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SBC Summit Rio to Host an Exclusive Meet-up for Sports Teams

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SBC is set to host an exclusive gathering tailored for commercially driven sports team representatives attending SBC Summit Rio, taking place at the Windsor Convention & Expo Center from March 5 to 7.

Dubbed SBC Resenha FC, this meet-up is scheduled for Wednesday, March 6, kicking off at 13:00 at the Pragmatic Play Networking Bar and Lounge.

The meet-up presents delegates with an opportunity to expand their network by connecting with key decision-makers from other sports teams and gaining insights on the best sponsorship strategies for acquisition, fan engagement, and revenue generation.

It also serves as a visibility platform for profiles such as Sponsorship Directors, marketing leads, and sales managers from sports teams, enabling them to stay ahead of the curve by being exposed to emerging trends and innovations in the industry, thus being able to identify potential opportunities for their organization.

George Harborne, Director, SBC Sponsorship, said: “On the event organizer level, we’re trying to venture more into the world of sponsorship, and this is, for obvious reasons, more than relevant to the Brazilian market. We recognize the positive impact of synergies between sports teams and operators, and we want to create a platform for interested parties to convene and network, discuss the potential out there, and directly find sponsors on the exhibition floor.

“This meet-up is a great opportunity for sports teams to learn from each other by sharing the challenges they have faced but also advance their knowledge of the gambling industry and how they can capitalize on its strength to build stronger financial support for their teams.”

Brazil’s senior executive betting & gaming Event will also play host to multiple conference panel sessions related to the subject, featuring a distinguished lineup of professionals contributing their expertise and leadership to the sports industry. Prominent names include Pedro Melo (Chief Commercial Officer, Clube Atlético Mineiro); Ricardo Padoveze (Head of Sponsorship, Clube de Regatas do Flamengo); Arnaldo Garcia (CRO – Diretor de Marketing e Negócios, Coritiba Foot Ball Club SAF); Rafael Ganem (Commercial Director, SAF Botafogo); Paula Young (Head of Commercial Activations & International Relations, SAF Botafogo); Liana Bazanela (Diretora Executiva de Marketing e Negócios, Sport Club Internacional); and Roberto Armelin (Diretor Jurídico e de Compliance, São Paulo F.C.).

Within the discussions at SBC Summit Rio, the agenda will feature the integrity trilogy sessions. The initial session will zoom in on the approach embraced by SAF Botafogo and its adherence to regulations, ensuring enhanced protection for both players and operators. The second session will explore the integration of diversity, equity, and inclusivity frameworks into the core principles of football teams. The third session of this trilogy will address how technological advancements can aid teams in combating betting-related corruption and Collaboration initiatives to tackle match-fixing, a significant concern in the Brazilian market.

The ‘Crafting the Perfect Partnership: Success Stories in Sports’ session will provide a deep dive into why high-profile partnerships are an essential tool for operators in newly-launched markets and how such deals can be leveraged to boost brand awareness in Brazil. The panel will be enriched by insights from operators, with Bruno Guilherme (CEO, Viradabet) and Renan Cavalcanti (CMO/CXO, EstrelaBet), joining the ranks of speakers alongside Ricardo Padoveze (Head of Sponsorship, Clube de Regatas do Flamengo), Guilherme Guimarães (Founding Partner, Ativa Esporte), Murilo Limo (LATAM Partnerships Director, OneFootball) and panel moderator Fellipe Drommond (CEO, TFW Marketing e Comunicação).

Finally, the event will host the live recording of Behind the Badge, an SBC podcast focusing on the world of sports away from the live action hosted by SBC Sponsorship Director George Harborne and SBC Media LATAM Business Journalist Fernando Mollins. Arnaldo Garcia (CRO – Director of Marketing and Negotiation, Coritiba Foot Ball Club SAF) will be in the guest seat as the trio explores the commercial side of the sports industry.

Register interest here.

Purchase your SBC Summit Rio tickets.
Operators and affiliates can benefit from complimentary passes to the event by filling out the relevant forms.

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Plaza Hotel & Casino to celebrate summer with Friday night fireworks

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The Plaza Hotel & Casino will celebrate the start of every weekend this summer with a live fireworks show Friday nights at 9:15 p.m., beginning May 24 for Memorial Day weekend through Aug. 30 for Labor Day weekend.
Inspired by the fireworks shows at Disneyland, the Plaza’s Welcome to the Weekend Summer Friday Fireworks will light up the sky above downtown Las Vegas and be part of a festive summer block party atmosphere at the property’s Carousel Bar and rooftop pool deck.
“The Plaza is known for its great fireworks on New Year’s Eve and July 4th, but who says fireworks are only for those holidays?” said Jonathan Jossel, CEO of the Plaza Hotel & Casino. “This summer, we wanted to celebrate and give a gift to everyone downtown by sharing the excitement and fun of our fireworks shows with them every Friday night.”
“Las Vegas is the world’s destination because of all the spectacular attractions that are available here,” City of Las Vegas Mayor Carolyn Goodman said. “The Plaza is adding a new weekly fireworks extravaganza this summer, and everyone is invited to visit downtown Las Vegas and enjoy the show!”
Derek Stevens, CEO and Owner of Circa Resort & Casino said “The weekly fireworks show will amp up Fremont Street’s high-energy atmosphere to a new level. It’s a terrific addition for the entire neighborhood, providing another exciting reason for visitors to come downtown. Huge thanks to Jonathan and the Plaza team for bringing this idea to life. We’ll definitely be enjoying the show every week from Circa’s rooftop lounge, Legacy Club.”
The fireworks shot from the Plaza’s towers will be visible to the thousands of tourists and locals in downtown Las Vegas as well as for miles beyond. Plaza hotel guests will be able to enjoy the fireworks from an exclusive viewing party on its rooftop pool deck where the fireworks will be “ignited” by a special guest pushing a detonator button on an oversized TNT box.
To attract even more people to stay downtown, the Plaza introduced the only all-inclusive hotel room package starting at $125 per person per night. The package includes bottomless drinks, breakfast and dinner, a free bingo session, waived resort fees, and more. Rooms must be booked online by June 30 for a stay June 1 through July 1.
The Friday night rooftop pool party for hotel guests will feature the Frozen Firecracker, a special red, white, and blue cocktail made with strawberry daiquiri, pina colada, and blue lemonade spiked with Don Q Rum. At Carousel Bar the summer party vibe continues every Friday night with a DJ and the specialty cocktail Watermelon Agua Fresca made with Mi Campo tequila, Jägermeister, rose aperitivo, watermelon juice, chamoy, and aloe leaves as a garnish.
“Downtown Las Vegas is already a vibrant, unique, and exciting destination. Our Summer Friday Fireworks paired with our all-inclusive room package and great summertime block party atmosphere at Carousel Bar and the rooftop pool deck will be even more reasons to come downtown this summer,” added Jossel.
The Plaza’s fireworks will be dependent on weather conditions and are subject to change or cancellation.

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Aviatrix and Vibra Solutions Agree Partnership with Focus on Latin America

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Aviatrix, the crash game that’s changing the way online casinos engage their players, has partnered with platform provider Vibra Solutions in yet another move that expands its reach in Latin America.

Aviatrix’s push into Latin America has really picked up pace over recent months and that continues with this deal.

Vibra Gaming has established itself as a major player in the region since it was founded in 2020 and later with the launch of Vibra Solutions in 2022, its platforms and content aggregation division. Now operators using its platform will be able to offer customers Aviatrix.

“We’ve long admired the fantastic work Vibra Solutions is doing in growing our industry across Latin America via innovative product development,” the Latin America Head of Business Development for Aviatrix, Gabriela Novello, said. “By working alongside it, we’re able to bring Aviatrix to more players in the region and together write a new chapter in this ongoing growth story.”

“Our commitment to our operator partners is to provide the very best portfolio of games available,” the Chief Commercial Officer for Vibra Solutions, Federico Saini, said. “Some of those we build ourselves but others we onboard via partnerships like this. Aviatrix is one of the most talked about games in the industry at the moment and we couldn’t be happier to be able to offer it to online brands via our platform.”

Aviatrix’s has enjoyed considerable success in Latin America since it was launched a little over a year ago including being named Rising Star in Casino at the SBC Awards LatinoAmerica.

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PG Soft Set to Sponsor Key SiGMA Americas Event

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PG Soft, a world-class digital mobile games company, is proud to announce its sponsorship of SiGMA Americas set to take place in Sao Paulo, Brazil, from April 23 to 25. The important iGaming event is being hosted at the Transamerica Expo Center.

As a leading event sponsor, PG Soft will benefit from prominent branding opportunities including the PG Soft logo printed on staff shirts and an exclusive PG Soft logo and video content at the registration table.

This commitment highlights PG Soft’s ambition to amplify its presence in Latin America, particularly the Brazilian market. Before expanding into the jurisdiction, PG Soft completed an in-depth research and analysis project for a true understanding of the local players’ preferences, which included consumer behaviour, purchasing habits and regulatory requirements.

PG Soft has been working on developing bespoke and localised games tailored specifically for the Brazilian audience.

“Brazil represents a wonderful opportunity for PG Soft and we’re proud to partner with SiGMA Americas for this influential iGaming gathering,” a spokesperson for PG Soft said. “We place huge importance on producing localised content, features and promotions that not only align with Brazilian player preferences, but also meet the regulatory requirements.”

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