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Gambling in the USA

Fanatics Sportsbook Is the Most Rewarding Place for Fans to Play on Game Day

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Today, Fanatics Sportsbook announced plans to launch its first 360-degree marketing campaign that includes the return of the Jersey Drop, a new television campaign featuring custom broadcast and digital spots, creator-driven content, and city activations–all aimed at igniting the passion for football and counting down to the moment everyone is waiting for: KICKOFF.

As a global digital sports platform and leading provider of licensed sports merchandise, Fanatics knows that when Fall arrives, it’s time for sports fans to suit up. The Fanatics Sportsbook’s campaign launches with the $5 Million Jersey Drop to help fans get ready for football season.* Jerseys will drop every single day in customer accounts through September 9 and any active Fanatics Sportsbook customer is eligible by opting in, but no wager is required. Customers will need to log in each day to see if they are a winner, and can only win once.

The campaign includes new :30 and :15 second commercials that dynamically highlight our $5 Million Jersey Drop, running across several networks in priority markets. In addition to television and digital assets, the $5 Million Jersey Drop will be featured in new digital partnerships and throughout the digital ecosystem.

Fanatics Sportsbook began the countdown to kickoff at Fanatics Fest NYC with Shawn “JAY-Z” Carter, who is Vice Chairman and Board Member of Fanatics Betting and Gaming. Celebrities, sports figures and Fanatics Sportsbook customers saw the return of JAY-Z’s iconic The 40/40 Club and experienced a one-of-a-kind re-creation of the legendary lounge this past weekend at the Javits Center in New York.

Fanatics Sportsbook will team up with a group of handpicked partners to gift one-of-kind premium boxes to deserving fans that show off their fandom in everyday life. The special box includes an acrylic insert with a message from Fanatics Sportsbook, a jersey of the fan’s favorite team, and a $1,000 Bonus Bet.** The distribution of these special boxes started this past weekend, when the hosts of The Pivot Podcast gifted their boxes to fans at Fanatics Fest.

Fanatics Sportsbook also has plans to take to the streets of New York and Chicago next week to engage football fans. Jerseys will be delivered to unsuspecting fans and complemented by a creative digital activation that magnifies the jersey drop with takeovers of key landmarks in New York and Chicago.

“Football is more than just a game – it is an experience that people look forward to all year-long,” said Selena Kalvaria, Chief Marketing Officer, Fanatics Betting & Gaming. “On the heels of Fanatics Fest, we will continue to put our fans at the center of it all. With our $5M Jersey Drop, on the ground activations in New York and Chicago, a new 360 campaign across all touchpoints, and more ways to earn FanCash this season – Fanatics Sportsbook will be the destination for fans to play on game day.”

Fanatics Sportsbook will also see some exciting product upgrades that will debut before football season, including:

  • FanCash: Fanatics Sportsbook just super charged its loyalty and rewards program and it is now 10x more rewarding than the leading sportsbooks.*** Customers can now earn up to 10% FanCash back on their bets, win or lose. The bigger the odds, the bigger the FanCash rewards to spend on jerseys, hats, Bonus Bets, and more.
  • Betting & Streaming: Live betting while streaming games just became a whole lot easier with Fanatics Sportsbook. With our new live betting experience, customers won’t miss a second of action with a new data visualization that allows for ease of navigation between games along with the ability to track player and team stats.
  • Fanatics Fair Play: If a player gets injured, Fanatics Fair Play has your back. If a professional football player you place a prop wager on gets injured in the first quarter (and doesn’t return), your bet will be refunded.
  • Your New Home for Parlays: Celebrate the return of football with our largest expansion of parlay offerings and secure your winnings before the game ends by cashing out live.
  • Lightning Bets: Every moment matters this football season, and with Fanatics Sportsbook, you can make every play a special moment. What will be the result of the next play? Will there be a first down on this drive? Can they reach the 20-yard line?
  • Rewards Surge: Starting August 29, Fanatics Sportsbook will give away 100+ Profit Boosts across the first five weeks of the football season. Customers need to opt-in on game days to secure the Profit Boosts.

 

To download images and videos of the Fanatics Sportsbook, visit the Fanatics Media Center, and for more news and information, follow us on the Fanatics Sportsbook social channels on X @FanaticsBook and on Instagram @FanaticsSportsbook.

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Gambling in the USA

Industry veteran joins North American operator as chief interactive gaming officer to drive growth in iCasino states and efficiencies in its online sportsbook

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Delaware North, a global hospitality and entertainment company with a significant gaming division, has named industry veteran Lee Terfloth as chief interactive gaming officer as it pushes ahead with ambitious plans for its digital offering.

Terfloth has an impeccable track record across some of the biggest land-based and online gaming operators in North America, including Borgata, Resorts Digital, Hard Rock and, most recently, Prime Sports, where he was chief executive officer.

As chief interactive gaming officer at Delaware North, Terfloth will be responsible for two core objectives: Expanding the operator’s Betly mobile sportsbook and casino brand into additional iGaming states while also reviewing its sportsbook business to improve operational efficiency.

The appointment of Terfloth comes hot on the heels of news that Delaware North has chosen to migrate to Playtech’s powerful online sportsbook and casino platform in the states of Ohio, Arkansas, Tennessee and West Virginia.

 

Jason Gregorec, president of Delaware North’s gaming division, said:

“Lee Terfloth is a high-caliber senior iGaming executive who has played a key role in launching and growing interactive gaming divisions at some of the most established and renowned gambling operators in North America.

“We are delighted to be able to leverage this experience and knowledge as we ramp up our own online gaming division via our Betly brand, which has already gained traction in key online sports betting and iGaming states such as Ohio, Arkansas, Tennessee and West Virginia.

“I’d like to officially welcome Lee to the team and look forward to working with him as we deploy our ambitious plans for online gaming across regulated U.S. states,” Gregorec said.

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Lee Terfloth, chief interactive gaming officer at Delaware North, added: “I’m thrilled to join Delaware North at a pivotal time for the business as it shifts up a gear with its activity in the online gaming space.

“Betly is an incredibly strong brand and now that we are migrating to the Playtech platform, we have the technological foundation to really level up our activity in terms of markets and the quality of the experience we offer to players.

“I have plenty of experience working with operators at this stage in their lifecycle and look forward to working with the incredible team we have in place to not only meet but exceed the goals the business has set for its interactive division,” Terfloth said.

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Gambling in the USA

Mr. Gamble Expands Across the US: CMO Paul Puolakka Reflects on the Growth into Pennsylvania and West Virginia

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Expanding Mr. Gamble’s footprint into Pennsylvania and West Virginia is a significant milestone for us. This is not just about entering new markets – it is about strengthening our position in the dynamic US iGaming sector.

By securing licences in these crucial states, we are readily available to deliver tailor-made experiences that align with the preferences of locals within these US states, thus enhancing our competitive advantage.

As the Chief Marketing Officer, I have played a key role in his expansion. My deep understanding of market trends and expertise in affiliate marketing has been vital in navigating these new territories. My focus has been on ensuring that our entry into these US states is not only successful but sustainable in the long term.

As we venture into these new states and new markets, I am more than confident that Mr. Gamble is going to be a loyal companion and guide for many players looking to take that first step towards casino gambling.

The Strategic Vision Behind Mr. Gamble’s US Expansion

Expanding into Pennsylvania, and West Virginia is a strategic move that aligns perfectly with Mr. Gamble’s growth plans. These states have been specifically chosen for their thriving and expanding markets, clear regulatory frameworks, and strong player engagements.

West Virginia has shown a growing interest in online gambling, making it a tempting choice for expansion.

Our success in New Jersey was a prime factor in this decision. The positive feedback and solid performance of our site have validated our approach and showcased the potential for growth in other states. This experience has given us a good confidence boost as we venture into these new markets. We are confident that our offerings as well as adherence to regulatory standards will resonate with our readers.

For Mr. Gamble, entering West Virginia is a natural progression. These new states provide markets with strong regulations that give priority to player safety. Given our achievement in New Jersey, I am optimistic that our site will connect with players in these states just as effectively.

Positive Response from Our Readers

The feedback we have received since expanding into the US has been exceptionally gratifying. Both our operator partners and readers have shown great enthusiasm for what Mr. Gamble has to offer. Our dedication to transparent high-quality content and user-centric experience has clearly struck a chord with the US audience.

From my point, the feedback has been overwhelmingly positive. Readers have praised our honest reviews and transparent information, highlighting their satisfaction with the reliability of our content. The feedback mirrors our commitment to building trust and delivering good value to our readers.

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Our casino operator partners have also expressed their appreciation for our marketing approach. They have noted that our effective marketing strategies and transparent methods have contributed significantly to their positive experiences.

One partner remarked, ‘Mr. Gamble’s clear, straightforward approach and dedication to high-quality content and exclusive bonus offers have made our collaboration both smooth and rewarding.’

What Players in Pennsylvania and West Virginia Can Expect

Players in Pennsylvania and West Virginia are in for a treat with Mr. Gamble’s arrival. Players can enjoy reading comprehensive reviews of licensed and regulated casino sites, get their hands on exclusive casino bonuses and enjoy a wide range of games by the world’s leading game developers. Whether you are accessing our site from your laptop or mobile device, we have optimised the experience so you can navigate the site without any issues.

We are also rolling out state-specific casino bonuses. Expect generous welcome casino bonus offers, free spins, no deposit bonuses and match deposit offers designed to boost your bankroll. We regularly update our page so you always have access to the latest casino promotions.

Mr. Gamble’s website features a user-friendly design with handy filtering options, making it easy to find exactly what you are looking for. The site has been created with different player needs in mind, ensuring a smooth and enjoyable experience as you explore the best casinos and bonuses available in your state.

Promoting Responsible Gambling: Play Smart with Mr. Gamble

At Mr. Gamble, our dedication to responsible gambling is unwavering. We strive to ensure that our readers enjoy a secure and enjoyable experience by featuring only licensed casinos that follow regulatory standards religiously.

Responsible gambling is a fundamental principle for us as we enter the US market. We are committed to equipping readers with the necessary tools and resources they may require to gamble responsibly. Every casino we promote meets the highest standards for fairness, security and player protection.

Our team’s effort has been key to our successful expansion into these new states. From content to development and marketing, every department has worked tirelessly to achieve our goals. Their hard work is the driving force behind our progress and I am incredibly proud of this monumental achievement.

The potential in the US market is enormous and the positive feedback we have received is only the tip of the iceberg. As we continue to grow, I am excited about what the future holds and that the presence of our site in these states will only strengthen, setting the stage for further expansion in the years to come.

Mr. Gamble: Gamblers’ One Stop Shop

Mr. Gamble stands at the very front of iGaming affiliating, offering in-depth and frank casino reviews as well as expert insights for gamblers. With a strong presence across multiple regulated markets, we are dedicated to delivering reliable information while promoting responsible gambling practices.

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Since launching, Mr. Gamble has gained recognition and scooped up awards for its commitment to transparency and fairness. We pride ourselves on providing unbiased reviews of online casinos, slot and casino games and clear terms for casino bonuses and promotions.

Our main goal and mission is to equip players with all the necessary information to help them make informed choices, thus ensuring a safe and enjoyable gaming experience.

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Gambling in the USA

Snoqualmie Casino Announces Exciting Rebranding to Snoqualmie Casino & Hotel Ahead of Major Expansion

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Snoqualmie Casino has announced its rebranding to Snoqualmie Casino & Hotel, reflecting an exciting new chapter in the venue’s history as it embarks on a much-anticipated expansion. Set for completion in mid-2025, this project promises to elevate the guest experience, making Snoqualmie Casino & Hotel a premier destination for entertainment, relaxation, and culinary excellence.

The cornerstone of the expansion is the construction of a luxurious hotel, which will offer guests unparalleled comfort and stunning views of the Snoqualmie Valley and Mount Si. With a focus on sustainability and modern design, the hotel will feature upscale accommodations, a full-service destination spa, and amenities that cater to both leisure and business travelers. Plus, there are architectural details inspired by Snoqualmie culture from a modern slant roof hotel design representing the original longhouses of the Snoqualmie Tribe’s ancestors to carefully chosen artwork placed throughout for guests to enjoy.

Snoqualmie Casino & Hotel’s destination spa will offer an immersive escape that blends relaxation with the healing power of nature. Nestled in the serene landscapes of the Pacific Northwest, the spa provides a range of rejuvenating treatments. Experience the perfect blend of wellness and nature where luxury, tradition and innovation come together for an incredibly transformative experience.

“It is my honor and privilege to announce that Snoqualmie Casino has now become Snoqualmie Casino and Hotel. Over the past three years, the Snoqualmie Tribe and Casino have been diligently working to bring a one-of-a-kind, world-class hotel to the Snoqualmie Valley,” said Interim CEO Mary Lou Patterson.

In addition, Snoqualmie Casino & Hotel will expand its gaming floor, introducing an array of new options to enhance the entertainment experience for guests. This expansion will include the latest slots, electronic and traditional table games, as well as a dedicated high-limit gaming area for discerning players seeking a more exclusive gaming experience.

One of the highlights of the expansion is the development of a state-of-the-art 2000-seat entertainment and convention center. This versatile venue will host a variety of events, from concerts to conferences, positioning Snoqualmie Casino & Hotel as a key player in the region’s entertainment landscape. With cutting-edge technology and a focus on guest comfort, the center will attract top-tier talent and events, making it a must-visit destination.

In addition to the award-winning Vista Prime Steaks & Seafood, 12 Moons, and Falls Buffet, a new sports bar and grill will be introduced to provide patrons with the ultimate game day experience. Other new dining options, set to open later, will showcase local ingredients and flavors, ensuring a memorable culinary experience for guests.

Snoqualmie Casino & Hotel recently launched a brand-new valet garage. The dual level indoor and outdoor structure, with 600 additional spaces, doubles the previous capacity for valet parking creating easier access into the casino. This is the first piece of new development at Snoqualmie Casino & Hotel that has opened for immediate use. The entire project anticipates creating numerous job opportunities for local residents, contributing to the economic growth of the Snoqualmie area.

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GamingAmericas.com (part of HIPTHER) is your one-stop portal for the latest news, insights, and analyses in the gaming industry across the Americas. From legislative updates and market trends to interviews with industry leaders, we provide a comprehensive look at the dynamic landscape of both online and land-based gaming. Whether you're a stakeholder looking to stay ahead of the curve or a gaming enthusiast eager for reliable updates, GamingAmericas.com has got you covered. Follow us on social media and subscribe to our newsletter for real-time updates and exclusive content. Make informed decisions and stay ahead in the game with GamingAmericas.com.

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