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Playson continues to extend LatAm reach with Betconnections

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Playson continues to extend LatAm reach with Betconnections

 

Supplier steps up continental expansion with new deal

Casino games and software developer Playson has announced a deal to supply the LatAm-based platform provider Betconnections with its content suite.

The deal grants Betconnections and its operator network access to a varied range of Playson’s widely lauded slot titles, including hugely popular hits such as Rich Diamonds: Hold and WinSolar Queen and Divine Dragon: Hold and Win.

The games studio’s latest move within the LatAm region maintains its rapid growth on the continent, having signed a string of strategic agreements with a selection of widely recognised commercial partners.

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Playson has significantly strengthened its offering in recent months with acclaimed game launches, as well as new promotional features such as Reel of Fortune, which has made its slots even more exciting by allowing players to win cash bonuses or accumulate in-game virtual currency for an endless player journey.

Blanka Homor, Sales Director at Playson, said: “We’ve gone from strength to strength in Latin America during 2021, and partnering with an advanced platform provider such as Betconnections is testament to that success.

“Recent launches such as Reel of Fortune, as well as an engaging new UI, have taken our product suite to a new level, and we look forward to enhancing our offering even further.”

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Lotteries & Native American Casinos in the United States, 2024-2029: Competitive Analysis, Industry Segmentation, Financial Benchmarks

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The “Lotteries & Native American Casinos in the US – Industry Market Research Report” report has been added to ResearchAndMarkets.com’s offering.

Over the last few years, industry revenue grew at a CAGR of 5.5% to $198.9 billion, including an expected 3.3% rise in 2024.

In periods of economic growth, lotteries and Native American casinos benefit from low unemployment levels, which drive growth in per capita disposable income. In contrast, recessionary periods cause the majority of consumers to opt against gambling in favor of reducing discretionary spending.

Market Trends

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  • Pent-up demand propelled industry recovery. Consumers who had cut back on discretionary spending during the pandemic helped boost industry growth.
  • Strong consumer demand for traditional lotteries has offset larger pandemic losses. Consumers’ propensity toward simple lottery games sustains the product segment.
  • Large population centers are a boon for the industry. In regions with larger population concentration, industry establishments benefit from wider exposure and increased contact with a diverse range of customers.
  • A continuous push for high-quality customer service encourages competition. Since many of the gambling and lottery facility operators are small and localized, good customer service ensures a competitive edge and makes the facility more attractive to customers.

Report Coverage

  • Market estimates from2014-2029
  • Competitive analysis, industry segmentation, financial benchmarks
  • Incorporates SWOT, Porter’s Five Forces and risk management frameworks

A selection of companies mentioned in this report includes, but is not limited to:

  • The Florida Lottery
  • New York State Lottery

 

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Latin America

Salsa primed to showcase localised LatAm solutions at Perú Gaming Show

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Salsa Technology is pleased to announce that it will be exhibiting at the pivotal Peru Gaming Show (PGS) 2024, which is being held at the Centro de Exposiciones Jockey, Lima, Peru, between June 12 – 13, 2024.

Visitors will be able to experience Salsa’s localised solutions at Stand #51, where the star team is on hand to answer questions around the offerings tailored specifically for the Latin American market.

There will also be ample opportunity to explore the enhancements made to the platform that are driving success and innovation in Peru and Brazil, among other regions.

Salsa Technology’s Strategic Alliance Manager, Gina Macheri commented: “We are very excited about exhibiting at PGS this year. Our main focus is on regulated markets, and following its recent regulation, Peru is a market with huge potential. At Salsa Technology, we offer 360 solutions ranging from PAM, content aggregators, and custom developments. As a global-Latin American company, we are able to provide services that allow our clients’ operations to truly grow and stand out from the competition”

Macheri will be spearheading the team in Peru and will be aided by Diego Mourglia, Chief Technology Officer, Eliane Nunes, Head of Marketing & Sales, and Diego Amarillo, Legal Manager.

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GLI® Promotes Andrea Bossard to Senior Director, Engineering

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GLI® Promotes Andrea Bossard to Senior Director, Engineering

 

Gaming Laboratories International (GLI®) has promoted Andrea Bossard to Senior Director of Engineering. In her new role, she will focus on maximizing the customer experience and optimizing GLI’s delivery for many land-based suppliers, regulators, and operators globally.

She began her career at GLI in 2006 with a background in QA testing coupled with an education in mathematics and computer science. Throughout her 18+ year GLI career, she has held many lead and management roles, producing results and providing her with the experience to elevate to this position.

“Leaders like Andrea inspire us all to simultaneously drive a world-class experience for both GLI’s customers and employees. She promotes deep, meaningful connections in order to accomplish this, setting a standard for us all to follow,” said GLI Chief Delivery Officer Mackenzie Haugh.

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