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Genius Sports’ Official NFL Data Helps Power the Captain Morgan Super Bowl Punch Bowl

Captain Morgan, the first-ever Official Spiced Rum Sponsor of the National Football League (NFL) and No. 1 spiced rum brand, has unveiled the greatest engineering feat in the history of cocktail-holding products just in time for Super Bowl LVI. Measuring in at more than 18″ in diameter, the Captain Morgan Super Bowl Punch Bowl holds a whopping four gallons of liquid (serves 32), ideal to share delicious Captain Morgan Original Spiced Rum cocktails with friends 21+ (responsibly, of course).
The Captain Morgan Super Bowl Punch Bowl features stadium-inspired lights and sound, Bluetooth speakers, subwoofers, and LED graphic equalizers. With real-time NFL game data powered by Genius Sports, the league’s official data and technology partner that powers the ecosystem connecting sports, betting, and media, this game-changing innovation is truly the first-ever marvel of its kind. Merging interactive football-watching and cocktail-holding technology, the Super Bowl Punch Bowl is the only punch bowl to simultaneously dispense the fast, accurate game day information along with delicious libations. While not available for purchase, fans 21+ can visit www.captainmorgan.com/superbowlpunchbowl now through Feb. 6 to enter for a chance to win one limited edition, highly coveted Captain Morgan Super Bowl Punch Bowl prize pack.
“As the first-ever Official Spiced Rum Sponsor of the NFL, we knew we had to do something big – literally and figuratively – to celebrate the most exciting and highly-anticipated sporting event of the year. We’re taking the at-home Super Bowl experience to the next level. The Captain Morgan Super Bowl Punch Bowl does just that in a fun and over-the-top way, combining just the right amount of spice and applied science to boost any Super Bowl celebration,” Sam Salameh, Vice President of Captain Morgan, said.
Opting out of mundane, stuffy, high-tech event roadshows, the Captain Morgan Super Bowl Punch Bowl was unveiled last week on “Jimmy Kimmel Live!”. Super Bowl champ and NFL Legend Victor Cruz along with Matty Benedetto, engineer, inventor-extraordinaire and founder of “Unnecessary Inventions,” joined Jimmy Kimmel and friends to discuss how with every field goal, touchdown, fan cheer and delicious sip poured directly from the ladle, Captain Morgan Original Spiced Rum spices up even the most predictable of game day festivities.
“I know the Super Bowl and I also know spice…maybe you’ve seen me in the end zone a time or two? The Captain Morgan Super Bowl Punch Bowl is the spiciest thing I’ve seen come onto the scene in a minute, maybe ever – take my word for it,” Victor Cruz said.
“When Captain Morgan introduced me to the Super Bowl Punch Bowl, I could see the careful planning that went into each of its ridiculously awesome, nonessential, essential features and immediately wished I had thought of it. I had to get in on the action, so I designed a totally unique, unnecessary, necessary “sift-and-pour” ladle that keeps ice from watering down delicious Captain Morgan Original Spiced Rum cocktails. The perfect solution for nobody’s problem,” Matty Benedetto said.
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Plaza Hotel & Casino to host Las Vegas’ inaugural “Wing Bowl®” with first qualifying “Wing Off” event on July 4 at 6 p.m. at Carousel Bar

The Plaza Hotel & Casino is bringing to Las Vegas the iconic “Wing Bowl,” the premier chicken wing-eating competition that was founded in Philadelphia in 1993. The main event, Wing Bowl 2026®, will take place on Feb. 7, 2026, and the first qualifying “Wing Off” event will take place at Carousel Bar at 6 p.m. on Friday, July 4, and it is free to the public to attend.
The first and second place eaters in the July 4 qualifying event will move on to the February contest. The Plaza will also award $1,000 to the person who eats the most Buffalo wings in 10 minutes on July 4. The July 4th qualifying event is one of several that will be held in Las Vegas and Philadelphia in the coming months to compete in the Feb. 7 event at the Plaza.
The main event on Feb. 7 will host a live audience of hundreds of attendees in the Plaza showroom and reach an even wider audience through online broadcasting. With a $5,000 cash prize at stake, 20 competitors will battle it out in three rounds of intense wing-eating action. This competition will feature both amateur and competitive eaters.
The February event will also feature the Wingettes, the cheerleaders of Wing Bowl who escort contestants on stage and bring energy, glamour, and charisma to the event. They will be selected through an exclusive online and live audition process later this year.
William Hill Sportsbook is a partner sponsor of Wing Bowl, and additional sponsorship opportunities are available by contacting
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From Start to Top-3: Media Buying Agency Gipsy’s Journey in the N1 Puzzle Promo

N1 Puzzle Promo is a unique campaign on the iGaming market from N1 Partners for partners that runs until the end of 2025. Their slogan – “Why drive when you can fly?”, points to the grand prize. What exactly can you win? Keep reading to find out.
N1 Partners, one of the top affiliate programs with Tier-1 brands, is running the N1 Puzzle Promo. Registered partners run traffic – PPC and ASO, SEO traffic, Facebook, and other channels – and earn puzzle pieces. The more pieces you collect – the better chance to win the main prize… a HELICOPTER!
Everyone has a shot at victory. Let’s meet Media Buying Agency Gipsy, now in the top-3 of the N1 Puzzle Promo.
Partnership Background
Media Buying Agency Gipsy and the N1 Partners affiliate program have worked together for many years. Over time they have built smooth processes, strong relationships, and solid analytics.
Ariadna, CBDO of Gipsy MBA, says: “It feels like we’ve worked together forever, but we started handling large volumes only last year.”
Formula for Growth
Traffic from Gipsy to N1 Partners’ products grew very hard the past year. This rise comes from high-converting offers in Tier-1 GEOs and attractive CPA terms. Partners also get access to analytics and consulting from the program.
Ariadna, CBDO Gipsy MBA: “We use quality approaches and track analytics regularly. Fast communication with our affiliate manager also helps a lot.”
N1 Puzzle Promo: Experience and Top Products to Scale
Gipsy works with PPC, FB & UAC traffic. All these sources count in the N1 Puzzle Promo:
- PPC & ASO – 1 puzzle piece for every 40 FTD
- FB & other* – 1 puzzle piece for every 100 FTD
*Social media, SMS, Email, UAC, In-app
Ariadna, CBDO Gipsy MBA: “We joined the N1 Puzzle Promo in April, almost from the very start. The prizes inspire us, especially the helicopter. We didn’t change our traffic sources—we just scaled up and tested new sources and GEOs. Over time we tried every product; now we focus on N1bet, Jet4bet, Slotlords, Slotmafia, and Retrobet.”
Today Gipsy MBA is in the top 3 by puzzle pieces, and the team is determined: “Seeing the volumes we run to N1 Partners, we hope to stay in the TOP and grab some prizes. We already hold a top-3 spot for puzzle pieces, so we aim to keep growing,” – commented Ariadna, CBDO Gipsy MBA.
If they win, the Gipsy MBA team plans to fly their Robinson R22 Beta II to Australia to chase seagulls. Where will you fly?
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FIRST and Genius Sports Extend Landmark Data Partnership, Powering Continued Growth

Industry leaders agree new extension to data and streaming partnership that will see FIRST – Best in Sports turbo-charge global growth and boost annual revenues for Genius Sports
FIRST – Best in Sports, the Tier 1 provider of sports betting solutions, and Genius Sports, the leading sports data and technology company, today announce that they have extended their landmark partnership that will see Genius Sports continue to deliver its industry-leading betting data and streaming technology to FIRST – Best in Sports.
As part of the new agreement, FIRST – Best in Sports will distribute Genius Sports data and streaming content to its expanded B2B network and grow the data company’s volume, reach and annual revenues in a major way as it brings partners onstream in Latin America, with Brazil as a major focus.
- FIRST’s growth in Brazil and leading position as a LATAM-focused sportsbook solution will be further enhanced by Genius’s focus in South America.
- This includes coverage of Brazil’s Serie A, Serie B, Campeonato Paulista, Mexico’s Liga MX and the Primera Ligas in Uruguay, Ecuador, Bolivia, Argentina, Chile, Colombia and Paraguay.
The deal extension is part of a comprehensive agreement between two companies that are setting industry standards for the speed, accuracy and depth of their online sports betting offerings. The new partnership also sees FIRST become the official betting partner of Genius Sports, with the group set to recommend FIRST – Best in Sports to operators seeking fully-managed sports betting solutions.
Tom Light, CEO of FIRST – Best in Sports, commented: “We have been working with Genius Sports for many years, and I am delighted to be extending and deepening our relationship with such an industry leader. FIRST – Best in Sports and Genius Sports represent the gold standard in their respective fields and the new agreement will enable us to continue growing revenues for Genius Sports as we launch new partners and expand our network. We look forward to providing the most complete and data-rich solution to sports betting operators in the world’s fastest-growing markets.”
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