Latest News
Massachusetts Approval for Gambling.com Group Limited
American iGaming player acquisition services provider Gambling.com Group Limited has been certified by the Massachusetts Gaming Commission and is now set to launch its BetMassachusetts.com marketing domain for punters in the small eastern state from Friday.
Online sports betting aficionados in Massachusetts will be able to begin placing sports wagers from the morning of July 10 via seven approved domains with three additional sites set to be approved at a later date. The site at BetMassachusetts.com has been designed to help these enthusiasts find trusted iGaming operators via the provision of comprehensive and up-to-date information on sports betting and local legislative updates.
Nasdaq-listed Gambling.com Group Limited declared that its BetMassachusetts.com comparison site will enable consumers in ‘The Bay State’ to read a selection of ‘expert reviews of all legal sportsbooks’ in Massachusetts so as to aid them in selecting ‘their best option’. The Charlotte-headquartered innovator asserted that this domain is to additionally help iGaming operators in acquiring players while simultaneously reducing their reliance on more intrusive forms of advertising.
Gambling.com Group Limited stated that it is moreover able to help licensed online gambling operators in Massachusetts promote their national and international domains via its club of some 50 other sites that include Gambling.com, BonusFinder.com, RotoWire.com and Bookies.com. The enterprise also heralded its new marketing partnership with American newspaper publisher Gannett Company Incorporated concerning the Telegram.com service from the Worcester Telegram & Gazette publication.
“We are grateful for the Massachusetts Gaming Commission’s decision to accommodate a change in regulation to allow performance marketing activities at the launch of the market later this week,” Charles Gillespie, Chief Executive Officer for Gambling.com Group Limited, said. “This brings Massachusetts in line with every other American state with regulated sports betting. Massachusetts has an extremely rich tradition in sports and Gambling.com Group Limited is well positioned to help guide and educate the Commonwealth’s passionate fan base through their first regulated online sports betting experience.”
With its population of nearly six million adults, Massachusetts has the potential to become one of the largest sports betting markets in the United States. Gambling.com Group Limited projected in February that the state could rack up more than $5 million in aggregated handle over the course of the next twelve months owing to success currently being enjoyed by the championship-contending Boston Celtics NBA side and upcoming action from this year’s edition of the NCAA Division I men’s basketball tournament, which is colloquially known as ‘March Madness’.
“Massachusetts allowing sportsbooks to take legal sports bets as the Celtics and Bruins prepare for deep playoff runs, and with ‘March Madness’ around the corner, is a huge win for sports bettors in the state,” Caroline Smart, Vice-President for Gambling.com Group Limited, said. “The competitive marketplace in ‘The Bay State’ will guarantee plenty of choices and opportunities for customers, who can count on our dedicated websites that feature trusted, comprehensive and up-to-date information on sports betting as well as reviews of the legal sportsbooks to provide them all of the resources needed to navigate these exciting times.”
Gambling in the USA
State of Colorado Marks One Year of Successful Self-Exclusion List for Responsible Gambling
The Colorado Division of Gaming announced that almost 300 people enrolled in the state’s Self-Exclusion Program, ahead of the effort’s one-year anniversary.
The Self-Exclusion Program, which launched in September 2023, is a crucial tool in promoting responsible gaming throughout the state and each signature is a significant step for each person who enrolls.
When people enroll in the Self-Exclusion Program, they voluntarily exclude themselves from participating in gaming activities offered under the regulatory purview of the Colorado Limited Gaming Control Commission and the Colorado Division of Gaming.
“We are encouraged by the positive response to the Self-Exclusion Program in its first year. The fact that 288 Coloradans have signed up demonstrates the importance of offering resources for those who seek to manage their gaming habits,” said Division of Gaming Director Chris Schroder.
This initiative is part of Colorado’s broader efforts to foster a safer and more responsible gaming environment. In addition to the Self-Exclusion Program, the Division offers a variety of resources aimed at promoting responsible gaming, including public education campaigns, responsible gaming grants, and access to a 24/7 helpline.
The Self-Exclusion Program is confidential and free of charge, providing individuals with the option to exclude themselves for a period of one year, five years, or even a lifetime. During the exclusion period, participants are barred from entering and gaming at any of the state’s licensed casinos, as well as they are unable to redeem points, bonuses, comps, or freeplay.
Latest News
Viral Sensation Haliey Welch Launches “Talk Tuah” Podcast with Betr
Betr, a leading sports gaming and media company, announced the addition of viral internet sensation and social media superstar Haliey Welch, known as the face of the biggest meme in the history of the internet, “HawkTuah”, to its expanding roster of top-tier content creators in the Betr Media family. Welch will debut her new weekly podcast, “Talk Tuah”, under the Betr Media banner, with the first episode to premiere on Tuesday, September 10 across social, digital, and audio platforms. “Talk Tuah” marks the latest expansion of the company’s roster of premium original digital IP, joining viral shows BS w/ Jake Paul, Twin Talk with Hanna and Haley Cavinder, Nickals and Dimes with Bo Nickal and Caps Off with Adam Tabatchnick and Jack Parodi.
“Talk Tuah” is poised to become a standout addition to Betr Media’s longform content lineup, with Welch to welcome a number of A-list guests, anchored by her vibrant female perspective, to the show this season. The first episode will feature guest Whitney Cummings, followed by Josh Richards and Jake Paul. Each episode will blend insightful interviews with comedic elements, creating a compelling mix that aligns with Betr Media’s commitment to innovative and engaging sports media. Welch will bring her signature blend of southern values and comedic flair to the show and will also continue to diversify her platform and voice as a regular contributor to the company’s always-on, character-driven social content. Betr Media’s deal with Welch comes on the heels of the company’s latest strategic expansions to its monetized content portfolio, including the acquisition of the Caps Off and Hot Corner podcasts from The Game Day.
“This is a major addition to the Betr Media family as we continue to strategically differentiate ourselves in the market. Haliey Welch is a bona fide superstar, and her charisma, unique perspective, and innate connection with her audience make her the perfect fit for our platform. Talk Tuah will bring a fresh and dynamic voice to our content lineup, and we can’t wait for our audience and brand sponsors to connect with Haliey in an authentic way that embodies the ethos of Betr Media as a whole,” said Mike Denevi, Head of Media at Betr.
“Y’all kept asking ‘What’s next?’ Well this is it! I’m so thankful to have my own podcast where you’ll discover the real Haliey Welch. I’m delighted to join the team at Betr who fully gets me. Together, we’re going to introduce the world to Talk Tuah every Tuesday, starting September 10. My show will have a little of everything – great guests, laughs, chit chats about your pets, relationship pointers, sports and, of course, some down home southern charm,” said Haliey Welch.
Canada
888 Renews Partnership with CFL
Bettors in Ontario will be able to turn to evoke plc (888) for their sports wagering needs this season. The global betting and gaming company, formerly known as 888 Holdings plc, has re-signed with the Canadian Football League (CFL) as one of its Authorized Gaming Operators, offering fans premiere gaming and betting experiences to further their CFL fandom.
Since 1997, 888 has put fans, gamers, and bettors first through proprietary technology and engaging content across its various Casino, Sports, and Poker products. As part of the partnership, 888 presented Pre-Season Futures on CFL Game Zone in the leadup to the campaign. The fan-favourite free-to-play predictor tested fans’ knowledge of the league and allowed them to forecast how the season will play out.
During the regular season, 888casino will appear on CFL sidelines and broadcasts in contests featuring the three Ontario-based clubs – the Hamilton Tiger-Cats, the Ottawa REDBLACKS, and the Toronto Argonauts. 888casino will also receive prominent promotional placement during any Ontario-based East Division postseason matchups (the Semi-final on November 2 and the Final on November 9) on the road to the Grey Cup.
“888 has opened the doors to new sports wagering and entertainment opportunities for CFL fans, and we’re thrilled for the possibilities ahead as we build upon this partnership and engage more audiences across Ontario,” said Tyler Keenan, the CFL’s Chief Revenue Officer.
“We are thrilled to continue our partnership with the CFL for a second season, placing 888casino at the forefront of this collaboration. The synergy between the CFL’s dynamic brand and 888casino’s innovative online offering provides fans with unparalleled entertainment. We are committed to enhancing the excitement of the game, ensuring that CFL enthusiasts can enjoy high-quality gaming experiences that keep the thrill alive beyond the field,” said Roi Nadler, Head of Canada at evoke.
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