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BetMGM’s New Sports Betting App Launches in Nevada

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BETMGM FIRST HALF 2024 UPDATE

 

Advanced In-Game Betting, Expanded Prop Markets and Rewards Connectivity Headline New Ways to Play

BetMGM’s newly designed mobile sports betting app is now live in Las Vegas, the Sports and Entertainment Capital of the World. Powered by Entain, the newly designed BetMGM Nevada app offers sports fans significant enhancements to the mobile sports betting experience including an exponential increase in prop and parlay wager options, live streaming capabilities, digital deposits and withdrawals.

“As the world’s biggest sporting event arrives in Las Vegas this week, it is the ideal moment to introduce Nevada to our premier mobile sports betting app,” said BetMGM CEO Adam Greenblatt. “Nevada attracts people from around the world and is home to an incredibly knowledgeable sports fan base. It is vital to provide them with a superior product, and we are thrilled to do that with this launch.”

The enhanced app complements MGM Resorts’ best-in-class retail sportsbooks at nine destinations along the Las Vegas Strip including Bellagio, ARIA, The Cosmopolitan of Las Vegas, MGM Grand, Mandalay Bay, Park MGM, Luxor, New York-New York and Excalibur.

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Highlights of the BetMGM app’s new features now accessible for Nevada users include:

  • Expanded Pre-Game & In-Game Options: Entain’s integration of Angstrom Sports technology will allow the BetMGM app to provide an exponentially larger number of markets for the ‘Big Four’ U.S. sports. Players will enjoy a wide portfolio of pre-game and in-game wagering options with more attractive odds on team, individual player and play-by-play bets.
  • Digital Deposits & Withdrawals: BetMGM Nevada users now enjoy new deposit options, digitally accessing their wallet for fast and convenient deposits and withdrawals from the app.
  • BetMGM Rewards: The new Nevada app now is connected to BetMGM Rewards delivering the perks of a world-class loyalty program to the sports betting world. With every wager placed in Nevada, BetMGM app users now earn BetMGM Rewards Points and MGM Rewards Tier Credits unlocking VIP benefits to MGM Resorts’ 20+ premier destination resorts ranging from Bellagio, ARIA, MGM Grand and Mandalay Bay in Las Vegas to Borgata in Atlantic City, Beau Rivage in Mississippi, and MGM National Harbor in Maryland, among many others.
  • Same-Game Parlay+: The enhanced app features Same-Game Parlay+, a new way to combine favorite same-game parlays to create one super parlay. Players now can connect two different same-game parlays into a single bet with ease for dramatically increased odds.

BetMGM currently operates in 28 markets with mobile and retail offerings.

As BetMGM continues to expand to new markets, responsible gambling education remains a key focus. BetMGM is proud to provide resources to help customers play responsibly including GameSense, an industry leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation. Through the integration within BetMGM’s mobile and desktop platforms, customers can receive the same GameSense experience they have grown to count on at MGM Resorts properties nationwide. This complements BetMGM’s already existing responsible gambling tools which serve to provide customers with an entertaining and safe digital experience.

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TaDa Gaming Partners with Cactus Gaming

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TaDa Gaming has further strengthened its position in the rapidly growing Latin American market through latest partnership signing with Brazilian operator, Cactus Gaming. This deal gives more players greater access to the TaDa portfolio of games and newly launched engagement tools across the region.

The partnership follows on from a slew of new signings for both companies and will enable the integration of the TaDa portfolio into Cactus Gaming’s platform through a single API.

With over 150 certified, licenced, and localized releases available in up to 20 languages and with over 100 payment options, TaDa’s renowned Fishing-Shooting arcade games, Plinko, Crash, Bingo, and Table slots are already highly popular across LatAm, driving new player sign up and enhanced retention.

The recently released TriLuck series of 3 Coin Treasures, 3 Lucky Piggy, and 3 Pot Dragons are currently TaDa’s top played games across Argentina, Brazil, and Chile. Each slot delivers three separate features interacting together to deliver accumulative wins, plus the chance to unlock all three features in a single spin for significant win potential.

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Brazilian operator Cactus Gaming adheres to the same standard of regulation as that embraced by TaDa Gaming. Recently obtaining certification from Gaming Laboratories International (GLI) has enabled Cactus Gaming to double down on its commitment to raising national standards for iGaming in a newly regulated market and ratifying the company’s commitment to serve its customers better.

Ray Lee, Director of Business Development at TaDa Gaming, said: “Brazil is an important market for us and one in which we are actively building our reputation. Working with a national operator of Cactus’s calibre is part of our commitment to ensuring our localisation is second to none; so that players enjoy a premium experience with every TaDa release. We look forward to bringing a new energy for iGaming to players in Brazil and across the region overall.”

Felipe Vieira, CEO of Cactus Gaming, said: “We are committed to being the No. 1 destination for quality gaming across Brazil. Our determination to provide this superior offering means partnerships with innovative and regulated content providers are key. We are delighted to have TaDa’s immersive releases available through our platform, giving our operators and players enhanced choice and entertainment.”

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Enthusiast Gaming Teams Up with Frigo Cheese Heads

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Enthusiast Gaming Holdings announced that it has teamed up with Frigo Cheese Heads, the string cheese brand owned by Saputo for sponsored activations including a media sponsorship of NFL Tuesday Night Gaming’s (NFL TNG) Season 3 debut episode.

Frigo Cheese Heads sponsored the ‘Chomp or Peel’ segment of the debut episode of the popular gaming series in which talent was put on teams based on whether they “Chomp” or “Peel” their string cheese. Frigo Cheese Heads also sponsored two pieces of shoulder content, featuring Super Bowl champion T.J Ward and YouTube gaming sensation Matthew ‘MMG’ Meagher in which they discussed football and their Top 10 Team Power Rankings.

“We’re excited to partner with Enthusiast Gaming as a segment sponsor of the debut of its third season of NFL Tuesday Night Gaming. Cheese Heads is a brand that strongly supports young people expressing themselves creatively – whether that’s in the way they make a trick play while gaming or how they choose to eat their string cheese,” said Jenny Englert, marketing director at Saputo USA.

This premiere episode surpassed 7.4M impressions in the first week and built upon the success of this summer’s NFL FLAG SPECIAL. Showcasing the increasing popularity of NFL Kickoff, the season debut increased 30% on its well-regarded off-season episodes and displayed the continued growth of NFL Tuesday Night Gaming.

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“Season 3 of NFL TNG is all about hosting gamers and NFL players who want to share in the experience of gaming together, and NFL TNG’s new couch co-op format delivers that. We’re seeing immediate results in this new iteration of the program, which is delivering strong viewership and retention, allowing us to target these engaged viewers with integrated branded moments that build brand awareness and consideration for our media partners,” said John Norwood, Executive Vice President of Content at Enthusiast Gaming.

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TWO NEW WORLDS WERE UNVEILED AT ZITRO EXPERIENCE MEXICO 2024

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