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LuckyCasino makes Ontario debut

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LuckyCasino, the flagship gaming brand owned and operated by Glitnor Group, has entered the Ontario market in a new expansion that will not only introduce the Lucky Casino brand to Canadian customers for the first time, but also create further strategic opportunities going forward.

After solidifying its position as one of the premier casino operators in the highly regulated Swedish market, the forthcoming Ontario launch is poised to be a monumental step forward. The anticipation surrounding this entry into Ontario has been substantial, considering the extensive wait for this strategic move.

With the Ontario online gaming market having opened approximately 20 months ago, the province has acted as one of Canada’s main trailblazers when it comes to providing a framework for legal gambling in the country and will likely serve as the blueprint that other regulators attempt to follow in the future.

Since the first Ontario licenses were distributed, the province has seen a massive uptick in legal online gambling among its 15.6 million residents, with many of the customers who were previously active at offshore casino sites now conducting their betting only at operators approved by the regulator instead.

In light of this, LuckyCasino’s Canadian debut is certainly a timely one that will allow the business to capitalise on this increased appetite among Ontario citizens to play at government-approved sites while enabling it to make a big impact on the market via its unique range of content and offers as well.

The move is also perfectly aligned with Glitnor Group’s over-arching strategy to have its B2C and B2B brands present in as many regulated markets as possible, making it another major milestone for the business that will increase both its global outreach and commercial prospects over the coming months.

David Schwieler, Head of Brands and Business, said: “As a collective, Glitnor is always looking for new ways to expand our business by entering new regulated markets worldwide – and the Ontario launch of LuckyCasino will certainly create a number of exciting strategic opportunities for us going forward. “Not only will LuckyCasino be able to build on the phenomenal success and recognition that it’s already achieved in Sweden, but having the brand available in Ontario will soon allow us to distribute titles from our leading B2B brand, Swintt, within the market. As such, the expansion will open new possibilities for our company in future and we’re sure players are going to love what we have to offer.”

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Canada

ReactivAction Limited Partners with Fast Track to Underpin Growth Strategy, Starting with the Brazilian Market

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ReactivAction Limited, an ambitious new player in the iGaming industry offering online casino games and sports betting, has gone live with Fast Track, marking a strategic move to cement a stronghold across multiple markets, starting with Brazil.

This partnership not only marks a dynamic alliance but also a ground-breaking integration of Fast Track with Altenar’s renowned player account management (PAM) platform. This innovative collaboration highlights Fast Track’s exceptional ability to seamlessly integrate with various leading iGaming systems, further cementing its position as the industry’s most versatile and adaptable CRM solution provider.

With plans to expand beyond Brazil into Canada, New Zealand and Ireland through a second brand, ReactivAction Limited was on the lookout for a long-term partner that not only understands its growth trajectory but is also a critical driving force behind its growth. By leveraging Fast Track’s state-of-the-art AI-driven tools, lifecycle automation and real-time data analytics, ReactivAction Limited is poised to elevate its player engagement and retention strategies. This advanced technology empowers ReactivAction Limited to customize communications, personalised promotions and bonuses, aligning them with individual preferences and behaviours for a more tailored and engaging gaming experience.

“We were looking for a platform that sets us up for success from day one, making it possible to execute and automate the entire retention strategy, a system that could scale and mould around our expansion and provide solutions to our unique challenges,” the Director for ReactivAction Limited, Leone Stranges, said. “Fast Track’s lifecycle templates, real-time capabilities and experience within the industry made it a straightforward choice.”

“We are always excited at the prospect of empowering a forward-thinking operator through our platform,” the founder and Chief Executive Officer for Fast Track, Simon Lidzen, said. “We look forward to a fruitful long-term relationship to support ReactivAction Limited’s growth trajectory as it expands its brand into new markets.”

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Canada

Design Works Gaming Attains iGaming License in Ontario Canada

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Design Works Gaming (DWG), a leading games studio, proudly announces the acquisition of its iGaming license in Ontario, Canada.

This significant milestone opens doors to a new era of growth and expansion for the company as it ventures into the thriving Canadian market. As the first Canadian region to launch regulated online gaming, Ontario had over 1.2 million active player accounts by the end of 2023 and that count is steadily growing.

With its license secured, DWG is poised to bring its innovative slots and premium LuckyTap titles to the Ontario market, further solidifying its position as a key player in the global iGaming industry. The company’s commitment to delivering iconic, never-before-seen gaming experiences to players has been a driving force behind its success and the expansion into Canada only furthers that mission.

The founder and Chief Executive Officer for DWG, Troy Zurawski, expressed his excitement about this significant achievement, stating: “Securing the iGaming license in Ontario is a momentous milestone for our company. We have been working tirelessly to take the next step in our global expansion and Canada has been in our sights for a long time. Entering this new market opens a significant opportunity to introduce new players to our fresh, exciting approach to casino play.”

Known for its creativity in game development, DWG is consistently pushing boundaries to deliver captivating gaming experiences. The company will bring unparalleled entertainment and robust content offerings such as its award-winning Break the Bounty LuckyTap and 10X Fortune to Canadian players.

DWG is continuing to expand its global presence in the dynamic and evolving iGaming market. To learn more, visit DesignWorksGaming . com.

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Canada

Booming Games has been granted a B2B license by the Alcohol and Gaming Commission of Ontario

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Alcohol and Gaming Commission (AGCO) of Ontario

 

Booming Games, a fast-expanding iGaming slot provider, announces the acquisition of a B2B license from the Alcohol and Gaming Commission (AGCO) of Ontario, Canada, paving the way for entry into North American markets.

This Monday, Booming Games received official notification of its B2B gaming license approval from the Alcohol and Gaming Commission (AGCO). The license authorizes the company to distribute its content to licensed gambling operators in Ontario, Canada. This opens the doors for Canadian players to enjoy popular games such as TNT Bonanza, Cash Pig, Buffalo Hold and Win, and The Wild Wings of Phoenix.

Booming Games remains committed to upholding the highest standards of regulatory compliance and responsible gaming practices.

Frederik Niehusen, Chief Commercial Officer at Booming Games, expresses enthusiasm for being among the first iGaming providers to secure a complete B2B gaming license in Canada. The company’s swift market action has granted it a competitive advantage.

Niehusen affirms, “We are thrilled to have obtained a full Ontario B2B gaming license, allowing us to expand in the fast-growing Canadian market. Ontario is the next milestone of our strategy to expand in regulated markets after successfully entering Spain, Colombia, The Netherlands, and Denmark in 2023. ”

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