partnerships
betPARX joins leading global sports betting integrity body IBIA

Sports betting brand betPARX, has joined the International Betting Integrity Association (IBIA). The North American focused business is active across the U.S. and currently has operating licenses in Pennsylvania, New Jersey, Michigan, Maryland and Ohio. betPARX joins over 45 companies and 125 leading sports betting brands in IBIA, further strengthening IBIA’s position in North America and globally as the world’s leading integrity monitor.
Matthew Cullen, SVP, Interactive Gaming and Sports of betPARX said: “We are thrilled to join IBIA and affirm our commitment to promoting the highest standards of integrity in sports betting. By working with industry leaders, we aim to ensure a safe and fair betting experience for all users.”
Khalid Ali, CEO of IBIA, said: “IBIA is delighted that betPARX has chosen IBIA as the operator’s preferred monitoring partner. It highlights betPARX’s commitment to protecting the integrity of its betting products and related sporting events through the world’s premier operator-led monitoring body. betPARX is a very welcome addition to IBIA and maintains our growth across the burgeoning North American sports betting market. The association looks forward to working closely with betPARX and to integrating the operator within our global sports betting integrity network.”
IBIA recently released its annual integrity statistics for 2022, which highlighted that it reported 268 alerts to the relevant authorities globally, with successful sporting or criminal sanctions announced against 15 teams, officials or players where IBIA had identified suspicious betting activity on their matches. In several of the cases, data from IBIA and its members helped contribute to significant sanctions, such as life bans. This collective action attests to the powerful impact of IBIA’s data and cross-sector partnership working.
The International Betting Integrity Association is the leading global voice on integrity for the licensed betting industry. It is run by operators for operators, protecting its members from corruption through collective action. Its monitoring and alert network is a highly effective anti-corruption tool that detects and reports suspicious activity on its members’ betting markets. The association has longstanding information-sharing partnerships with leading sports and gambling regulators to utilise its data and prosecute corruption. It represents the sector at high-level betting integrity policy discussion forums managed by the IOC, United Nations, Council of Europe and European Commission.
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CT Interactive Officially Enters the Brazilian Market

CT Interactive has officially entered the Brazilian market, with their premium gaming content now live at Meridianbet Brazil. This milestone marks a significant achievement in the company’s global growth strategy and further solidifies its presence in Latin America.
Following the successful certification of the portfolio for the Brazilian market, players can now access a selection of the top-performing slot games, recognized for their engaging gameplay, innovative mechanics, and high-quality design. The collaboration with Meridianbet Brazil ensures local players enjoy a seamless, immersive gaming experience tailored to their preferences.
Antonio Donov, Head of Business Development EMEA and Asia at CT Interactive, said: “We are thrilled to officially enter the dynamic and fast-growing Brazilian market, which is a great validation of our company’s adaptability and continuous expansion. This launch reflects our dedication to providing top-tier entertainment while meeting the highest industry and regulatory standards. We look forward to growing our footprint and delivering outstanding gaming experiences to Brazilian players.”
“We are thrilled to further expand our strong partnership with CT Interactive by entering the dynamic Brazilian market. Having already achieved great success together across multiple territories, we are excited for this new chapter and confident that our collaboration will bring even more value and entertainment to our players,” said Kristina Dimoski, Global Account Manager.
Latin America
Salsa Gator expands its portfolio with Fazi content

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Brazilian Volleyball Confederation Partners with Sportradar

The Brazilian Volleyball Confederation (CBV) has announced a comprehensive, multi-year partnership with Sportradar Group, a leading global sports technology company, to strengthen the performance of its athletes, from grassroots to professional levels of the sport.
Starting this season, Sportradar will leverage computer vision to capture deep data from CBV matches and training sessions, on the beach and the court, to create detailed metrics and dynamic visualizations from every rally, point and match, providing teams and coaches with valuable insights that will contribute to the growth and success of Brazilian volleyball.
In collaboration with fellow CBV partner VolleyStation, Sportradar will implement several additional technology upgrades for the federation. These include a new Video Checking System at 22 training venues to improve officiating; a Brazilian Player Data Hub to track athlete development; and automated data collection and video production capabilities at the national team training center in Saquarema.
In addition, CBV will partner with Sportradar to safeguard more than 7400 annual CBV competitions from corruption and match-fixing through Sportradar’s industry-leading Universal Fraud Detection System (UFDS) and educational workshops for athletes, administrators, and referees.
“We are delighted CBV has selected Sportradar to transform sports performance for Brazilian volleyball. Through this partnership, we are equipping CBV with the deep data and insights to identify the next generation of champions, as well as ensuring the integrity of their competitions,” said Sergio Floris, Managing Director Brazil, Sportradar.
“The partnership with Sportradar yields important results, such as the implementation of the challenge system in all Superliga matches, bringing even more security and fairness to the games. In addition, the specific data of each athlete is a fundamental tool for the development of national volleyball,” said Jorge Bichara, Technical Director of CBV.
“We are pleased with our partnership with Sportradar through its portfolio of products and services to enhance CBV’s technical, operational, and commercial efficiency. This is another important step in our ongoing efforts to improve the relationship between fans and the sport. The data provided by Sportradar will enable the development of new experiences for fans and new revenue opportunities for CBV,” said Henrique Netto, CBV’s Director of Marketing and New Business.
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