Latin America
PRAGMATIC PLAY EXPANDS IN LATAM FOLLOWING NEW CONTENT DEAL WITH GANAPLAY
The provider signs a new partnership with GanaPlay in Latam
Pragmatic Play, a leading content supplier to the iGaming industry, has signed a partnership agreement with GanaPlay, further strengthening its position at the fore of Latin American markets.
The new deal will see the delivery of content from three of Pragmatic Play’s most popular product lines among players in the region, with Slots once more taking centre stage. Proven performers like the Big Bass Bonanza™ and John Hunter™ series will debut on GanaPlay’s platform, alongside more recent hits such as Twilight Princess™ and Candy Blitz™.
Live Casino has long been a mainstay of operators in Latin America and the success of contemporary experiences like Vegas Ball Bonanza™, balanced by a strong selection of classic table games, will continue that pattern for visitors to GanaPlay’s site.
Fans of sports betting will also be catered for with an array of Virtual Sports offering a wide range of betting markets against the backdrop of on-demand sports action, recreated with the most cutting-edge animation across titles like Force 1, football, horse and greyhound racing.
With this latest agreement, Pragmatic Play continues to expand commercially across a region that is a hotbed of activity across its respective casino and sports betting markets.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “GanaPlay is a respected name and one of a number of partners that Pragmatic Play has allied itself with to further its growth strategy. It’s another shop window for the region’s favourite casino content and I have no doubt that it will continue to perform as successfully here as everywhere else.”
Andres Clavijo, CEO of GanaPlay, added: “Pragmatic Play games are in high demand from our players, so to be able to supply them now we’ve reached an agreement is a considerable coup for us. Once they roll out, our brand will be significantly stronger and as we maintain our place in a tightly packed and highly competitive market.”
Latin America
Vibra Gaming releases content through Czar Gaming
Spanish-language facing LatAm brand to offer Vibra’s best performing localized games.
Vibra Gaming, well-known for its creative and innovative localized content, will see its games available across Czar and potentially multiple other Czar owned brands in the future.
The deal will further increase Vibra Gaming’s reach and enhance its reputation as the ‘go-to’ games and platform developer for LatAm facing operators.
This includes its highly engaging slots such as Carnaval Alegría and branded slots such as Condorito. Quick Games including Crash, Vibra Double and Vibra Dice containing action-packed features players will come back to time and again. Crash games are among the fastest growing real-money games segment in LatAm with millions of concurrent players engaging with simple to understand, high-action, quickfire content.
Vibra’s portfolio also includes a set of table games featuring Roulette and Blackjack, as well as unique video bingo content including titles like Egyptian Riches Gold and Underwater.
Ramiro Atucha, CEO, Vibra Gaming, said: “We’ve made huge strides with our games distribution and coverage in the last year to 18 months especially across LatAm”.“This continues to rapidly accelerate with brands such as Czar Gaming integrating our top performing content and offering it to their players. We’re delighted with our progress and there is plenty more to come, so watch this space!”
Pramod Padamati, CEO, Czar Gaming said: “We are delighted to be partnered with Vibra Gaming for Latam and we would like to take these to the rest of the world”.
Latest News
Aviatrix pairs with Cactus Gaming in latest Latin America deal
Innovative crash game Aviatrix has partnered with Cactus Gaming in an agreement that will extend its reach further into Latin America.
Aviatrix will integrate with Cactus Gaming’s online casino solutions, becoming available to the provider’s partners in Brazil and beyond.
This means more players in Latin America can enjoy the one-of-a-kind crash game with NFT-based engagement mechanics.
Gabriela Novello, Head of Business Development LATAM at Aviatrix, said: “We’re looking forward to this partnership with Cactus Gaming blooming for both sides. We’re impressed by their reach across Latin America, particularly in Brazil, where they are well placed to help us bring Aviatrix to new audiences.”
Tiago Carneiro, CRA at Cactus Gaming, added: “Cactus Gaming has as one of its main differentials the conversion power of the platform, which turns users into loyal players. The partnership with Aviatrix will further enhance this. The game is one of the most exciting we’ve seen in recent times, and we’re thrilled to offer it to our partners.”
The collaboration between Aviatrix and Cactus Gaming is set to further raise the bar for online casino in Latin America, with both sides committed to delivering the very best user experience to players.
Aviatrix has been rapidly expanding in Latin America over the past few months, signing deals with some of the biggest aggregators and operators in the region.
Latest News
WA.Technology Announces Membership with AIEJA in Mexico
WA.Technology has successfully become an official member of AIEJA, the esteemed Mexican Association for Permit Holders, Operators, and Suppliers of the Entertainment and Gambling Industry.
Axel Antillon, Regional Director of LATAM for WA.Technology, expressed his enthusiasm for this new partnership, stating, “Joining AIEJA not only strengthens our foothold in the Mexican market but also aligns us with the top industry leaders dedicated to promoting transparency and innovation. This membership is a testament to our commitment to delivering secure, high-quality gaming experiences.”
AIEJA plays a crucial role as a civil association aimed at fostering a collaborative environment where members can enhance their dialogue capabilities. This association is instrumental in highlighting the entertainment and gaming sectors’ economic, tax, and social contributions to Mexico.
The association’s collective efforts are focused on advocating for responsible practices within the industry, pushing for legislative reforms concerning the General Law of Gaming and Lotteries, safeguarding against potential unfair practices, and endorsing equitable labour conditions for both direct and indirect employment opportunities created by the sector.
WA.Technology’s deepening commitment to the Mexican iGaming market is reflected in its decision to join AIEJA. This membership assures operators of robust support in their market entry decisions, offering them a secure, efficient, and compliant integration into the Mexican market. Membership also verifies that WA.Technology adheres to all necessary security measures, cyber protection, and development protocols, ensuring their products meet the highest quality standards.
As a key supplier in the region, WA.Technology reinforces investor confidence and consumer trust by aligning with local regulations, best practices, and control measures.
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