Latin America
Sportradar Selected by Caribbean CAGE to Transform the Sports Betting Experience for Bettors in the Caribbean Community and South America
Sportradar and Caribbean CAGE LLC enter into a partnership to bring world-class sports betting technology, content and managed trading services to the Caribbean community and South America
Sportradar (NASDAQ: SRAD) has been selected as the official technology and services provider to Caribbean CAGE LLC as the Caribbean and Latin American gaming company seeks to establish a high-quality and immersive sports betting offering for bettors in multiple jurisdictions including Antigua and Barbuda, Barbados, Guyana, Saint Lucia and St Kitts and Nevis. The multi-year agreement follows a competitive tender process.
Sportradar is fully implementing ORAKO, its high-performance and feature-rich player account management (PAM) and sports betting solution to launch a customizable omni-channel sportsbook offering that allows Caribbean CAGE LLC to engage bettors in multiple jurisdictions through one integration while delivering a consistent betting experience across retail, desktop and mobile web channels.
The ORAKO solution provides a single point of access to Sportradar’s award-winning portfolio of betting products and services, allowing operators to choose how they configure their sportsbook. Caribbean CAGE LLC has opted to set-up its sports betting offering with managed trading services (MTS), which will provide bettors in the region with access to a comprehensive range of pre-match and live betting content.
Further, the live betting aspect of the agreement connects Caribbean CAGE LLC’s customers with content featuring Sportradar’s premium sports partners, which includes major United States leagues including the NBA, the NHL and MLB as well as globally-recognized sports properties such as the UEFA Champions League. Sportradar also has a major cricket portfolio and expects its cricket offerings to provide great opportunities for Caribbean CAGE LLC customers around the Caribbean community.
“Sportradar has a strong track record of collaborating with operators to establish new betting offerings that are dynamic and engage customers deeply,†the Managed Sportsbook Services Senior Vice-President for Sportradar, Jacob Lopez, said. “Combined with the advanced technological capabilities of the ORAKO solution, Sportradar is best positioned to partner with Caribbean CAGE LLC and deliver a customizable sportsbook offering that enhances the sports betting experience for a diverse customer base across the region.â€
“We are extremely excited to have entered into a strategic partnership with Sportradar,†the founder of The RLJ Companies, majority owner of Caribbean CAGE LLC, Robert L Johnson, said. “Together we plan to operate sports betting at retail locations and online in markets throughout the Caribbean and Latin America. Caribbean CAGE has existing licenses for sports betting in several countries in the region and we are working towards launching our new partnership during the first quarter of 2024.â€
“CAGE Sports will deliver a world-class product to the benefit of small businesses throughout the region,†the Chairman and Chief Executive Officer for Caribbean CAGE LLC, Robert B Washington Jr, said. “Our customers will also benefit by having access to both retail and digital solutions to wager on their sport of choice.  We see sports betting as a big part in the growth of our company. Having Sportradar as our partner creates tremendous value and will assist us in delivering a world-class sports betting experience.â€
Latest News
Vibra Group Completes the Acquisition of TSA
Vibra Group, the ‘go-to’ content and platform developer for the LatAm region, has acquired TSA, a Brazil-based technology company and one of its longest standing development partners.
The acquisition will further strengthen the award-winning company and accelerate its growth plans with 55 specialist platform development experts based in Northern Brazil.
TSA and Vibra Group have been long-term partners with TSA contributing significantly to Vibra’s technological growth. TSA, which operates under the ServiceNet brand name, also has existing contracts with several Brazilian lotteries including Loteria do Tocantins, Loteria do Maranhao, Loteria de Sergipe and Loteria da ParaÃba.
The integration of TSA’s expert teams will immediately enhance Vibra’s platform development roadmap with additional resources dedicated to the Vibra Solutions business unit and will consolidate the Vibra Group’s structure across the LatAm region. The LatAm-based team is focused on game studios, Remote Gaming Server (RGS), and Electronic Gaming Machines (EGM). The Brazil-based team specialising in Player Account Management (PAM) and sportsbook solutions.
Vibra’s product strategy is to service every client need delivering a complete solution on three core areas: sportsbook and casino platform with multiple levels of customization and flexibility; content aggregation platform including proprietary titles and third party games from the main brands in the industry; and a state-of-the-art EGM platform allowing operators to distribute products and content through VLT / retail terminals. The group’s 3 business divisions: Vibra Gaming, Vibra Solutions and Vibra VLT / Retail.
Ramiro Atucha, CEO, Vibra Group, said:  “We’re delighted to close the acquisition of TSA and welcome the team to the Vibra family. TSA are one of our closest and most trusted partners with whom we’ve closely collaborated across several significant projects as well as ongoing development work, therefore joining forces makes perfect strategic sense.
“Our expansion and first M&A deal follows significant customer demand and growth across the LatAm region in the last 12 to 18 months so the timing is ideal. We’re very excited to have the TSA team join us as we continue our journey.â€
Werter Luna, CEO, TSA, said: “We’re thrilled with the outcome of joining Ramiro and the Vibra team after having worked together for so long. The synergies were very clear and both companies know we are stronger together. The future is very bright and we’re ready to go on the ambitious plans we have to significantly grow our business.â€
Conferences
BETBY TO SHOWCASE INNOVATIVE SPORTSBOOK SOLUTION IN BRAZIL TOUR DE FORCE
BETBY, the innovative sports betting supplier, has announced its participation in two of the most prominent industry events in Latin America: SBC Rio and SiGMA Americas. Both exhibitions are set to take place in Brazil, where BETBY will showcase its cutting-edge sportsbook solution and strengthen its presence in the region.
During both expos, which provide an exceptional opportunity to connect with local partners, global stakeholders, and prospective clients, BETBY will present its unique sportsbook technology and its extensive range of products. This includes the provider’s proprietary esports feed, BETBY Games, and its comprehensive suite of AI sportsbook tools, AI Labs. Among BETBY’s latest features is its industry-first AI-powered feed, enabling the creation of odds for entertainment markets. Further product launches are anticipated ahead of the events.
Chris Nikolopoulos, Chief Commercial Officer at BETBY, commented: “SBC Rio and SiGMA Americas represent two significant opportunities for us to showcase our unique sportsbook solution and engage with industry leaders from across Latin America. Brazil is a key region for us, and with exciting developments in our roadmap, we are eager to connect with partners, discuss innovations, and explore new collaborations.â€
He further added: “These events are the perfect platform for BETBY to demonstrate our commitment to delivering forward-thinking, high-performance products to the market, and we look forward to the energy and networking opportunities they will bring.â€
At SBC Rio, hosted in Rio de Janeiro from February 25th to 27th, BETBY’s team will welcome delegates at Stand B730 whilst in SiGMA Americas, held in São Paulo from April 7th to 10th, visitors can find the supplier’s team of sportsbook experts at Stand G140.
Conferences
Advance tickets for BiS SiGMA Americas are now on sale
Tickets for BiS SiGMA Americas 2025 are now available at a promotional price until February 10, 2025. After this date, prices will be adjusted. The public can choose between Standard, Premium and Platinum categories, each offering exclusive benefits:
Promotional price list (until February 10, 2025):
- STANDARD: R$ 299
Access to the fair during the three days of the event.
- PREMIUM: R$ 939
Includes all Standard benefits, with access to conference auditoriums and exclusive recordings of the lectures.
- PLATINUM: R$ 2,199
Includes all Premium benefits, plus:
Participation in the BiS Awards ceremony, with a gala dinner during the awards ceremony
Exclusive access to networking drinks during the three days at the event’s official hotel..
Guaranteed entry to the closing party on April 10th.
BiS SiGMA Americas 2025 Highlights
In addition to the presence of the main companies in the sector, the event will be a showcase for technological and regulatory innovations, with discussions relevant to the development of the industry. The complete program includes, in addition to the fair, a poker tournament, the BiS Awards – an awards ceremony that recognizes the best in the sector –, networking drinks and a super closing party on the last day of the event.
How to purchase your tickets
Tickets can be purchased directly through the event’s official website.
For more information on how to be a sponsor, exhibitor at the fair or carry out a strategic action at the event, contact the organizing team through the event’s official page.
The website has a permanent humanized customer service chat to offer support and information in the best possible way.
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