Latest News
Scientific Games Powering Up Digital and Sports Leadership
New Organization’s Digital and Sports Teams Expanding to Serve Global Lottery Customers
Scientific Games is building on momentum following its sale to Brookfield Business Partners in April 2022 by expanding the new organization’s digital and sports betting teams and re-aligning leadership to continue serving its digital lottery and lottery sports betting customers globally. The company is also hiring for a number of roles related to its digital and sports business.
Scientific Games promotes three executives as part of company’s digital lottery and lottery sports betting expansion.
Currently, Scientific Games provides digital lottery games, second-chance programs, player loyalty clubs, mobile apps, CRM and iLottery solutions to more than 20 US and 30 international lotteries. The company has lottery sports betting customers in the US, Canada and Europe.
In the past year, Scientific Games unveiled the Loteria augmented reality game extension at the 2022 World Lottery Summit and launched the lottery industry’s most state-of-the-art player loyalty program for the Missouri Lottery, a new mobile app for the Arkansas Scholarship Lottery, a new second-chance program for the Georgia Lottery and 60 new eInstant games for its global customer base. The company continues to enhance the record-breaking Pennsylvania iLottery program with 46 eInstant games, five eDraw games and more than 11,500 CRM campaigns launched in 2022.
Winning the 2022 Heptagon Awards ‘CRM Team of the Year’ across many industries, Scientific Games’ digital experts recently launched customer relationship programs for four US lotteries and entered into a first-of-its-kind collaboration with Optimove to provide five US lotteries with customized data-driven strategies to optimize their paid social media campaigns, for customer acquisition and retention including on Facebook.
“We are investing in people, products and technology platforms that give lotteries the opportunity to engage with their players across all channels,” said Steve Beason, President of Digital and Sports for Scientific Games. “We’ve pioneered digital and sports betting solutions for lotteries since 2004. Now, in this next era, we’ve redefined our strategic focus and growth paths to position Scientific Games as the global leader in digital and sports to help our customers responsibly drive revenues for their beneficiary programs.”
As part of leadership re-alignment, Amy Bergette was promoted to Senior Vice President of Digital Solutions. A 35-year lottery industry professional, Bergette has extensive experience in all facets of digital programs. She will continue leading global teams to define, expand and drive product and program innovations, manage Scientific Games’ thriving game studios, facilitate the growth and advancement of the company’s digital marketing footprint, manage customer accounts and deliver world-class digital solutions.
Kira Summers has been promoted to Vice President of Operations and Planning for Digital. Summers joined Scientific Games in 2021 with an extensive land-based casino and iGaming program management and operations background. She holds the prestigious Six Sigma Blackbelt and served as the General Manager of the company’s record-breaking iLottery program in Pennsylvania, facilitating the effective planning, operations and P&L of the program and creating a strong customer partnership. In her new role, Kira will create and execute Scientific Games’ long-range plans for digital programs.
Merv Huber has been promoted to Vice President of Digital Growth. Huber has defined, expanded and facilitated Scientific Games’ extensive growth in the company’s award-winning CRM solutions and strategies, which now serve eleven US lotteries, as well as developed a focused product development team to drive digital product innovation and growth. With 15 years of experience in online horse racing, sports betting and iLottery providing online marketing expertise and digital solutions, Huber is responsible for driving the growth of customers’ digital business globally through product innovations and enhancements, expanded CRM and strategic marketing services.
Additionally, Scientific Games has career opportunities open for the following roles: CRM Manager, Head of Digital Business Development, iLottery Technical Operations Manager, Senior TechOps Engineer, Senior Web Developer, Senior Web Engineer and Senior UI/UX Designer. Experienced professionals may apply for US-based jobs at ScientificGames.com/Careers or e-mail [email protected] to learn more about the company’s international job openings.
Scientific Games launched the first digital instant game in the US in 2014 and is a leading provider of digital games, mobile apps, player loyalty programs and other digital products and services for the global lottery industry. The company provides retail and digital games, technologies, analytics and services to 130 lotteries in 50 countries.
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Gambling in the USA
Clark County residents can bring a friend for free to next week’s Super Bingo $160,000 tournament at the Plaza Hotel & Casino, May 6-8
Home to downtown Las Vegas’ only bingo room, the Plaza Hotel & Casino is offering Clark County, Nevada residents who register to play in next week’s Super Bingo tournament the opportunity to bring a friend for free.
Happening Monday, May 6 through Wednesday, May 8 in the Plaza’s expansive ballroom, Super Bingo is expected to draw nearly 1,000 people from the local Las Vegas valley and across the country and Canada for the opportunity to win big playing fun-filled games of bingo over two days, with a $50,000 super coverall both days while socializing with like-minded bingo players.
Bingo-only registration is $160 per person, and Clark County residents who register can bring a friend for free. Registration is available online at https://www.plazahotelcasino.com/bingo/super-bingo-registration/. Hotel-and-bingo packages start at $300 for a four-night stay with no resort fee.
All Super Bingo players receive one 6-on paper pack for both days, two daubers, free drinks via an open bar at all sessions, boxed lunch both days, and $10 in free slot play after the first day’s session.
The Plaza’s Bingo room offers six daily bingo sessions at 11 a.m., 1 p.m., 3 p.m., 5 p.m., 7 p.m. and 9 p.m. and is located on the 3rd floor. By parking on the third floor of the Plaza’s self-parking garage, guests have convenient and direct access to the Plaza’s bingo room and parking is validated for bingo players.
Gambling in the USA
Kambi Group plc extends Mohegan partnership with on-property sports betting agreement in Pennsylvania
Kambi Group plc (“Kambi”), the world’s trusted sports betting partner, has agreed a long-term on-property sportsbook partnership with Mohegan to provide its award-winning sportsbook at two retail locations in the state of Pennsylvania.
The partnership will see Mohegan utilise Kambi’s cutting-edge retail sportsbook offering across more than 20 kiosks in sportsbook locations at Mohegan Pennsylvania and Mohegan Pennsylvania at Lehigh Valley Race and Sportsbook.
The deal further strengthens Kambi’s relationship with Mohegan, which already utilises Kambi’s suite of sports betting products at ilani in Washington, as well as online and on-property in the Canadian province of Ontario at Fallsview Casino Resort and Casino Niagara.
Kristian Nylén, Kambi CEO and Co-founder, said: “With several successful partnerships with Mohegan already in place, we are pleased to agree this new partnership as we continue to build on our strong relationship.
“This latest deal further reinforces Kambi’s position as the sportsbook provider of choice for tribes across North America, and we look forward to our ongoing collaboration with Mohegan.”
Tony Carlucci, President & GM of Mohegan Pennsylvania, said: “Mohegan Pennsylvania is excited to continue utilising the same Kambi technology platform that existed under our Kindred partnership, which will help to create a seamless process as the Sportsbook at Mohegan Pennsylvania fully rebrands later this Spring.”
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