Latest News
Bally’s Becomes Official Sports Betting Partner of New York Yankees

Bally’s Corporation has announced a marketing partnership designating Bally Bet as an official sports betting partner of the 27-time World Series Champions. This marks Bally’s first sports team partnership in New York after becoming the ninth online sports betting operator in the state in July.
Under the agreement, Bally’s receives use of New York Yankees trademarks and marketing designations as an official sports betting partner (Bally Bet), an official daily fantasy sports partner (Monkey Knife Fight), an official iGaming partner (Bally Casino), and an official free-to-play gaming partner (Bally Play). Bally’s Casino Atlantic City also becomes a proud partner of the New York Yankees.
Marketing benefits for Bally’s inside Yankee Stadium include LED advertising in the following locations: the outfield wall that lines the playing field, field-facing walls on the Main Level bars in left and right field, the Terrace Level ribbon board, and LED boards throughout the Great Hall. Additionally, Bally’s receives an in-game feature on the Stadium’s high-definition centerfield video board and other brand-enhancing activations.
“This is a great partnership that will give Bally Bet and our other Bally’s Interactive brands terrific visibility in New York. The Yankees’ history as a franchise and their popularity as a global brand speaks for itself,” Adi Dhandhania, COO of Bally’s Interactive North America, said.
“We are excited to begin this partnership with Bally’s. We hope that their branding in Yankee Stadium along with their in-Stadium customer engagement will greatly strengthen Bally’s overall gaming presence in New York,” Michael J. Tusiani, New York Yankees Senior Vice President of Partnerships, said.
The deal adds to Bally’s growing sports and media footprint. Now in six states, Bally Bet Sportsbook is an Authorized Gaming Operator of Major League Baseball (MLB), the National Hockey League (NHL), the National Basketball Association (NBA), and the Women’s National Basketball Association (WNBA). In addition to the New York Yankees, Bally’s has official sports team partnerships with the NHL’s Nashville Predators, the WNBA’s Phoenix Mercury, and the NFL’s Cleveland Browns.
Latest News
SOFTSWISS Promotes Dario Leiman to Head of Business Development in Latin America

SOFTSWISS, a leading global provider of iGaming software, announces the promotion of Dario Leiman from Regional Business Development Manager to Head of Business Development in Latin America.
SOFTSWISS has been actively focusing on building a solid foundation in Latin America since early 2024. As Regional Business Development Manager, Dario successfully established key partnerships that helped the company become a prominent player in the region. His efforts secured certifications for the SOFTSWISS Jackpot Aggregator in Brazil and the Game Aggregator in both Brazil and Peru. These milestones underscore the company’s commitment to meeting local regulatory requirements.
Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, comments: “SOFTSWISS has assembled one of the strongest teams of professionals for such a crucial market as Latin America. Dario’s promotion ensures we have the right expertise to guide our expansion here. I’m looking forward to seeing how the region will continue to grow under his leadership.”
In his new role as Head of Business Development in Latin America, Dario will oversee the development of business strategies to enhance SOFTSWISS’ market position in the region. This includes building new and nurturing existing partnerships and implementing the latest tech innovations that meet operators’ and players’ needs.
Dario Leiman, Head of Business Development in Latin America at SOFTSWISS, shares: “I am truly honoured to take on this role. Our recent certifications in Brazil and Peru have opened up incredible prospects for local and international operators. I’ll do my best to ensure that SOFTSWISS continues to deliver best-in-class solutions tailored to the unique gaming landscape of Latin America.”
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
Compliance Updates
Delasport’s Full Platform Now Certified in Brazil

After becoming one of the first B2B suppliers to get their sportsbook solution successfully GLI-certified for Brazil, Delasport has now achieved compliance with the requirements of SIGAP regarding its iGaming platform.
Obtaining the required GLI certifications and the integration with the Brazilian DataVault through SIGAP’s official API means that the solution is fully ready to dive headfirst into the market.
The certifications granted by Gaming Labs International to Delasport include the required set of approvals: the technical certificates for Betting System, Sports Betting Server (Sportsbook), a.k.a. Remote Game Server (RGS), and more.
Delasport also covers the geofencing requirements and the requirements for safer gambling monitoring and AML transaction monitoring.
Part of the implementations include an intricate system with multi-factor authentication and a modern KYC provider, meeting all requirements of the market.
Just days ago, Delasport announced its first Brazilian deal with Latam-based B2B platform provider Vibra Solutions. This is all part of the company’s global expansion strategy where Brazil and LatAm in general is a key region to get established in.
“Successfully completing this second phase of GLI certification for Brazil reinforces the trust that players and operators place in Delasport’s products”, says Filippo Ferri, Delasport’s Chief Compliance Officer. “This certification highlights our ability to uphold the highest industry standards of integrity and fairness”, he concludes.
Latest News
Hard Rock Hotel & Casino Atlantic City Team Members Awarded $10 Million in Bonuses Based on 2024 Record-Breaking Results

In recognition of 2024 record-breaking results at Hard Rock Hotel & Casino Atlantic City and in appreciation for the team members who made it possible, the leading Boardwalk entertainment casino resort awarded $10 million in bonuses to both union and non-union team members.
Team members attending Hard Rock Atlantic City Town Hall gatherings heard news they are sharing in substantial bonuses, as they have for each of the past six years. In addition to the bonuses, many team members won a share of $100,000 in cash and prizes at Town Hall events.
Addressing thousands of Hard Rock Atlantic City team members in two Town Hall sessions, Hard Rock International Chairman Jim Allen said the bonuses demonstrate the company’s appreciation and gratitude to team members for their commitment to excellence in the Atlantic City marketplace.
“2024 was indeed a record-breaking year in many categories for Hard Rock Hotel & Casino Atlantic City, and we want to recognize the hard work of team members who made it all possible. We set records for overall profit, market share, hotel occupancy, slot win and table games drop. We also had a record breaking year for conventions, food and beverage, entertainment, spa and hotel room sales,” said Allen.
The leadership team also discussed Hard Rock Atlantic City’s commitment to the surrounding community with over one million dollars in donations and volunteer efforts over the last year. Executives also shared brand updates highlighting the company’s domestic and global hotel, casino, and restaurant portfolio.
“2024 was truly a banner year at Hard Rock Atlantic City, and our team members are the reason for our success. Today’s Town Hall is a celebration of the hard work and dedication of our Hard Rock family and we thank them for their incredible efforts,” George Goldhoff, President of Hard Rock Atlantic City, said.
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