partnerships
BETMGM NAMED AN OFFICIAL SPORTS BETTING PARTNER OF BOSTON RED SOX
BetMGM, a leading sports betting and iGaming operator, announced today it is now an Official Sports Betting Partner of the Boston Red Sox. This marks BetMGM’s first relationship with a Massachusetts sports team and the first sports betting partnership for the Red Sox. The announcement comes ahead of the state’s impending mobile sports betting launch.
“The Red Sox are one of baseball’s most beloved organizations and we’re thrilled to bring BetMGM to their passionate fans,” said Matt Prevost, Chief Revenue Officer, BetMGM. “We look forward to working together to elevate the gameday experience in Boston.”
As part of the partnership, BetMGM signage will be featured at Fenway Park including on the iconic Green Monster, the ballpark’s left field wall. BetMGM will have a suite at the stadium and curate VIP fan experiences including access to batting practice with premium seats, alumni appearances, and ceremonial first pitches. Co-branded content will be integrated across both the Red Sox’s and BetMGM’s digital and social platforms.
“The Boston Red Sox are proud to partner with BetMGM as we prepare to enter a new era of professional sports betting in Massachusetts,” said Troup Parkinson, Executive Vice President, Partnerships, Boston Red Sox. “Given our strong relationship with MGM Resorts, BetMGM was the clear choice to become the first sports betting partner of the club, and we look forward to them offering sports betting opportunities to our fans in a safe and responsible manner.”
Today’s announcement is the latest example of the close relationship between the Red Sox and MGM Resorts, which includes a multi-year partnership in which MGM Resorts is the Official Resort Casino of the Boston Red Sox. The company was also selected by Fenway Sports Group as the naming rights partner of The MGM Music Hall at Fenway, which opened in September 2022.
Chris Kelley, President & COO, Northeast Group, MGM Resorts, said, “As host of the annual Red Sox Winter weekend, MGM Springfield has become a destination for New England baseball fans. With sports betting now legal in Massachusetts, we remain committed, through GameSense, to offering an enjoyable and responsible experience for our guests, customers and MGM Rewards members.”
Responsible gaming education remains a key focus for BetMGM as it continues to expand into new markets. BetMGM is proud to provide resources to help customers play responsibly including GameSense, an industry leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation.
Through the GameSense integration within BetMGM’s mobile and desktop platforms, customers can directly access responsible gaming tools. Also, BetMGM and MGM Resorts are both partners with the American Gaming Association’s (AGA) Have A Game Plan. ® Bet Responsibly.™ public service campaign to educate new and seasoned bettors on responsible, legal sports wagering. This announcement comes as BetMGM and MGM Resorts join the National Council on Problem Gambling (NCPG) in promoting Problem Gambling Awareness Month throughout March.
Latest News
Kambi Group plc signs regulated market partnership with Stake ahead of Brazil launch
Kambi will supply its leading online Turnkey Sportsbook to Stake in selected markets, with first launch in regulated Brazil recently completed
Kambi Group plc (“Kambi”), the home of premium sports betting solutions, has entered a partnership with Stake to support the operator’s growth in regulated sports betting markets, starting with its launch in Brazil.
Founded in 2017, Stake, part of the Easygo group, has quickly established itself as a significant global player and was recently ranked in the top 20 of the EGR Power 50 list. With an ambition to expand its global footprint, Stake has turned to Kambi, the leader in regulated sports betting.
The Turnkey Sportsbook partnership is already underway following the launch of Stake’s real-money, Kambi-powered sportsbook in the recently regulated market of Brazil. The agreement also enables Stake to leverage Kambi’s Turnkey Sportsbook in additional regulated markets around the globe.
Werner Becher, Kambi Group Chief Executive Officer, said: “Kambi has a proud history of driving growth for operators in regulated markets around the world and we look forward to doing similar for Stake. Kambi’s advanced and compliant technology enables operators to offer a leading sportsbook product, even within highly complex frameworks, so I’m excited to see what Kambi and Stake can achieve together in Brazil and other regulated markets.”
Brais Pena Sanchez, Easygo Chief Strategy Officer, added: “Launching in the newly regulated market of Brazil is a major milestone for us and we are excited to have partnered with Kambi to leverage their Sportsbook solution to support our global regulated market expansion. Our experience in the region, paired with Kambi’s cutting-edge technology, will allow us to elevate our offering and provide our customers with exciting experiences in Brazil and beyond.”
Gambling in the USA
Inspired Entertainment Partners with bet365 to Launch Revolutionary Hybrid Dealer Roulette Game
Inspired Entertainment, Inc. (“Inspired” or the “Company”) (NASDAQ: INSE), a leading provider of B2B gaming content, systems, and solutions, announced that its long-time partner and leading online gambling operator, bet365, will be the first customer to offer the Hybrid Dealer Roulette game in the UK in Q4 2024.
Hybrid Dealer is a new, US patented, game-changing online product category that offers players casino and gameshow content without the challenges associated with live-dealer products.
Hybrid Dealer Roulette is the second Hybrid Dealer game launched by Inspired, featuring stunning Virtual CGI and pre-recorded real-life hosts. The game is designed to mimic a live casino experience, with a countdown timer to place bets before each round begins and all players seeing the same results at the same time.
In this scheduled multi-player experience featuring leaderboards and chat, players will be part of a dynamic social gaming experience. With every spin, players will be treated to high-quality graphics and audio that engage and entertain.
“We are thrilled to partner with bet365 to bring this exciting new game to their players,” said Brooks Pierce, President and Chief Executive Officer of Inspired. “Hybrid Dealer is a whole new category of games, and through our advanced technology, bet365 will be able to provide a realistic Roulette experience to their online players without the expense and effort of dedicated studios and staffing.”
“This partnership is a testament to our dedication to providing the best online casino experience for our players through cutting-edge offerings,” said a spokesperson for bet365. “We are always looking for new ways to enhance the player experience and keep our players engaged. Inspired’s Hybrid Dealer Roulette game is an exciting innovation that we are confident will resonate with our players.”
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