Latin America
Betmotion announces Dani Boaventura as brand ambassador
Journalist and presenter joins team that includes fighter Mackenzie Dern, goalkeeper Everson and digital influencers Negrete and Billy
Betmotion, the leading Latin American gambling site dedicated to Sportsbook, Casino and Bingo games, has announced journalist and ESPN Brasil presenter Dani Boaventura as its new brand ambassador.
Boaventura is from Rio de Janeiro and also works as a digital content generator, as well as a speaker and master of ceremonies. During a stellar 10 year career she has covered the World Cup, Olympic Games, Nascar and Rally dos SertĂ”es, among other events, and was the first woman to present Linha de Passe, the broadcaster’s traditional football program.
In her role, Boaventura will host digital content for Betmotion, in addition to participating in various initiatives created by the brand. On her official Instagram profile (@danielaboaventura), the journalist interacts daily with her thousands of fans.
âDani fills an important gap in our team of ambassadors as she dominates sports media thanks to her powerful personality and knowledge. We are very happy to develop branded content with herâ, said the Country Manager of Betmotion in Brazil, Fernanda Gomes.
âI always say that sports journalism is entertainment with credibility. Betmotion’s experience and seriousness allow me to take this mentality to a new segment. I come with tips for sports betting and to engage with a new audience. I’m very excited, and I hope to have funâ, followed Dani.
Betmotionâs deal with Boaventura coincides with the revelation the company has also extended its partnership with Billy who runs the biggest futsal channel in the world. Since launching in 2015, the channel has grown to 740,000 subscribers. Br Futsal also has a legion of fans on Instagram (@brfutsal), with 985,000Â followers and a global reference for the sport.
âI am very happy to have Betmotion trusting the work of BR Futsal and supporting the sport with so many players in Brazil. It’s been three years of an incredible partnership. I can’t imagine anything different for 2023, that isn’t even more successful than we’ve had in recent yearsâ, Billy added.
Latest News
Salsa Technology’s FORMULA-BET: Take the Pole Position in Brazil’s Regulated Market
Salsa Technology, a leader in iGaming market solutions, introduces FORMULA-BET, a revolutionary ecosystem designed to put operators in the pole position of Brazil’s regulated market. Inspired by the dynamism and precision of the Formula 1 universe, FORMULA-BET ensures lightning-fast delivery, offering the robust Salsa Omni PAM platform, along with secure, agile and certified integrations with aggregators, payment methods and sports betting.
With a solid track record of innovation and excellence, Salsa Technology ensures full compliance with the Betting Management System (Sigap) and holds GLI certifications for its PAM platform and integrations with the Salsa Gator content aggregator, payment solutions, and the First sports betting platform, all aligned with the requirements of SIGAP, Brazil’s Central Bank, and the Federal Revenue Service.
FORMULA-BET was designed to operate as a true cutting-edge racing team, focusing on three main pillars: speed of implementation with optimized technology for fast delivery and integration, meeting the demands of the regulated market in record time; high-performance team with specialized local support and proven expertise to drive results; compliance and security with full adherence to regulations, ensuring trust at every turn of the market.
At ICE Barcelona, Salsa’s commercial team will be ready to accelerate negotiations and present opportunities in Brazil, positioning itself as a strategic partner for companies aiming to lead in the country’s regulated market.
“Just like a Formula 1 car combines precision and innovation to cross the finish line first, FORMULA-BET provides operators with all the necessary tools to accelerate their business and dominate the regulated market with speed and accuracy”, says Eliane Nunes, CGO of Salsa Technology.
Compliance Updates
INCENTIVE GAMES RECEIVES FULL PAY-TO-PLAY GAMING CERTIFICATION IN BRAZIL
Incentive Games, a leading B2B games provider specialising in player acquisition and retention, today announced it has received full certification from Gaming Laboratories International (GLI) to offer its Pay-to-Play games in the Brazilian market.
This certification encompasses Incentive Games’ entire suite of games, random number generator (RNG), and remote gaming service (RGS), paving the way for the company to expand its reach into the thriving Brazilian gaming market.
Stewart Gove, COO of Incentive Games, commented, “This GLI certification is a huge milestone for us, and a testament to the hard work and dedication of the entire Incentive Games team. It demonstrates our commitment to delivering the highest quality and most secure gaming experiences to players worldwide. We are delighted to now offer our P2P games to licensed operators in the dynamic Brazilian market.”
Compliance Updates
FBMDS obtains certification to operate in Brazil
FBMDS proudly announces its certification to operate in the Brazilian iGaming market, marking a significant milestone in its global expansion strategy. This achievement reinforces FBMDSâs leadership in the video bingo category and its commitment to deliver spotless quality, innovation and compliance to Brazilian operators and players.
With this certification, FBMDS becomes one of the few iGaming providers authorized to deliver certified, high-quality games tailored to the Brazilian market in which the brand is deeply enrooted because of its cultural background. This development not only strengthens the brandâs position in a rapidly growing sector but also offers Brazilian players and operators access to a portfolio of games that combine cutting-edge technology, cultural match, and world-class security standards.
âThis certification represents a pivotal moment in our journey,â said Renato Almeida, Director at FBMDS. âIt demonstrates our commitment to the Brazilian market, ensuring a safe, exciting, and fully compliant gaming experience for players, while empowering operators with premium certified content that drives engagement and growth.â
For FBMDS, this milestone aligns with its 2025 narrative: a roadmap focused on market expansion, innovation, and leadership in key iGaming segments. Brazilâs rapidly expanding market provides a prime opportunity to bring FBMDSâs renowned expertise in video bingo to a whole different level.
For operators, FBMDSâ certified games provide assurance of compliance with Brazilian regulations, while its innovative products and collections are designed to captivate players and drive business growth.
On what Brazilian players is concerned, online casino gaming enthusiasts can look forward to a personalized gaming experience that reflects their culture, preferences, and expectations, underpinned by the highest standards of excellence and safety.
Following this certification, FBMDS will launch a series of targeted marketing campaigns, event participations such as the SBC Summit Rio, in Rio de Janeiro, this February, and direct engagements with new clients. In the first quarter, FBMDS plans to strengthen its partnerships with operators and expand its footprint in Brazil through strategic initiatives and localized offerings.
FBMDS has long been a pioneer in the video bingo category, delivering innovative, culturally relevant titles that resonate with global audiences. Certification in Brazil is simply the recognition of its expertise and dedication to raising the bar in iGaming. By aligning its operations with local regulatory requirements, FBMDS ensures that its games offer a seamless, enjoyable experience while meeting the marketâs unique demands.
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