Press Releases

WagerWire Launches Media Network

Published

2 years ago

March 17, 2023

WagerWire, a first-of-its-kind marketplace for active sports bets, announced that it has formally launched it’s media division in tandem with a new Community Page on its website, which will be home to unique insights, viewpoints and written commentaries created by members of its rapidly growing community. The site will also host proprietary tools like its “Bet Value Calculator,” which instantly calculates the fair market value of any bet.

The mantra of WagerWire’s Community is to create content “for fans, by fans.” Through a platform built on mutual support between creators, @WagerWire attracted a talented and rapidly expanding base of micro-influencers bringing tens of millions of impressions per month to the brand’s platform. The company’s newly launched Community Page hosts video, audio and written content covering game previews and recaps, hot storylines in sports, wild betting action, and fan pontifications.

WagerWire’s live Twitter Spaces shows have a fresh spontaneous quality, with Hall of Fame athletes regularly making surprise pop-ins, such as recent guests Lavar Arrington, Cardale Jones, Ed Latimore, and more. During these audio shows, community members interview athletes and other notable personalities in the sports industry about their careers, and discuss insights and stats, while swapping sports takes and betting picks. WagerWire’s current slate includes “Executive Football Talk” hosted by former NY Jets General Manager Mike Tannenbaum and legendary sports executive David Meltzer, multiple NBA, NHL and MLB shows, as well as the “Mental Health Zone” and “Queen’s Round Table.”

The company is also rolling out their Bet Value Calculator tool engineered with their proprietary technology to show users the real market value of their bet, and allowing them to compare these values to the cash out offer from their sportsbook. WagerWire logs this data to chart the pulse of the landscape. They have found users regularly reporting cash out offers in the 50% range of market value, which they feel further demonstrates the need for a free and open marketplace. WagerWire is also leveraging its in-house data team to supercharge content generation by finding narratives within the numbers, turning each bet into a story.

The WagerWire community has quickly grown to over 20,000 active participants and become one of the most engaged communities on social media. So far in 2023 their Twitter has garnered 8.5M impressions and 2,100 daily profile visits. Their TikTok videos have captured 500k views and 75k likes in the first two weeks of March alone.

“The new movement in social media is all about community,” said WagerWire’s content manager Nick Davis, known as @spoonofzeke on Twitter. “Recent years have isolated sports fans and bettors and sent them to the internet in search of something. What we have found is that users are looking for mutual engagement. We have put a significant amount of time into the community letting them know that we see them, we want to know more about them and we want to elevate their content.”

The network is headed up by WagerWire’s Co-Founder and Chief Experience Officer (CXO) Travis Geiger. Prior to co-founding WagerWire, Geiger graduated from the UCLA film school and spent more than a decade in Hollywood TV and film production.

“The current sports betting media landscape is uninspiring for sports fans and bettors. The status quo is basically a stale sea of so-called experts telling people what to do. WagerWire is disrupting this monotony by injecting some democracy,” Geiger said. “People want to be invited to be a part of something. They want to engage and to be engaged with. They crave an interactive and honest way to connect with the brands with whom they choose to spend their time and money.”

Geiger sees a unique opportunity for the company to educate and empower the millions of people who will begin their gambling journey over the next few years as the tidal wave of legalization continues.

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“When it comes to educating bettors, sportsbooks have an inherent conflict of interest in the eyes of the public — because they’ve built their empires on losses,” Geiger said. “WagerWire is different. We are proud to have been embraced by sports fans and bettors of all experience levels. We are excited to platform the explosive creativity of our grassroots community across all mediums including our app and newly launched site.”

WagerWire first came onto the scene when announcing its seed round in July 2022 from the likes of Miami Marlins co-owner Roger Ehrenberg (IA Sports Ventures and Eberg Capital), Betr & Simplebet founder Joey Levy, and NBA All-Star Richard Jefferson, among others.

Compliance Updates

Play’n GO announces Delaware license award

Published

8 hours ago

February 5, 2025

George Miller

Play'n GO announces Delaware license award

Legendary studio’s games now live with Rush Street Interactive brand BetRivers in US state

Play’n GO, the world’s leading casino entertainment provider, has today announced the receipt of a sixth US state license, this time in the state of Delaware.

Having entered the US market in 2022, Play’n GO has gone live in West Virginia, New Jersey, Pennsylvania, Michigan, Connecticut, and now Delaware, where some classic Play’n GO titles, such as Piggy Blitz will now be available to BetRivers players in the state affectionately known as the First State.

Play’n GO added Pennsylvania and Connecticut to its list of regulated markets in 2024, and have a publicly stated goal of being active in every regulated market in the world, a goal that has seen the Swedish gaming giant release a portfolio of over 350 premium games in over 35 regulated markets to date.

Anna Mackney, US Head of Region at Play’n GO added “It’s fantastic to begin the year by adding yet another new regulated market in the US, this time in the shape of Delaware. Our expansion into the state marks yet another significant step in our US growth strategy. Play’n GO continues to lead the charge in regulated markets, and we are committed to delivering our premium content to players across the country.

“We’ve already established an excellent relationship with BetRivers across the United States and we are confident that our partnership will continue to be mutually beneficial to both businesses as we enter yet another new market together. US players have clearly demonstrated their demand for our games, and we will continue to deliver.”

Latest News

Winpot adds some spice to its game lobby with Habanero deal

Published

10 hours ago

February 5, 2025

George Miller

Winpot adds some spice to its game lobby with Habanero deal

Popular Mexican online casino brand rolls out provider’s suite of slot and table games to its players for the first time

Players at Mexico’s leading online casino, Winpot, will be able to feel the heat when they fire up the reels on slots and table games from Habanero for the first time after the operator partnered with the provider.

Winpot.mx, which is powered by Wiztech, has established itself as the go-to destination for online casino players and slot fans in the country thanks to its impressive portfolio of games with titles from the top providers in the market, now including Habanero.

Habanero’s motto is “sheer gaming” with players drawn to its immersive and engaging slot and table game titles thanks to their bold themes, striking design and thrilling gameplay.

The partnership between Winpot and Habanero means players can now spin the reels on award-winning slots such as Laughing Buddha, Arctic Hunt and Carnival Cove plus enjoy a selection of table games covering formats like blackjack and roulette.

Tsvetan Dzhurov, Commercial Manager at Wiztech, said: “Habanero really knows how to turn up the heat with its slot and table games with players and we’re delighted to have added its in-demand content to the Winpot casino lobby.

“One of the reasons why we’ve become so popular with players in Mexico is our huge selection of slots and table games which we are always looking to enhance through deals with big-name providers such as this agreement with Habanero.

“We’ve already added a huge selection of the provider’s games to Winpot and will roll-out more titles as and when the studio launches them so that our players can be among the first to see what they have to offer.”

Toni Karapetrov, Head of Corporate Communications at Habanero, added: “Winpot has quickly become a player-favourite online casino brand in Mexico, so we are delighted to see our portfolio of slots and table games land in its lobby and for its players to take them for a spin for the first time.

“Our games have been designed to excite and entertain and we are confident they will not only meet but exceed the expectations of Winpot’s discerning players.”

In addition to its B2C online casino brand, Wiztech Group provides a comprehensive suite of cutting-edge solutions for operators launching premium online casinos and sportsbooks in global markets. This includes turnkey and white label casino and sportsbook solutions, and a powerful content aggregator.

Compliance Updates

SOFTSWISS Jackpot Aggregator Certified in Brazil

Published

11 hours ago

February 5, 2025

George Miller

SOFTSWISS Jackpot Aggregator Certified in Brazil

SOFTSWISS, a leading iGaming software provider, announced that its Jackpot Aggregator, a comprehensive player engagement solution, has successfully obtained certification for the Brazilian market.

Following its flagship product, the SOFTSWISS Game Aggregator, which was the first to be certified in Brazil, SOFTSWISS has now received approval for its engagement tool, the Jackpot Aggregator, meeting all technical and legal requirements set by Brazilian authorities. Both products – the SOFTSWISS Game Aggregator and the SOFTSWISS Jackpot Aggregator – can be used independently or together, significantly enhancing casino KPIs.

With iGaming regulations effective 1 January 2025, companies planning to operate in the country must obtain the certification. The regulation enforces responsible gambling standards, aligning with principles already adopted in many regulated markets.

For operators legally operating in the Brazilian market, the key priority is to engage with players responsibly while delivering a captivating gaming experience using approved, secure, and effective tools.

The SOFTSWISS Jackpot Aggregator provides various flexible jackpot mechanics tailored to enhance user engagement across different player segments. Among its standout features are multi-level prizes, prize drops, branded jackpots, and others.

To maintain this high level of performance, SOFTSWISS strengthened its commitment to the Brazilian market by appointing Rubens Barrichello, the legendary Brazilian Formula 1 driver, as a Non-Executive Director. Additionally, to ensure seamless operations and swift response to ongoing needs, SOFTSWISS has established a dedicated team of local business development managers in Brazil.

Angelina Stasiuk, Head of Business Line at SOFTSWISS Jackpot Aggregator, commented: “We are thrilled to bring the Jackpot Aggregator to the Brazilian market. Brazil is a massive and rapidly growing market, and we already have potential certified clients there who are actively seeking innovative engagement tools. The Jackpot Aggregator is the perfect solution to meet these demands, providing operators with powerful tools to enhance player retention and engagement.”

The Jackpot Aggregator can be seamlessly launched with the Game Aggregator. The SOFTSWISS team will be available to discuss partnerships in Brazil and other markets at the SBC Summit Rio on 25 to 27 February

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds several gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.