving restructuring plans, including plans to reduce operating costs by USD 75 million annually by the second quarter of FY 2021. Avnet expects to use cash for restructuring, integration, and other expenses. Such initiatives are made to tackle the uncertainty caused by the COVID-19 outbreak. ​

Extended reality (XR) is currently an emerging umbrella term that encompasses immersive technologies, such as augmented reality, virtual reality, mixed reality, and other future realities such technologies might bring.​ The increasing demand for reducing the distance between people and richer visual content is driving market demand. According to a recent survey by Accenture, 80% of the business executives believed that it is essential to leverage XR solutions to bridge physical distance during employee engagement.

Companies are also developing supporting technologies for XR platforms, which are forecast to global commercialize XR technologies. In January 2019, Northern Digital Inc., a global manufacturer of 3D measurement and motion tracking solutions, launched its new electromagnetic sensor-fusion tracking technology for the XR platform: Atraxa. ​

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Identifying a great potential in the XR domain, several companies have established their XR product lines globally. For instance, Qualcomm has developed First Responder XR Glass that uses inertial, haptic, environmental, and health sensors, eye-tracking cameras, bone conduction transducers, and other components aimed for more intelligent and faster interaction with the environment. ​

Microsoft developed HoloLens 2, a hands-free mixed reality headset that is a guiding force for XR’s existence. It enables 3D visual training, hands-free video calling, and generates a virtual floor or room plan map.

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Winpot names Miroslava Montemayor as brand ambassador

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Winpot names Miroslava Montemayor as brand ambassador

 

Leading Mexican online casino and sportsbook, and glamorous sports broadcaster, join forces to promote the brand to more players than ever before

Winpot, Mexico’s player-favourite online casino and sports betting brand, has signed popular sports broadcaster Miroslava Montemayor to its growing team of brand ambassadors.

Miroslava is a former beauty pageant winner who has become one of the leading sports broadcasters and TV personalities in Mexico.

Her TV career began back in 2014, appearing on TV Azteca Noreste’s sports show where she covered the 2015 Pro Bowl and the Super Bowl XLIX from Glendale, Arizona.

She then left Azteca to join ESPN, where she presented the Spanish-language version of NFL Live, as well as ESPN Mexico’s afternoon sports talk show, Los Capitanes.

In 2017, she became anchor for the Spanish version of SportsCenter and hosted a show called Otra Ronda, which aired on ESPN2 in Mexico.

Today, she hosts the Champions League and Premier League coverage for TNT Sports Mexico.

As a Winpot brand ambassador, she will promote the hugely popular online casino and sportsbook to her fans through a range of campaigns and media activations.

This includes the brand’s latest TV campaign, set to air in August, which is focused on Winpot offering the best odds, guaranteed.

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Winpot, which is powered by the cutting-edge Wiztech platform, has become the go-to destination for online casino players and sports bettors in Mexico.

It offers generous bonuses, localised payment options and a vast game lobby covering slots, table games, instant wins, live dealer and more, as well as the best odds across a huge range of sports.

Yoni Sidi, CEO at Winpot, said: “Miroslava is one of the most loved sports broadcasters in Mexico, combining her deep knowledge of the game with her captivating presenting style.

“This has seen her build a large and loyal fanbase across Mexico, and through this partnership, we can introduce these people to Winpot for the first time.

“We are really excited about our upcoming TV ad campaign, with Miroslava taking centre stage.”

Miroslava Montemayor, sports broadcaster and Winpot brand ambassador, added: “Winpot is one of the most trusted betting brands in Mexico, and I’m delighted to have been announced as a brand ambassador.

“I’ve had great fun filming the TV ad campaign and look forward to seeing it hit TV screens in August.

“This partnership is the perfect fit – I have a large and loyal fanbase of sports enthusiasts, and Winpot provides the superior sports betting experience they deserve.”

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SOFTSWISS Strengthens Regulated Market Presence in LatAm with Full Product Certification in Brazil

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SOFTSWISS Strengthens Regulated Market Presence in LatAm with Full Product Certification in Brazil

 

The leading tech provider shares key results of H1

SOFTSWISS, a global tech provider with over 15 years of iGaming expertise, delivered robust product growth across its ecosystem and secured official certifications in Brazil and Peru during the first half of 2025. These achievements reinforce the company’s leadership as a provider of reliable, scalable iGaming solutions, with a strategic focus on expansion in LatAm.

The first half of 2025 brought a new wave of significant growth for SOFTSWISS in LatAm with fully localised, compliant solutions tailored to the needs of regional operators. Now, its Game Aggregator, Casino Platform, Sportsbook, and Jackpot Aggregator are officially certified in Brazil, making it a full product lineup ready for operation in one of the region’s most dynamic markets. Additional Gaming Laboratories International (GLI) certifications in Peru represent the next step in SOFTSWISS’ long-term expansion strategy.

By H1 2025, SOFTSWISS sustained its dominant position across flagship products, with several iGaming solutions demonstrating particularly notable growth: 

  • The Game Aggregator expanded its portfolio by 26% across 1,350 brands, giving operators more flexibility.
  • The Jackpot Aggregator reached 100 integrated brands, up 25% since the start of the year – a clear sign that demand for engagement-driven mechanics continues to grow. Jackpot Aggregator campaigns help partners boost player turnover by 50%, driving growth and retention.
  • The Casino Platform continues to power 250 casinos with 99.999% uptime – ensuring uninterrupted gameplay. No bets are lost, no sessions are dropped – a critical factor for operators running 24/7. 
  • Affilka by SOFTSWISS reached 109 million registered users, up 28% since the beginning of the year. The number of active brands surpassed 480, while affiliate account volume rose by 22%, reflecting strong demand for efficient, performance-driven marketing tools.
  • The Sportsbook offers access to 2,000 markets and 200 sports, and supports 100,000 live events, delivering a fast, responsive, and scalable betting experience. 

“We are not just expanding, we are earning trust in new markets. The first half of 2025 showed strong growth across products and markets. Getting certified in Brazil and Peru isn’t just a checkbox – it’s a strong validation for operators that they can count on us to deliver reliable, localised, and fully compliant solutions,” added Max Trafimovich, International Non-Executive Director at SOFTSWISS.

SOFTSWISS is taking bold steps toward long-term growth in Latin America, with a clear ambition to become a leading technology partner for local iGaming operators. By combining global experience with a deep understanding of regional market needs, SOFTSWISS is delivering tailored solutions that help operators launch faster, operate more efficiently, and scale with confidence. 

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 35,000 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

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Andres Troelsen has been appointed EGT Digital’s Regional Sales Director iGaming for LATAM

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Andres Troelsen has been appointed EGT Digital's Regional Sales Director iGaming for LATAM

 

EGT Digital is pleased to announce that Andres Troelsen has joined the company’s team. Effective from 01 August, he takes on the position of Regional Sales Director iGaming for the LATAM region.

Mr. Troelsen holds a degree in Business Administration and Management from the prestigious Universidad de Palermo in Buenos Aires. He brings business experience with a strong focus on the gaming sector, most recently serving as Commercial Director LATAM at Belatra. Earlier in his career, he held leadership roles across diverse sectors, including winemaking, shipbuilding, legal services, media, and entertainment. Throughout his career, he has consistently delivered strong results, significantly enhancing company performance and helping position those organizations among the leaders in their respective industries.

“I am happy that EGT Digital is giving me this opportunity,” said Mr. Troelsen. “It will be a challenge for me to further increase the brand’s presence in a highly competitive region such as Latin America. I believe that I will successfully cope with the task thanks to my extensive experience in the gaming industry and deep relationships with key operators throughout the local markets. Adding to this the fact that the company’s innovative developments already have an excellent reputation as high-quality solutions able to satisfy the tastes of every type of player, I am confident that we will very quickly position EGT Digital as a top-tier player in LATAM.

Nadia Popova, Chief Revenue Officer and Vice President Sales & Marketing at EGT, also expressed her positive expectations regarding the appointment: “Latin America holds enormous potential for our products, which makes it a region of strategic importance for EGT Digital. Andres Troelsen is the ideal choice, with the skills and leadership needed to achieve our ambitious goals.”

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