Latest News
Ohio Valley Wrestling (OVW) selects The Unit to drive social media and fan engagement
The Unit, a leader in nearshore product development for sports betting and igaming, has announced its latest innovative partnership via an ongoing social media sponsorship agreement with Ohio Valley Wrestling (OVW), the professional wrestling promotion which is currently the subject of the popular Netflix docuseries, Wrestlers.
Under the terms of the partnership, The Unit will help design and develop a range of intuitive customer-engagement tools – e.g. free-to-play (F2P) games – for OVW’s loyal and growing fanbase which will power upcoming social media campaigns and inform OVW’s social strategy.
The breakthrough deal provides another high-profile example of The Unit’s adaptable expertise and digital skill sets which are successfully operating at the intersection of sports, media, betting and igaming companies. Its recent work has featured varied projects with familiar names such as Sky Sports News Ireland and Dundalk FC closer to its home base. This growing scope, outside its foundational betting roots, into the wider entertainment industry underscores The Unit’s ability to connect with more mainstream audiences and responsibly educate and introduce them to the value and highly-social nature of, for example, fan engagement products and strategies.
For its part, fresh from securing a second season of its Netflix series, OVW is looking to capitalize on a thriving community of new and existing fans via an innovative portfolio of high-class digital assets which will drive fan engagement and online dwell-time, as it bids to recapture its status as the natural habitat and training ground for pro wrestling, affording its fans a first glimpse of the sport’s emerging stars via compelling physical storytelling.
The Unit has built a reputation as a world-class service provider for the sports betting and igaming sector across global markets over the past six years, working to both niche and expansive remits from its growing group of international clients. The team continues to specialise in developing products across a range of industry domains, including Sports, Casino, F2P and Gamification Platforms.
Al Snow, Co-Owner and Head Trainer at OVW, said: “We’ve spent years growing OVW into something special and my goal was always to make us a worldwide brand. This partnership with The Unit is the next step in that process. Partnering with an organization that has the global reach and respect of The Unit will only continue to grow our momentum and push us further into the global mainstream! We’re excited to get rolling with this new relationship with the heavyweight champion of software development!”
Bryan Kennison, Lead Commentator for OVW, commented: “It’s a very exciting time at OVW and I’m thrilled for us to be partnering with The Unit! OVW thrives off passion and creativity, which The Unit has in spades! There’s no telling what’s next for this new unbeatable tag team!”
David Reilly, Head of Social Media and Content at The Unit, added: “As Al Snow said himself: OVW develops the best superstars, The Unit develops the best software. And I’m certainly not about to argue with a former professional wrestling legend! Will thrilled to have secured this social media sponsorship. It’s the platform for an ongoing working relationship that can help both partners showcase our skills and creativity to best effect.
“We’re always on the lookout for opportunities that align with our vision of innovation and creativity. This decision was naturally influenced by watching the Netflix series Wrestlers, just witnessing the dedication, creativity, and sheer talent at OVW was a real eye-opener.
“In a world where sports sponsorships often lack depth and imagination, partnering with OVW feels like a breath of fresh air. It’s about more than just putting our name out there; it’s about supporting a team that embodies passion and shares our values around innovation and social engagement.
“The series showed us the heart and soul behind OVW, and we’re thrilled to align with a team that has such an authentic story. Bryan, Al and the team at OVW with their extraordinary dedication, have been pivotal in shaping this vision. We’re here to be a part of something truly unique and inspiring. We believe that this partnership will set a new standard for what sports sponsorships can be – full of creativity, substance, and real connection.”
Incentive Games, a leading B2B games provider specialising in player acquisition and retention, today announced it has received full certification from Gaming Laboratories International (GLI) to offer its Pay-to-Play games in the Brazilian market.
This certification encompasses Incentive Games’ entire suite of games, random number generator (RNG), and remote gaming service (RGS), paving the way for the company to expand its reach into the thriving Brazilian gaming market.
Stewart Gove, COO of Incentive Games, commented, “This GLI certification is a huge milestone for us, and a testament to the hard work and dedication of the entire Incentive Games team. It demonstrates our commitment to delivering the highest quality and most secure gaming experiences to players worldwide. We are delighted to now offer our P2P games to licensed operators in the dynamic Brazilian market.”
Piggy Blitz sequel now exclusively available with DraftKings and Golden Nugget in Michigan, New Jersey, West Virginia, Pennsylvania, and Connecticut
Play’n GO, the world’s leading casino entertainment provider, has announced the exclusive US network release of its hit title, Piggy Blitz Disco Gold.
Piggy Blitz Disco Gold is a sequel to Piggy Blitz, which took the US by storm in 2024. Piggy Blitz Disco Gold sees the piggies move from breaking piggy banks to busting disco moves on the dance floor in a bid to collect Cash Coins and pile up Instant Rewards in a high-stakes dance-off.
The game is now exclusively available with DraftKings and Golden Nugget in the states of Michigan, New Jersey, West Virginia, Pennsylvania, and Connecticut until February 5th.
Anna Mackney, Head of Regional Sales US at Play’n GO added “Piggy Blitz was such a hit in the US last year, we couldn’t wait to release this eagerly anticipated sequel. Piggy Blitz Disco Gold has already hit the ground running since its release last week, and we’re excited to expand our US games portfolio with such a high-quality title.”
FBMDS proudly announces its certification to operate in the Brazilian iGaming market, marking a significant milestone in its global expansion strategy. This achievement reinforces FBMDS’s leadership in the video bingo category and its commitment to deliver spotless quality, innovation and compliance to Brazilian operators and players.
With this certification, FBMDS becomes one of the few iGaming providers authorized to deliver certified, high-quality games tailored to the Brazilian market in which the brand is deeply enrooted because of its cultural background. This development not only strengthens the brand’s position in a rapidly growing sector but also offers Brazilian players and operators access to a portfolio of games that combine cutting-edge technology, cultural match, and world-class security standards.
“This certification represents a pivotal moment in our journey,” said Renato Almeida, Director at FBMDS. “It demonstrates our commitment to the Brazilian market, ensuring a safe, exciting, and fully compliant gaming experience for players, while empowering operators with premium certified content that drives engagement and growth.”
For FBMDS, this milestone aligns with its 2025 narrative: a roadmap focused on market expansion, innovation, and leadership in key iGaming segments. Brazil’s rapidly expanding market provides a prime opportunity to bring FBMDS’s renowned expertise in video bingo to a whole different level.
For operators, FBMDS’ certified games provide assurance of compliance with Brazilian regulations, while its innovative products and collections are designed to captivate players and drive business growth.
On what Brazilian players is concerned, online casino gaming enthusiasts can look forward to a personalized gaming experience that reflects their culture, preferences, and expectations, underpinned by the highest standards of excellence and safety.
Following this certification, FBMDS will launch a series of targeted marketing campaigns, event participations such as the SBC Summit Rio, in Rio de Janeiro, this February, and direct engagements with new clients. In the first quarter, FBMDS plans to strengthen its partnerships with operators and expand its footprint in Brazil through strategic initiatives and localized offerings.
FBMDS has long been a pioneer in the video bingo category, delivering innovative, culturally relevant titles that resonate with global audiences. Certification in Brazil is simply the recognition of its expertise and dedication to raising the bar in iGaming. By aligning its operations with local regulatory requirements, FBMDS ensures that its games offer a seamless, enjoyable experience while meeting the market’s unique demands.
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