Latin America
Sportradar Selected by Caribbean CAGE to Transform the Sports Betting Experience for Bettors in the Caribbean Community and South America
Sportradar and Caribbean CAGE LLC enter into a partnership to bring world-class sports betting technology, content and managed trading services to the Caribbean community and South America
Sportradar (NASDAQ: SRAD) has been selected as the official technology and services provider to Caribbean CAGE LLC as the Caribbean and Latin American gaming company seeks to establish a high-quality and immersive sports betting offering for bettors in multiple jurisdictions including Antigua and Barbuda, Barbados, Guyana, Saint Lucia and St Kitts and Nevis. The multi-year agreement follows a competitive tender process.
Sportradar is fully implementing ORAKO, its high-performance and feature-rich player account management (PAM) and sports betting solution to launch a customizable omni-channel sportsbook offering that allows Caribbean CAGE LLC to engage bettors in multiple jurisdictions through one integration while delivering a consistent betting experience across retail, desktop and mobile web channels.
The ORAKO solution provides a single point of access to Sportradar’s award-winning portfolio of betting products and services, allowing operators to choose how they configure their sportsbook. Caribbean CAGE LLC has opted to set-up its sports betting offering with managed trading services (MTS), which will provide bettors in the region with access to a comprehensive range of pre-match and live betting content.
Further, the live betting aspect of the agreement connects Caribbean CAGE LLC’s customers with content featuring Sportradar’s premium sports partners, which includes major United States leagues including the NBA, the NHL and MLB as well as globally-recognized sports properties such as the UEFA Champions League. Sportradar also has a major cricket portfolio and expects its cricket offerings to provide great opportunities for Caribbean CAGE LLC customers around the Caribbean community.
“Sportradar has a strong track record of collaborating with operators to establish new betting offerings that are dynamic and engage customers deeply,” the Managed Sportsbook Services Senior Vice-President for Sportradar, Jacob Lopez, said. “Combined with the advanced technological capabilities of the ORAKO solution, Sportradar is best positioned to partner with Caribbean CAGE LLC and deliver a customizable sportsbook offering that enhances the sports betting experience for a diverse customer base across the region.”
“We are extremely excited to have entered into a strategic partnership with Sportradar,” the founder of The RLJ Companies, majority owner of Caribbean CAGE LLC, Robert L Johnson, said. “Together we plan to operate sports betting at retail locations and online in markets throughout the Caribbean and Latin America. Caribbean CAGE has existing licenses for sports betting in several countries in the region and we are working towards launching our new partnership during the first quarter of 2024.”
“CAGE Sports will deliver a world-class product to the benefit of small businesses throughout the region,” the Chairman and Chief Executive Officer for Caribbean CAGE LLC, Robert B Washington Jr, said. “Our customers will also benefit by having access to both retail and digital solutions to wager on their sport of choice. We see sports betting as a big part in the growth of our company. Having Sportradar as our partner creates tremendous value and will assist us in delivering a world-class sports betting experience.”
Compliance Updates
Salsa Gator, Brazil’s game aggregator, secures certification for the regulated market
Salsa Technology’s renowned content aggregator, Salsa Gator, has received GLI certification ahead of Brazil’s iGaming regulation taking effect on January 1, 2025. Among the key requirements is certification, ensuring compliance and trust in the regulated market.
This achievement enables Salsa to deliver high-quality content to operators in Brazil. In addition to strengthening its prominent position in the market, the certification ensures seamless and efficient operations for its clients in the new regulated landscape.
As per the rules of the Secretariat of Prizes and Bets (SPA) of the Ministry of Finance, the certification process for the aggregator platform included content agreements with some of the largest global gaming providers, such as Evolution, Games Global, Spribe, RubyPlay and FBM, among others. These partners offer an impressive variety of games that cater to the preferences of the Brazilian public.
Salsa Gator has solidified its position as a leading platform in Brazil and Latin America thanks to its strategic curation of games that prioritise local player preferences. With a single integration, partners gain access to a robust portfolio with support in Brazilian Portuguese, Latin American Spanish, and English.
“Salsa Technology is committed to delivering the best experience for operators and players in Brazil’s regulated market. Our focus on quality, innovation, and localized support positions us at the forefront of this historic moment for Brazil’s iGaming sector,” said Eliane Nunes, Chief Growth Officer at Salsa.
Salsa Technology remains dedicated to transforming the iGaming market with complete, certified solutions tailored to the needs of local audiences.
Latest News
ZITRO CELEBRATES THE LAUNCH OF ITS FIRST WAP IN ARGENTINA AT THE HIPÓDROMO DE PALERMO
Zitro, a leading global gaming company, has announced the successful launch of its first Wide Area Progressive (WAP) in Argentina, with over 45 slot cabinets initially installed in five gaming halls located at the Hipódromo de Palermo. The product selected for this project is the successful game “Mighty Hammer Ultimate” on Zitro’s premium cabinet, “Altius Glare.”
This system represents the first WAP in South America. A shared jackpot called “Mega Pozo Mighty Hammer” starts at 50 million Pesos and grows progressively, making it the largest accumulated prize in the region. The official inauguration was held on December 19th during the exclusive “Noche de Palermo” event, including a live performance by the renowned Argentinian band Los Totora.
Company Directors commented: “We are very pleased to introduce Argentina’s first WAP at the Hipódromo de Palermo. This project – for which we partnered with Zitro – reiterates Casino Club’s commitment to innovation, always under the premise of offering our customers an entertainment experience that exceeds all their expectations.”
For her part, Alejandra Burato, Regional Director of Zitro for LatAm, commented: “The launch of our first WAP in Argentina is a very important milestone for Zitro, as it confirms our company as a supplier of machines for WAPs. Attending the inauguration event and seeing firsthand how our products connect with players has been a pleasure, providing a unique and different entertainment experience in the region. Additionally, I want to highlight the excellent marketing surrounding the launch, contributing to its success. Finally, I would like to thank Casino Club for their trust and collaboration, which has allowed us to present this innovative proposal in such a renowned and emblematic place as the Hipódromo de Palermo.”
Latest News
SOFTSWISS Game Aggregator: Largest Content Hub Certified in Brazil
The SOFTSWISS Game Aggregator, the largest content hub in the iGaming industry, has secured Brazilian certification, becoming one of the first in the market to achieve this milestone.
Regulatory rules for iGaming come into effect in Brazil on 1 January 2025. According to them, platforms, aggregators, sportsbooks, and providers must undergo certification. Companies aiming to provide their services in Brazil in 2025 and beyond have been preparing for this transition throughout the year.
The SOFTSWISS team announces that its Game Aggregator is the first to fully comply with regulations, completing all necessary preparations and receiving the certificate to ensure smooth and efficient operations for its clients.
SOFTSWISS has also obtained certification for integration with the world’s largest game providers – Pragmatic Play, Evolution, and Playtech. These providers offer a diverse range of games tailored to suit the preferences of Brazilian players, from immersive live dealer experiences to engaging slots and table games, ensuring entertainment for every type of player.
According to recent Kantar research conducted in November 2024, the overall satisfaction index for the SOFTSWISS Game Aggregator is 8.1 out of 10. Remarkably, half of the respondents rated the product a 10 or 9. Customer support service satisfaction scored even higher, at 8.4 out of 10.
The Game Aggregator also boasts a key advantage: consistent 99.999% uptime, which is crucial for the iGaming business.
Ivan Montik, Founder of SOFTSWISS, notes: “According to our information, the SOFTSWISS Game Aggregator is the first aggregator fully prepared, both technically and legally, to work in Brazil when the new regulations take effect. This is a significant achievement that the team has worked on diligently and systematically. Our work doesn’t stop here – we are actively adding new providers to help our clients expand their presence in this promising Brazilian market, which is no longer ‘the sleeping giant’. It has awakened, and SOFTSWISS is at the forefront of this exciting transformation.”
To support this high level of performance, earlier this year SOFTSWISS appointed Rubens Barrichello, the Brazilian Formula 1 legend, as a Non-Executive Director, demonstrating its strong commitment to the local market. To ensure efficient operations and promptly address ongoing matters, SOFTSWISS also has a dedicated team of local business development managers in Brazil.
SOFTSWISS team will be available to discuss partnership in Brazil and other markets at the first major iGaming event of 2025 – ICE Barcelona, taking place on 20–22 January, at stand 2G42.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
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