Gaming
Unity Releases New Report Highlighting Massive Global Demand for Multiplayer Gaming And New Insights on Player Preferences
Unity, the world’s leading platform for creating and operating real-time 3D (RT3D) content, today released the Unity 2022 Multiplayer Report, to help developers better understand both player demand and preferences for multiplayer games. This report shows that more than half of the global population (52%) now play games and a majority of those gamers (77%) play multiplayer games. Additionally, it also reveals the importance of social factors in both influencing purchase decisions and fueling engagement in games. To give studios of all sizes immediate access to foundational building tools that will help accelerate multiplayer development and deliver the best connected gaming experiences, today Unity launched new self-serve features for Game Server Hosting and Matchmaker. These additions bolster an already robust portfolio of multiplayer solutions offered through Unity Gaming Services (UGS).
The 2022 Multiplayer Report reinforces that social factors play a critical role in driving purchasing decisions and overall engagement for a multiplayer game. When it comes to choosing a game, after genre, the most important considerations are whether friends are playing the game (34%) and the ability to chat with friends in game (31%). The most important features for the enjoyment of a game are the ability to quickly join a game with others (36%) and matchmaking with others at the same skill level (33%). The report also spotlights other key areas of player preferences:
- Multiplayer gamers are playing without walled gardens – 91% of real-time multiplayer gamers play crossplay games.
- Both core and casual gamers will invest in their games – Over half of all multiplayer gamers (61%) purchased game downloadable content in the thirty days before being surveyed.
- Genre does not determine whether a game reaches a core or casual audience – While core audiences index slightly higher on traditional multiplayer genres, casual gamers aren’t restricted to specific game types like card and puzzle games.
“Multiplayer games are not only tremendously popular but they’re also more varied and diverse than ever before,” said Jeff Collins, SVP of Engineering, Operate Solutions, Unity. “From small-scale co-op to large scale battle royales, to everything in between, gamers are gravitating towards different ways to engage and play with one another, making a seamless social experience table stakes for any multiplayer game. With UGS’ multiplayer solutions, we are equipping developers and studios of all sizes with the best service offerings to deliver stable, scalable, and customizable experiences to connect players across any type of multiplayer game.”
The new self-serve features for both Game Server Hosting (Multiplay) and Matchmaker will help developers more quickly and effectively build and launch multiplayer games. Game Serving Hosting is a hassle-free dedicated game server hosting service that helps creators effectively scale their game to millions of players in minutes. Matchmaker allows developers to tailor their matches with rules-based matchmaking, enabling a better multiplayer experience with fast matches and low latency. Additionally, Netcode for GameObjects also officially launches today. This is a foundational framework and networking library built for the Unity game engine that simplifies the development of small scale cooperative games. To give developers hands-on learning with the new features and with multiplayer networking across different types of games, Unity also released three new and updated multiplayer game samples, including a large-scale Battle Royale sample developed with Photon Fusion. Learn more about the new self-serve features and game samples on our Unity blog.
The Unity 2022 Multiplayer Report draws on data collected by Unity in Q3 2021 and again in Q3 2022 through an online survey of multiplayer gamers in the US, UK, Korea, and Japan, which represent four of the top six countries in gaming revenue. Responses were collected from approximately 1500 gamers, with the data set consisting of 50% core gamers (gamers who spend at least four hours per week playing multiplayer games in any combination of the following traditionally multiplayer genres: Shooter, MOBA, MMO, racing, sports, or fighting), and 50% casual gamers (gamers who spend at least two hours gaming per week, of which at least 30 minutes is playing multiplayer). For a free copy of the Unity 2022 Multiplayer Report please visit https://create.unity.com/multiplayer-report-2022.
With the holiday gift-giving season underway, the Illinois Lottery is reminding players that lottery games are for grown-ups – not kids.
This holiday season, the Illinois Lottery is once again partnering with the Illinois Council on Problem Gambling(ICPG) in the Gift Responsibly Campaign. The annual holiday campaign, spearheaded by the National Council on Problem Gambling, is designed to increase public awareness of the impact and inappropriateness of giving lottery products as gifts to minors.
“Lottery products, especially Instant Tickets, are a popular gift during the holiday season but they are not an appropriate gift for those under the age of 18,” said Harold Mays, Illinois Lottery Director. “Responsible gaming is an integral part of the Illinois Lottery, and we are pleased to once again support the Gift Responsibly Campaign this holiday season by reminding players that lottery games are for adults only.”
The Illinois Lottery joins a network of more than 80 national and international lotteries encouraging players to gamble responsibly and to help keep the holiday season festive by gifting lottery tickets only to adults. Non-lottery organizations are also participating in the campaign as an effort to increase awareness of the risks of underage lottery play during the holiday season.
“Studies have shown that gambling at an early age can increase the risk of problem gambling later in life, including a strong association between age of gambling onset and problem gambling severity among those who receive lottery tickets,” said Dave Wohl, Executive Director at ICPG. “We value our partnership with the Illinois Lottery and applaud their commitment to raise awareness about the risks of youth gambling through the Gift Responsibly Campaign.”
In addition to the Gift Responsibly campaign, the Illinois Lottery promotes responsible play year round by reminding players to Be Smart, Play Smart®. Players are encouraged to play for fun, not funds, and to set a budget and stick to it. For more information on how to play and gift responsibly, please go to the Illinois Lottery website and visit the Responsible Gaming page.
If you or someone you know may be experiencing problems when playing lottery games, please call 1-800-GAMBLER. This toll-free helpline is answered by trained specialists 24/7/365.
The global online gambling market size was USD 63.53 Billion in 2022 and is expected to register a steady revenue CAGR of 11.3% during the forecast period, according to latest analysis by Emergen Research. Rising demand for online gambling, due to convenience and accessibility for players is a key factor driving market revenue growth. Online gambling is the act of playing chance games or betting on various events over the Internet. Players can use their devices to access these platforms and enjoy a wide variety of games and betting possibilities from anywhere at any time. Online gambling encompasses casino games, such as slots and poker, as well as sports betting on activities including football or horse racing. Online gambling platforms are accessible 24 hours a day, seven days a week, making these ideal for gamers with hectic schedules.
In addition, increasing Internet penetration and rising usage of mobile phones among individuals are other key factors driving revenue growth of the market. Mobile-optimized games with touch-screen controls are prevalent in virtual casinos, catering to the interests of handheld device users. Social media channels are used by online casinos to actively engage with players. Moreover, online gaming platforms are more feature-rich, with better visuals and faster load times, which provides players with a more intense and lifelike experience, hence driving market revenue growth. However, gambling addiction is a severe problem that affects a large number of people, and it can lead to financial difficulties, social isolation, and even depression, which could restrain market revenue growth. People who are addicted to online gambling may spend a significant amount of money even when they cannot afford it.
Scope of Research
| Report Details | Outcome |
| Market Size in 2022 | USD 63.53 Billion |
| CAGR (2023–2032) | 11.3% |
| Revenue Forecast To 2032 | USD 184.28 Billion |
| Base Year For Estimation | 2022 |
| Historical Data | 2019–2021 |
| Forecast Period | 2023–2032 |
| Quantitative Units | Revenue in USD Billion and CAGR in % from 2023 to 2032 |
| Report Coverage | Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
| Segments Covered | Type of gambling, platform type, gaming model, mode of payment, and region |
| Regional Scope | North America, Europe, Asia Pacific, Latin America, and Middle East & Africa |
| Country Scope | U.S., Canada, Mexico, Germany, France, UK, Italy, Spain, Benelux, Rest of Europe, China, India, Japan, South Korea, Rest of APAC, Brazil, Rest of LATAM, Saudi Arabia, UAE, South Africa, Turkey, and Rest of Middle East & Africa |
| Key Companies Profiled | Bet365, 888 Holdings Plc, Betway, Flutter Entertainment plc, Bwin, unibet, Playtech, Microgaming, NetEnt AB, Evolution AB, IGT, NOVOMATIC AG, Scientific Games, Yggdrasil Gaming Ltd, Pragmatic Play, Play’n GO, BETSSON AB, StarsGroup .com, Kindred Group plc, and Entain |
| Customization Scope | 10 hours of free customization and expert consultation |
Major Companies and Competitive Landscape
The global online gambling market is fragmented with large and medium-sized market players accounting for the majority of revenue. Major players are deploying various strategies, entering into mergers and acquisitions, strategic agreements and contracts, developing, testing, and introducing more effective gambling solutions in the market. Some major players included in the global online gambling market report are:
- Bet365
- 888 Holdings Plc.
- Betway
- Flutter Entertainment plc.
- Bwin
- unibet
- Playtech
- Microgaming
- NetEnt AB
- Evolution AB
- IGT
- NOVOMATIC AG
- Scientific Games
- Yggdrasil Gaming Ltd.
- Pragmatic Play
- Play’n GO
- BETSSON AB
- StarsGroup .com
- Kindred Group plc.
- Entain
Strategic Development
- On 17 August 2023, MGM Resorts International announced the debut of its BetMGM iGaming and online sports betting brand in the UK, marking the beginning of MGM Resorts’ strategy to grow the BetMGM brand into international markets. The new international BetMGM-branded product makes use of LeoVegas’ technology and platform, which was acquired by MGM Resorts last year.
Some Key Highlights From the Report
- The casino gambling segment accounted for largest revenue share in the global online gambling market in 2022. This is due to rising demand for online casinos since these allow to avoid all of the unnecessary inconveniences while playing from the comfort of home w. Online casinos are regulated by regulatory authorities to ensure fair gaming practices, giving players a safe and trustworthy atmosphere to enjoy their favorite games, as a result, players can focus on the fun of online gambling without worrying about security of their transactions or. In addition, online casinos provide several bonuses to new players who join the site, as well as daily promotions to keep things exciting for returning players, which is also expected to drive revenue growth of this segment during the forecast period.
- The sports betting segment is expected to register steadily fast revenue growth rate in the global online gambling market during the forecast period due to rising demand for online sports betting among individuals. This real-time action adds a new level of excitement to the game, allowing individuals to react to changing conditions and make smart decisions. Live streaming of sports and matches is frequently accessible, allowing one to carefully follow the action and improve betting experience.
- The Europe market accounted for largest revenue share in the global online gambling market in 2022. This is attributed to rising mobile gaming apps and mobile-responsive websites, which has made it easy for individuals to gamble on the go. In addition, shift toward more favorable regulations for online gambling in countries, such as Germany and the UK, is another factor driving market revenue growth of this region. For instance, on 1 July 2021, the new State Treaty on Gambling entered into force, which enable online slot machine games, Internet casinos, and online poker in Germany.
Emergen Research has segmented the global online gambling market on the basis of type of gambling, platform type, gaming model, mode of payment, and region:
- Type of Gambling Outlook (Revenue, USD Billion; 2019–2032)
- Casino Gambling
- Slot Machines
- Table Games
- Sports Betting
- Poker
- Bingo
- Lottery and Scratch Cards
- eSports Betting
- Fantasy Sports
- Social Gaming
- Casino Gambling
- Platform Type Outlook (Revenue, USD Billion; 2019–2032)
- Desktop
- Mobile
- Apps
- Browser-Based
- Gaming Model Outlook (Revenue, USD Billion; 2019–2032)
- Real Money Gambling
- Free Play
- Mode of Payment Outlook (Revenue, USD Billion; 2019–2032)
- Credit/Debit Cards
- E-wallets
- Cryptocurrencies
- Bank Transfers
- Prepaid Cards
Mobile Payments
- Regional Outlook (Revenue, USD Billion; 2019-2032)
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Benelux
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of APAC
- Latin America
- Brazil
- Rest of LATAM
- Middle East & Africa
- Saudi Arabia
- UAE
- South Africa
- Turkey
- Rest of Middle East & Africa
- North America
On 26 June 2024, the starting pistol will be fired in São Paulo for the first gamescom latam, the new gamescom satellite event for all of South America. This was announced at an event in Brazil by the involved partners: game – The German Games Industry Association, Koelnmesse, BIG Festival, and Omelete Company.
Following gamescom asia, which has been taking place in Singapore since 2021, gamescom latam will be gamescom’s second international satellite event. It integrates BIG Festival, which is popular with the games community in South America and drew around 50,000 attendees in 2023. gamescom latam is aimed at both the gaming community and trade visitors, with respective areas for each target group.
“The international importance of gamescom grew significantly again in 2023, as its impressive reach and the on-site presence of leading figures in the industry demonstrate. We’re convinced that, more than ever, the games industry needs events that are gathering places for the entire games ecosystem. With the magnetic power of its international brand, gamescom can help make this happen. So we’re very excited to be putting on gamescom latam together with our partners in the coming year to bring the unique festival feeling of the world’s largest games event to South America,” Felix Falk, Managing Director of game, said.
“With our events abroad, we accompany our customers to the most important growth markets worldwide. After gamescom asia, gamescom latam is by no means a competitor to the successful original event in Cologne, but rather an ideal addition to our international portfolio,” Gerald Böse, CEO of Koelnmesse, said.
gamescom latam will take place from 26 to 30 June 2024 at the São Paulo Expo Exhibition & Convention Center.
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