Press Releases
BetMGM to Make Basketball History This March

Destination sportsbook at State Farm Stadium and record-breaking wagers set the stage for biggest tournament in company history.
BetMGM, a leading sports betting and iGaming operator, is set to make history this March forecasting a record-setting handle and featuring a destination sportsbook at State Farm Stadium. To celebrate the greatest tournament of the year, BetMGM is giving customers a stake in an underdog with a free-to-play $100,000 Sleeper Sixteen Contest available through the mobile app.
“March is here and we’re preparing for the landmark tournament,” said BetMGM CEO Adam Greenblatt. “BetMGM will be front-and-center of the action elevating the experience for our fans with unique contests and world-class destinations across the country to catch the games.”
- Making History: This year’s tournament will have its place in the record books. Arizona is home to the BetMGM Sportsbook at State Farm Stadium is a 17,000-square-foot entertainment destination with state-of-the-art sportsbook amenities including giant video walls, dozens of wagering kiosks and a world-class bar and grill. Additionally, BetMGM projects 2024 to be the most bet on tournament in company history having recently expanded to North Carolina marking its 29th market in North America.
- BetMGM’s $100,000 Sleeper Sixteen Contest: Now that the bracket is set, all BetMGM players can play a free Sleeper Sixteen game on the mobile app. Players will spin a wheel to be assigned a team in the tournament that is a 10 through a 16 seed. If their team is one of the final 16 teams left in the tournament, the player will split $100,000 in bonus bets, divvied up among other users with that team. Contest not available in New York, Nevada or Puerto Rico.
- March Matchups 64% Boost Pack: Starting Wednesday, March 20, all BetMGM customers will receive a Boost Pack, containing three unique tokens to boost their favorite bets in the Round of 64. IThe boost pack will include an odds boost token, a parlay boost token, and a “live” token that can be used on any in-play wager. Promotion not available in Nevada or Puerto Rico.
- Inside the Lines: The following intel from the BetMGM trading team highlights the most notable early action across the country.
- Fan Favorite to Win: Kentucky, North Carolina and UConn are the most bet teams in the tournament to win it all. Michael Ranftle, Senior Trader at BetMGM, said, “Kentucky is our biggest liability to win the NCAA Tournament. However, with the recent launch of legal sports betting in North Carolina, the Tar Heels are becoming a big loser for the sportsbook with their hometown fans believing in them. Both blue bloods getting knocked out of the bracket early would be great for BetMGM.”
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- Most Popular Underdogs to Win Opening Round:
- Samford +260
- NC State +180
- McNeese State +230
- Duquesne +400
- Most Popular Underdogs to Win Opening Round:
As BetMGM continues to expand into new markets, responsible gaming remains a key focus. Additionally, BetMGM is proud to provide resources to help customers play responsibly including GameSense, an industry leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation. Through the integration within BetMGM’s mobile and desktop platforms, customers can receive the same GameSense experience they have grown to count on at MGM Resorts properties nationwide. This complements BetMGM’s already existing responsible gambling tools which serve to provide customers with an entertaining and safe digital experience.
The BetMGM app is available for download on both iOS and Android and is accessible via desktop at betmgm.com.
For more information, follow BetMGM on X.
Latest News
Las Vegas’ only all-inclusive hotel room package is back for summer at the Plaza Hotel & Casino

With summer fast approaching, the Plaza Hotel & Casino is bringing back Las Vegas’ only all-inclusive hotel room package starting June 1 at $125 per person per night.
The Plaza introduced its all-inclusive hotel room package last summer. It was so well received by guests that the iconic downtown Las Vegas property is bringing the all-inclusive offer back and extending it for all of June, July and August.
“At a time when tourists are concerned about increasing costs in Las Vegas, including resort fees and paying to park, we wanted to give our guests a more affordable summer vacation option by again offering our all-inclusive hotel room package,” said Jonathan Jossel, CEO of the Plaza Hotel & Casino.
The Plaza’ all-inclusive hotel room package waives all resort fees. Guests will enjoy free access to the fitness center, rooftop pool, and self-parking. The package also includes bottomless drinks from the Omaha Bar and Sports Book Bar on the casino floor and breakfast and dinner from various dining outlets.
With free access to the rooftop pool, guests can also enjoy the pool’s new amenities including:
- Smart lockers have been installed in a climate-controlled area leading out to the pool allowing guests to conveniently store their belongings with just their phone for a nominal rental fee.
- New sun loungers that can accommodate two guests have been added poolside and are available for rental that includes towels, an umbrella and dedicated cocktail service.
- Conveniently located next to the pool’s full-service cocktail bar, the Plaza Pool’s Food Truck will also be open all summer long offering light bites like street tacos, hummus & pita, and fruit cups, as well as more hearty fare like pizzas, hot dogs, burgers, and wraps.
- Ice cream treats have been added to the retail concessions sold in the pool lobby.
To take advantage of the Plaza’s all-inclusive hotel room package, rooms must be booked online by Aug. 29 for a stay June 1 through Aug. 30.
Daily Fantasy Sports
PrizePicks Named Official Daily Fantasy Partner of The Houston Astros

PrizePicks, the largest daily fantasy sports operator in North America, announced that it has been named the Official Daily Fantasy Sports Partner of the Houston Astros. The multi-year partnership features digital and in-stadium activations at Daikin Park, building on the DFS leader’s growing presence around Major League Baseball.
As part of the partnership, PrizePicks branding will be showcased prominently throughout Daikin Park with featured static and rotational signage throughout the ballpark. PrizePicks will also be featured on the Astros Radio Network with sponsored “More or Less” segments prior to each game.
“This partnership is all about bringing more fun and bigger rewards to PrizePicks players in Houston,” said Mike Quigley, Chief Marketing Officer at PrizePicks. “We’re rolling out new promotions and experiences that make following the Astros even more exciting for fans — both at the ballpark and at home.”
PrizePicks will also collaborate with the Astros on a special City Connect Monday promotion supporting the team’s Monday home games. As the Astros wear their Nike City Connect uniforms, the team will provide fans a chance to win a $10,000 free PrizePicks lineup and tickets to a future Astros game to watch their picks live at Daikin Park.
“We are thrilled to add PrizePicks as an official Astros partner,” says Matt Richardson, Vice President Corporate Partnerships. “PrizePicks continues to invest in Major League Baseball and is committed to engaging fantasy sports fans in both a responsible and fun way.”
As PrizePicks continues to expand to new markets, investment into responsible gaming remains a key focus. In 2025, PrizePicks was awarded iCAP accreditation by the NCPG for its responsible gaming practices and efforts, becoming the first and only fantasy sports operator to earn the certification. For more information visit, www.prizepicks.com/responsible-gaming.
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BMM INNOVATION GROUP NAMES JOHN HELDERMAN AS CHIEF FINANCIAL & ADMINISTRATIVE OFFICER

BMM Innovation Group, a technology conglomerate focused on product compliance testing, training, and cybersecurity solutions for the global gaming industry, today announced the appointment of John Helderman as Chief Financial & Administrative Officer.
With more than two decades of executive leadership in the gaming, finance, hospitality, and nonprofit sectors, Helderman brings extensive experience in financial strategy, operational oversight, and enterprise transformation. In his role, Helderman will help drive continued growth and strategic execution for the BIG Group.
BIG Chief Executive Officer Martin Storm said, “John’s deep financial expertise and operational leadership make him an outstanding addition to the BIG executive team. He has a strong track record of aligning financial strategy with organizational growth and creating value across complex, multi-entity businesses. His leadership will be important as we continue to expand our services and technology footprint.”
Before joining BIG, Helderman served as Chief Financial Officer of Fontainebleau Las Vegas, a $1 billion luxury resort, where he led accounting, IT, and procurement and was licensed as a Key Executive by the Nevada Gaming Commission. He also held CFO roles at Bluberi Gaming and The Brennan Entities, modernizing financial systems, enhancing operational efficiency, and supporting liquidity management during critical growth periods.
Earlier in his career, Helderman served as President & Chief Executive Officer of Goodwill Industries of Southern Nevada, where he led a financial turnaround that improved operating income tenfold. He also held senior finance roles at Caesars Entertainment, including Vice President of Finance and Capital Planning, managing large-scale budgeting and investment strategies across multiple Las Vegas Strip properties.
Helderman earned a Juris Doctor from the University of North Carolina School of Law and bachelor’s degrees in business management and economics from North Carolina State University. He is a licensed attorney in both Georgia and North Carolina and serves on the board of Goodwill Industries of Southern Nevada.
Helderman said, “Joining BMM Innovation Group is an incredible opportunity. BIG is a powerhouse in gaming and technology, and I’m thrilled to be part of a team that’s transforming gambling industry performance. I’m excited to help refine BIG’s strategies, systems, and processes and build on the momentum that’s already driving BIG’s growth worldwide.”
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