Press Releases
Record 46.6 Million Americans Plan to Wager on 2022 NFL Season

A record 46.6 million American adults (18%) plan to bet on the upcoming National Football League (NFL) season, up three percent year-over-year, according to new American Gaming Association (AGA) research.
Importantly, since the NFL kick-off coincides with the beginning of Responsible Gaming Education Month, nine in ten (92%) U.S. sports bettors report awareness of responsible gaming tools.
“The sustained interest in NFL wagering reflects the growth and continued maturation of legal sports betting across the country,” said AGA President and CEO Bill Miller. “Consumers clearly want legal sports betting options and understand the regulated industry’s foundational commitments to responsibility.”
As legalization spreads, bettors are moving away from bookies and toward regulated options. Of American adults:
- 23 million will place a bet online this season, up 18 percent from 2021.
- 10.6 million will place a bet in-person at a sportsbook this season, up two percent from 2021.
- Just 13 percent of NFL bettors say they will use a bookie, down two points from last year (15%) and five points from 2020 (18%).
- Bookie usage is 50 percent higher in states without legalized sports betting.
Today, more than half (132 million) of American adults can legally wager in their home state, 18 million more than this time last year. Demonstrating consumer confidence in regulated sportsbooks, nine in 10 (89%) of past-year sports bettors say it is very or somewhat important that they bet with a legal, regulated sportsbook.
Consumer protections are central to the legal marketplace, and past-year sports bettors recognize the industry’s responsibility commitments:
- 90 percent recall seeing or hearing about responsible gaming in the past year.
- 51 percent saw or heard more responsible gaming information in the past 12 months than they had in previous years.
The majority of past-year sports bettors believe responsible gaming programs are very or somewhat effective (82%) and that the gaming industry is committed to encouraging responsible gaming and combatting problem gambling (81%).
“Responsibility is an underpinning of regulated U.S. sports betting and a clear competitive advantage as we continue to build a sustainable marketplace,” Miller added.
Among NFL bettors, the Buffalo Bills and Tampa Bay Buccaneers (9%) are the most popular picks to win Super Bowl LVII, followed by the Los Angeles Rams and Kansas City Chiefs (8%) and the Dallas Cowboys (7%). The Super Bowl will be played in a legal sports betting jurisdiction (Arizona) for the first time in February 2023.
Background
- Sports betting is currently legal in 36 states and Washington, D.C., with 32 jurisdictions already offering operational markets. 18 of the 22 states that are home to NFL teams have legalized sports betting.
- Connecticut, Kansas, Louisiana, Maryland and Wisconsin launched new markets since the start of the 2021 NFL season.
- Americans have legally wagered more than $50.4 billion on sports in the first seven months of 2022, generating more than $809 million in federal, state and local taxes.
- AGA’s Have A Game Plan.® Bet Responsibly™ campaign is bringing sports betting stakeholders together to promote responsible gaming. NFL team partners include the Washington Commanders and New York Jets.
Affiliate Industry
Hop on the Wealth Bus: N1 Partners heading to iGB Live London 2025

N1 Partners is gearing up for iGB Live London 2025, and will bring something visitors won’t want to miss. On July 2–3 at ExCeL London, guests will find N1 Partners at Booth J50 — where a black-and-red stand designed to resemble an elegant bus stop welcomes guests beneath the slogan: Hop on the Wealth Bus.
The stand is designed to be more than just a place to visit — it’s a lively lounge where you can grab a drink, chat with the team, and explore real ways to scale your affiliate profits against the backdrop of a bus stop-style design.
N1 Puzzle Promo: Your road to the helicopter prize
N1 Partners is tying the Wealth Bus theme into its N1 PUZZLE Promo — the campaign that’s literally driving our partners toward a brand-new Robinson R22 Beta II helicopter.
Here’s how it works:
- 1 puzzle piece for every 10 FTDs from SEO traffic
- 1 puzzle piece for every 40 FTDs from PPC and ASO
- 1 puzzle piece for every 100 FTDs from FB and other channels (social media, SMS, Email, UAC, In-App)
The more puzzle pieces you collect, the closer you get to taking home the helicopter. And since London is one of the key stops on this journey, N1 Partners will showcase exactly how affiliate traffic can help drive progress toward the prize.
Of course, it’s not just about the final prize. N1 Partners is already running two mini-lotteries (April–July and Sept–Nov) packed with luxury prizes — and everyone wins something. Whether you’re driving PPC, SEO, or social traffic, you can turn volume and speed into puzzle pieces and prizes.
What’s on board at Booth J50
The stand will offer plenty of engaging activities for visitors:
- Bar — visitors can grab a drink and connect with the N1 Partners team.
- Puzzle Collection merch drop — every item gives you +1 puzzle piece in the promo. Plus, each merch owner enters a special giveaway: a custom hoodie, an iPhone 17 Pro Max, and a branded case.
- Plinko-style game — everyone wins! Grab a guaranteed prize right at the booth.
- Meet the N1 Partners team — the team will be on hand to answer questions and show how to boost your current promo results and earnings.
Why meet N1 Partners in London
N1 Partners has been driving affiliate success for over 7 years, with 12+ licensed casino and betting brands and top deals across Tier‑1 markets.
Here’s what the program offers:
- CPA up to €650
- RevShare up to 45% + NNCO
- Hybrid deals
- No shave, no delays, guaranteed payouts
At Booth J50, N1 Partners will be ready to talk about real business — no fluff. If you run SEO, PPC, FB, or any other traffic, we’ll show you how to turn it into bigger profits with our offers.
N1 Partners stands for reliability, honesty, and speed — and we’re always open to new partners who are ready to scale.
Let’s meet in London!
Attendees can visit N1 Partners at Booth J50 during iGB Live London on July 2–3.
Hop on the Wealth Bus, grab exclusive merch (get an extra Puzzle Piece with it) — and discover how to boost your affiliate marketing performance with N1 Partners.
Latest News
PENN Entertainment Welcomes Johnny Hartnett and Carlos Ruisanchez as Duly Elected Directors

PENN Entertainment, Inc. reported preliminary voting results with respect to the election of directors from its 2025 Annual Meeting of Shareholders held on June 17, 2025. PENN shareholders elected the Company’s two director nominees, Johnny Hartnett and Carlos Ruisanchez, to serve on the Company’s Board of Directors.
The PENN Board issued the following statement:
We are pleased to welcome Johnny and Carlos, both of whom bring highly relevant experience in digital and retail gaming to the Board.
Over the past several months, we have continued to engage with our shareholders, and we look forward to incorporating feedback from those conversations as we move ahead. It is clear from this engagement that PENN’s Board, management team and shareholders are aligned in their focus on ensuring PENN is achieving its full potential.
The Board remains committed to the close oversight of our differentiated omni-channel strategy and to delivering sustainable long-term value. We recognize there is more work to be done, and we are intently focused on driving profitability in our Interactive segment and growth across the business as we continue strengthening the Company’s balance sheet and liquidity position, deleveraging and accelerating capital return to shareholders. We look forward to further dialogue with our shareholders about our Board’s composition and skillset evolution, as well as PENN’s executive compensation program and strategic priorities, to ensure alignment with our shareholders.
Thank you for your continued support and investment in PENN.
The Company will report final results on a Form 8-K that will be filed with the Securities and Exchange Commission in the coming days.
Latest News
SYNOT Games enters the Argentinian iGaming market with Betsson as a trusted partner

SYNOT Games, a leading developer of cutting-edge casino games and solutions, has officially entered the Argentinian iGaming market through a strategic partnership with Betsson, one of the most established and globally recognized operators in the industry.
This collaboration marks SYNOT Games‘ debut in Argentina and signals a significant step in the company’s ongoing expansion across Latin America. By joining forces with Betsson, SYNOT Games reinforces its commitment to working exclusively with trusted partners in regulated markets.
“Entering Argentina with a partner like Betsson is a proud moment for us,” said Martina Krajčí, Chief Commercial Officer at SYNOT Games.
“Latin America is a rapidly growing region in the iGaming space, and Argentina stands out for its dynamism and regulatory maturity. We’re excited to offer our premium portfolio to a new audience and deepen our footprint in LatAm.”
Sarah Micallef, Head of Global Gaming Operations at Betsson Group, also expressed enthusiasm: “We are pleased to welcome SYNOT Games to our portfolio in Argentina. Our focus has always been to offer our players top-tier content in every market we operate. SYNOT’s games meet our high standards for quality and entertainment, and we are confident they will resonate well with our Argentinian audience.”
Argentina’s online gambling sector has experienced significant growth in recent years, particularly following the 2021 regulatory shift that enabled provinces to license operators independently. Buenos Aires, both the city and the province, has become a focal point for major international brands, offering a regulated and competitive market environment that is ideal for industry expansion.
The deal strengthens SYNOT Games‘ positioning in Latin America, aligning with the company’s strategic roadmap of sustainable growth and responsible gaming in fully licensed jurisdictions. With an existing presence in Brazil and Colombia, this move into Argentina further consolidates SYNOT Games’ commitment to expanding across the most dynamic and regulated iGaming markets in the region.
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