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The Mayor of Flavortown Guy Fieri Debuts the 2023 World Series of Poker Main Event Bracelet

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Chef, restaurateur and Emmy Award-winning television host unveils the prestigious trophy to be awarded to the winner of the biggest WSOP Main Event in history

Earlier today, chef and restaurateur Guy Fieri arrived at the 54th annual World Series of Poker (WSOP) Main Event in grand fashion to deliver the richest trophy in all of sports. Fieri rolled into the Horseshoe Events Center on a golf cart adorned in flames, flanked by The Knight Line presented by Drumbots and ten WSOP ambassadors before making his way to the Main Event Final Table to unveil this year’s highly coveted WSOP Main Event gold bracelet.

“I heard this year’s WSOP Main Event is shattering records, so I had to come to check it out for myself,” Fieri said. “The WSOP Main Event bracelet is out-of-bounds and whoever wins it will need some extra fuel to become poker’s undisputed World Champion. My new restaurant, Guy Fieri’s Flavortown Sports Kitchen at Horseshoe Las Vegas, is officially open and ready to rock for poker players and anyone who enjoys killer, scratch-made food.”

Considered the richest trophy in sports, the 2023 Main Event gold bracelet is custom-made by Jostens featuring approximately 500 grams of ten-karat yellow gold, 2,352 various precious gemstones including 42 carats of round genuine diamonds, 425 black and red stones to accentuate the suits and a removable golden poker chip that sits in the center of the bracelet. This year’s bracelet also features a special horseshoe incorporated into the design as a tribute to the WSOP’s return to the newly rebranded Horseshoe Las Vegas.

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With more than 9,500 entrants and counting, the WSOP has officially shattered the attendance record for its Main Event, making the 2023 edition the richest tournament in live poker history. The record falls 17 years after Jamie Gold defeated a crowd of 8,773 entrants in 2006 before the Unlawful Internet Gambling Enforcement Act (UIGEA) changed the poker landscape, leaving doubt that the 2006 record could ever be broken.

“Who better to bring the bling,” the WSOP Senior Vice-President and Executive Director, Ty Stewart, said. “This is the biggest event in poker history, so we needed someone who loves going big to do the honors. We’d like to thank Guy for being part of the 2023 WSOP. Win or lose on the tables, Flavortown is now the official after-party location for poker players.”

The WSOP Main Event’s record turnout guarantees that someone in the field will win a ‘Main Event Seat for Life’ or a complimentary entry to the Main Event for the next 30 years. That drawing, amongst all registrants in the 2023 Main Event, will take place shortly after registration officially closes at 4:40pm on Saturday, July 8.

Guy Fieri’s Flavortown Sports Kitchen, the second full-service Guy Fieri restaurant on The Strip, is adjacent to the Caesars Sportsbook desk at Horseshoe Las Vegas. Hours are Sunday through Thursday from 7am to 10pm and Friday and Saturday from 7am to midnight. Fans looking to visit Flavortown can make reservations at Caesars .com/Horseshoe-Las-Vegas/ Restaurants/Guy-Fieris-Flavortown-Sports-Kitchen.

The action continues past the Main Event with 25 WSOP bracelet events left to play and qualify for, including the $1,500 Closer Event on Friday, July 14. The full WSOP tournament schedule can be found at Https:// WSOP .com/Tournaments.

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Upcoming WSOP events this week include:

  • Event #77: $777 Lucky 7’s No-Limit Hold’em
  • Event #78: $1,500 Bounty Pot-Limit Omaha

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Live88 debuts in Buenos Aires with BetWarrior

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Live88 debuts in Buenos Aires with BetWarrior

 

Live88 has introduced its product offering with BetWarrior in Buenos Aires, following earlier regulatory approval that established it as the sole live casino studio to be licensed in the region.

The content launch sees Live88 Group provide its luxury and authentic casino experiences to players in the Argentinian province, offering effortless and flawless live versions of casino table classics.

All content is streamed locally from Live88’s dedicated studio, which currently has more than 450 dealers and 20 tables, with plans to expand further.

Live88 was the first supplier to be issued a licence to offer live casino by the Provincial Institute of Lottery and Casinos (IPLyC) earlier this year, making it the only legal provider to currently supply the product in Buenos Aires.

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BetWarrior is a leading and established operator in Buenos Aires as well as the wider LatAm region, making it a great partner for Live88 as it sets out to strengthen its foothold in the continent.

Maximiliano Majo, Head of LatAm at Live88 Group, said: “Debuting our content in Buenos Aires is a fantastic achievement for the Group and as the only licensed live casino studio in the market we are extremely proud of our committed team for

accomplishing this milestone.

“BetWarrior is a prominent brand with a wide customer base and this partnership is a great opportunity for us to reach new audiences within Latin America and enhance our commercial growth trajectory. We will continue to further grow our presence in Buenos Aires and Latin America and will look to localise our portfolio to tailor to the specific preferences of players in the region.”

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SCCG Management Announced as Title Sponsor for the 1st FightPFC Rio Challenge

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SCCG Management announced its role as the title sponsor for the highly anticipated 1st FightPFC Rio Challenge, set to take place on July 20, 2024, at Legustarecreio.

Pillow Fight Championship is the world’s first professional pillow fighting league, featuring professional fighters engaging in intense, fast-paced, and family-friendly combat. This unique sport, renowned for being a safe alternative to traditional combat sports, offers cardiovascular benefits and an exhilarating experience for participants and spectators alike.

Event Details:

Date: July 20, 2024

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Location: @legustarecreio, Rio de Janeiro, Brazil

Participation Classes:

Kids: 14 to 17 years old

Adults: 18 years and older

“SCCG Management is dedicated to helping client-partners like PFC expand their operations globally. The 1st FightPFC Rio Challenge marks a significant milestone in bringing this innovative and entertaining sport to Brazil. PFC’s growth in Brazil is part of our broader strategy to introduce unique and engaging sports entertainment experiences worldwide,” the company said.

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IGT to Optimize Player Convenience and Retail Solutions for Mississippi Lottery via Three-Year Contract Extension

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International Game Technology PLC announced that its subsidiary, IGT Global Solutions Corporation, has extended its contracts with the Mississippi Lottery Corporation for an additional three years to continue providing online gaming systems and instant ticket services through Dec. 1, 2029. As part of the agreements, IGT will deploy a mobile convenience app, new GameTouch 28 self-service terminals and its Sales Wizard retail automation tool.

“When launching the Mississippi Lottery in 2019, we relied on IGT’s expertise to guide us in driving player engagement across draw-based and instant ticket games, and in realizing our growth targets. After almost five very successful years, we continue working with IGT to enhance our operations and deliver quality entertainment to our players. The Mississippi Lottery is excited to introduce IGT’s new products for added player convenience and install the Sales Wizard tool so that we can leverage actionable insights to identify incremental lottery retail opportunities,” Jeff Hewitt, President of Mississippi Lottery Corporation, said.

“Since the Mississippi Lottery’s inception, IGT has applied our deeply rooted proficiency of industry best practices to help the Lottery continuously exceed its sales objectives, year after year. The new solutions that IGT is delivering in Mississippi will provide ultimate convenience for both the Lottery and its players, while also supporting the needs of the evolving lottery landscape,” said Jay Gendron, IGT Chief Operating Officer, Global Lottery.

Once available, the Mississippi Lottery’s mobile app will provide players a multitude of convenience features, including the ability to view winning numbers, check for winning tickets, create digital playslips, find retailers, access game information, and review responsible gaming materials. In addition to the 300 GameTouch 28 self-service terminals already installed throughout the State, IGT will deploy new GameTouch 28 machines, enabling dynamic user experiences that will further engage Mississippi Lottery players and provide increased flexibility. IGT’s Sales Wizard is the industry-leading sales force automation tool that will offer the Lottery’s sales teams with timely, comprehensive reports providing insights on sales, instant ticket inventory, instant ticket facings, and point-of-sale equipment and signage.

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Further to IGT’s role as a lottery products and services provider, the Company is aligned with the Mississippi Lottery’s goals of funding educational opportunities throughout the state. As part of its After School Advantage program, IGT plans to open more digital technology labs in Mississippi, in addition to the six labs that IGT has already funded in the State since 2019. IGT will also continue its annual scholarship contribution that benefits students at Historically Black Colleges and Universities in Mississippi.

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