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NOVOMATIC Americas Delivers a Bold, Street-Smart Experience at G2E Las Vegas!

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NOVOMATIC Americas Delivers a Bold, Street-Smart Experience at G2E Las Vegas!

 

Visitors at this year’s G2E in Las Vegas can expect a bold, street-smart approach from NOVOMATIC at booth #1259, showcasing its successful expansion into the VGT market and solidifying its position as a premier provider of high-performing, highly entertaining Casino and VGT products.

Alexander Merwald emphasizes, “As the new C.E.O. of NOVOMATIC Americas Sales, we are excited to bring a bold, street-market focus to this year’s G2E in Las Vegas. We’re introducing fresh, edgy entertainment experiences that redefine what gaming can be. Every detail, from our innovative products to the street art booth design, reflects our commitment to delivering something unexpected and inspiring. The products we showcase this year testify to NOVOMATIC’s relentless drive for performance and innovation in the street market, centered around Class III and VGT.”

At the heart of this showcase is the DIAMOND X™, our top-performing cabinet set to steal the spotlight for the U.S. markets. Featuring two striking versions – DIAMOND X™ 1.55J and DIAMOND X™ 2.32 – and loaded with a lineup of dynamic new content, this cabinet is all about pushing the boundaries.

Also, at booth #1259, prepare to be impressed by the latest addition to our product range: the V.I.P. X™ cabinet series. Tailored for players and operators who demand top-notch gaming experiences, this series includes the striking V.I.P. X Royal™ 1.85, the immersive V.I.P. X Dream™ 3.43, and the sleek V.I.P. X Lounge™ 2.32. Each cabinet offers luxury, advanced technology, and a built-in sound system integrated into a comfortable armchair for an unparalleled gaming experience.

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Get ready for the debut of the electrifying Piggy Prizes – Wand of Riches, a new intriguing title that’s turning heads with a “thick” series of thrilling bonus features – both bursting with wins and surprises to grant some great prizes with its Magic Rewind events and free games. Throw in Globe Link™, Space Booster™, the robust portfolio of Thunder Cash Gold™ games like Charming Lady Explosion™, Charming Lady’s Boom Coins™, Fiesta of the Dead™, Butterfly Quest™ Coins, and the Red Amazon Explosion™, and you’ve got a lineup that’s packed with edge, excitement, and unbeatable winning potential.

The popular MONEY PARTY™ Fresh! Link introduces fresh and new games, Solid Sevens and Fruit Boost Magic Coins, on a new Linked Progressive fruit game entertainment that combines jackpot thrills with an exciting winning combination feature.

The new APEX Pro Gaming Progressive product lines for the casino market, which will debut at G2E, are a final addition to the progressive portfolio of proven products for the U.S. market.

NOVOMATIC is turning up the heat in the VGT and route segment with a lineup about pushing limits and setting the pace. At G2E 2024, get ready to experience game mixes that rule the roost in Illinois, Pennsylvania, Puerto Rico, West Virginia, and Georgia skills markets. We’re bringing the fire with NOVO LINE™ and Magic H.D. for Puerto Rico, Magic H.D. for West Virginia and Pennsylvania, and Magic H.D. for Georgia skill. And for Illinois, we’re unleashing both NOVO LINE™ Concurve and Magic H.D. – a combo set to blow minds and deliver unbeatable thrills. This isn’t just gaming; it’s a full-throttle experience redefining the street game!

Again, it is the NOVOMATIC ActionBook™ Edge 1.43J, the best sports betting kiosk already proven to deliver exceptional performance. With more action, betting options, and a sleek design that fits effortlessly into any environment, this powerhouse continues to set the standard and elevate the sports betting experience.

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NOVOMATIC is set to dazzle with the versatile NOVO UNITY™ PRO electronic table games platform, featuring the sleek new slant-top cabinets: EXECUTIVE SL™ 1.27 and LOTUS SL™ 1.27. This dynamic setup will highlight the cutting-edge Novo Multi-Roulette™ wheel alongside an impressive array of ETG games.

Finally, experience the game-changing NOVOVISION™ casino management solution, crowned ‘Best C.M.S./Software Product’ at the 2023 European Casino Awards in London. This powerhouse system elevates every facet of casino operations, offering a comprehensive suite of features beyond traditional accounting, jackpots, player tracking, Cashless and TITO functionalities. What sets NOVOVISION™ apart is its cutting-edge biometric technology, revolutionizing the entire player journey through fast and secure player recognition and access management, as well as sophisticated loyalty features and a single wallet functionality that encompasses the whole venue. Also on display in Las Vegas will be the NOVOVISION™ pay portfolio of biometrically supported cash terminals that perfectly complement the modern cashless casino.

In a spectacular dedicated area of the booth, Greentube – the digital gaming and entertainment division of NOVOMATIC – will showcase its iGaming offerings, perfectly complementing our land-based portfolio. Dive into an ever-expanding range of online content that includes classic NOVOMATIC hits and exclusive proprietary brands and developments. This is where innovation meets tradition in a truly thrilling way!

Thomas Schmalzer, VP of Global Sales and Product Management at NOVOMATIC AG, is ready to share what NOVOMATIC development teams have been working on: “The G2E Gaming Show is the perfect stage for industry leaders to dive into NOVOMATIC’s diverse product lineup. Whether you’re focused on international markets, U.S. gaming sectors, or Latin America, our range offers something for everyone. We invite all attendees to visit the NOVOMATIC booth and discover how our all-encompassing solutions can meet their needs from a single, comprehensive source.”

Stop by the NOVOMATIC booth #1259 at the G2E – October 8th – 10th in Las Vegas – to see what’s new and trending for U.S. and international gaming.

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Compliance Updates

Tennessee Sports Wagering Council Takes Action Against Illegal Sportsbook

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The Tennessee Sports Wagering Council through its executive director issued $50,000 in fines to Bovada.lv, an unlicensed and therefore illegal sportsbook operating in Tennessee.

Bovada failed to comply with cease and desist letters delivered to addresses in Curaçao, and Council investigators placed wagers through Bovada’s platform on three separate occasions, including as recently as October 16, 2024.

The Sports Gaming Act authorizes the Council to impose a $10,000 fine for the first offense of accepting wagers without a license, which rises to $15,000 for the second offense, and $25,000 for the third offense. Subsequent offenses may lead to the imposition of a $25,000 fine for each occurrence, an occurrence being a single wager accepted in Tennessee.

In the cease and desist letters, the Council ordered Bovada to allow all Tennessee users to withdraw any funds currently held by the unlicensed sportsbook.

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“The Sports Wagering Council recommends that Tennessee users of Bovada withdraw their funds immediately. Our primary role is the protection of the public interest through a safe, regulated environment, and Tennessee sports bettors need to know that just because they can access a sports betting website or app inside Tennessee’s borders does not mean it is licensed to do business here,” Mary Beth Thomas, Executive Director of Tennessee Sports Wagering Council, said.

Legal sportsbook operators provide important bettor protections not found in the illegal market. If an individual wagers with unlicensed sportsbooks, their sensitive financial and personal information may not be protected and could even be shared with criminal enterprises. The bettor’s money could be withheld or disappear without a way to recover it.

The SWC is working closely with its network of law enforcement at the state and federal level to eradicate illegal sportsbooks such as Bovada and others.

Tennessee is the largest “online-only” sports betting market in the US, with more than $4.7 billion wagered in Tennessee last fiscal year through online sportsbooks licensed by the Council.

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Gambling in the USA

Phoenix Link by Aristocrat Gaming Now Lighting Up Casino Floors

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The hottest new game from Aristocrat Gaming, Phoenix Link, is now live on casino floors, with Yaamava’ Resort & Casino being the first in North America to offer the highly-anticipated game. As the next evolution of the international hit game, Dragon Link, Phoenix Link features player-favorite mechanics from top games with all-new themes, features, and bonuses.

“We have been humbled by the incredible global fanfare Dragon Link has received over the years but are never ones to rest on our laurels. The teams have been working tirelessly on a follow-up that brings together all the player-favorite elements in a new and exciting way with Phoenix Link as the proud result. We were thrilled to partner with Yaamava’ to premiere Phoenix Link with flair, excitement, and celebration,” said Victor Duarte, executive vice president of product for Aristocrat Gaming.

Phoenix Link players will enjoy the game’s additional denominations, configurations, and jackpots on each of the launch game theme titles. Gameplay features include Hold & Spin, Free Games with multiplier wilds or twin spin reels, Phoenix Mystery trigger, and more new bonus twists. Phoenix Link is available on the Neptune Single cabinet.

“Yaamava’ is thrilled to host yet another world premiere in gaming with the launch of Phoenix Link by Aristocrat Gaming. Our Club Serrano members are already raving about this captivating extension of the player-favorite Dragon Link. It’s a great addition to the Yaamava’ gaming floor,” said Kenji Hall, General Manager of Yaamava’ Resort & Casino at San Manuel, said.

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Latest News

Panel on the benefits of regulation in the Mexican iGaming market

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On November 6, the iGaming industry in Mexico is preparing for a key event in which the benefits and challenges that regulation has brought to the Mexican market will be discussed. Under the title “Benefits of Regulation in the Mexican Market”, this panel will offer an in-depth look at the impact of regulation on transparency, competition and consumer protection, critical issues in the new digital era of iGaming.

The event, moderated by Geraldine Alexandra García Torres, Media Manager of Digital Gaming News, will feature the participation of recognized figures in the sector such as Daniel Magariños, representative of BMM Testlabs, and Hermilo Peregrina Cabrera of Prometeo IT Solutions. Both panelists will contribute their extensive knowledge and experience in regulation and certification in the Mexican market, and will analyze with the public the challenges and opportunities that companies face in an increasingly competitive and regulated context.

BMM Testlabs, who will participate as a Gold Sponsor, underlines with its sponsorship the importance of regulation to strengthen the iGaming sector in Mexico and demonstrates its commitment to progress and transparency in the Mexican market. For its part, Kushki joins as a Silver Sponsor, promoting the dialogue and analysis necessary for the industry.

Daniel Magariños, from BMM Testlabs, expressed his enthusiasm for participating in this digital webinar: “It has been a pleasure to be able to share our comments as a Laboratory on a market like the Mexican one and exchange opinions with a reference like Hermilo and the company Prometeo IT Solutions, with its excellent track record in this market. A relaxed talk with a lot of learning that I hope will be interesting for the attendees.”

For his part, Hermilo Peregrina, from Prometeo IT Solutions, highlighted the relevance of these spaces for dialogue: “Thank you to Conferencias iGaming for the invitation to participate in this panel. Thanks to Geraldine for coordinating us, and it was a pleasure to share ideas and opinions with my friend Daniel from BMM Testlabs, who has extensive experience in international regulations and certifications.”

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Sponsor Support

The panel has the support of important sponsors who recognize the relevance of regulation in the development of the iGaming market in Mexico. Among them, BMM Testlabs as Gold Sponsor, and Kushki as Silver Sponsor.

Event Details:

Date: November 6

Time: 10:00 a.m. (Mexico)

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Registration: Register here

Don’t miss the opportunity to be part of this essential conversation for the future of the industry. Secure your place and access a key analysis on the dynamic iGaming market in Mexico!

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GamingAmericas.com (part of HIPTHER) is your one-stop portal for the latest news, insights, and analyses in the gaming industry across the Americas. From legislative updates and market trends to interviews with industry leaders, we provide a comprehensive look at the dynamic landscape of both online and land-based gaming. Whether you're a stakeholder looking to stay ahead of the curve or a gaming enthusiast eager for reliable updates, GamingAmericas.com has got you covered. Follow us on social media and subscribe to our newsletter for real-time updates and exclusive content. Make informed decisions and stay ahead in the game with GamingAmericas.com.

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