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PRAGMATIC PLAY GROWS IN BRAZIL WITH SMASHUP

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PRAGMATIC PLAY GROWS IN BRAZIL WITH SMASHUP

 

Pragmatic Play, a leading content provider to the iGaming industry, has built on its already impressive growth in Brazil with a new multi-vertical agreement with operator Smashup.

Pragmatic Play will deliver its complete Slot, Live Casino and Virtual Sports content expanding not only the offering for Smashup players but also its own profile in the rapidly growing region.

Multi-award-winning slots such as Gates of Olympus™ and Wolf Gold™, as well as smash-hit live dealer products like Sweet Bonanza Candyland and Boom City are included in the agreement. Additionally, a complete Virtual Sports solution package will provide essential cross-selling sports betting opportunities.

The deal sees Pragmatic Plays’ impressive growth bolstered in Brazil and the wider Latin American territories and cements its position as the go-to partner for content provision.

Victor Arias, Vice President of Latin American Operations at Pragmatic Play, said: “Another multi-product agreement shines a light on the importance of having a quality, diverse selection of products.

“We’re fortunate to have such a talented team that gives us the tools to continue our expansion across Latin America and are thoroughly looking forward to delivering our strong package to Smashup.”

Justin Wong, COO of Smashup, said: “We’re delighted to have such a rich collection of new content to wow our players with. Pragmatic Play’s titles are well-loved across Brazil and having them in our lobby will only strengthen the quality we have to offer. We’re excited to be working with them and we can’t wait to get the games live.”

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Successful Exhibition for Spintec at the GAT in Cartagena

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GAT Expo, one of the flagship events of the Latin American gaming industry, celebrated its 25th anniversary from April 9 to 11 at the Las Américas Convention Center in Cartagena de Indias.

Numerous companies from the international gambling industry gathered in the port city of Cartagena on the Caribbean coast of Colombia to showcase their latest products at the expo. Also present at the exhibition was Spintec. The company showcased its latest and best products at the expo.

“GAT Gaming week in Cartagena celebrated its 25th installment this year, and we are very happy to report that we have once again taken part in this successful show at the Cartagena de Indias Convention Center,” the Company said.

“We teamed up with our distributor Spincol S.A. and gathered our partners and distributors from across Latin America to showcase our latest and best products. The Spintec Karma roulettes with a circular topper are still an absolute hit in the region, so its presence at the show was a must.

“However, this year, we proudly introduced Carisma, our latest breakthrough product. Its elegant and sleek design commands attention at every showing; our GAT stand was no exception. Charisma is the most player-centric product in our lineup and the combination of its design, technical performance and versatility placed it center stage. Additionally, it is super versatile, offering a combination of different classic and proprietary games, among which our new Galactic Spin is a proper star. This super fun game features a combination of fantastic payout multipliers, jackpots and free spin surprises, keeping our guests entertained for hours.

“While our guests were pampered with signature cocktails, aptly named Galactic Vodka and Charismatic Ron, our team unanimously agreed that the impressions from the show were positive.”

Simon Pintar, Spintec’s Sales Manager for Latin America, said: “Just as expected, GAT Cartagena did not disappoint. The turnout was exceptional, and our guests really liked the products and games we introduced. I am confident that our position in the region will only strengthen with the enhanced offering that we have presented this year.”

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Arturo Vidal is the new ambassador of the betting site Estelarbet

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Arturo Vidal is the new ambassador of the betting site Estelarbet

 

Estelarbet, Chile’s leading betting site, is proud to introduce Chilean soccer legend Arturo Vidal as its new brand ambassador. The alliance with Vidal, the Chilean with the most titles in history, marks an important milestone for Estelarbet, as he will exclusively promote its entertaining variety of online casino games, spread responsible gaming and provide an impactful gaming experience. Within the strategic agreement, it was established that the sports betting and online casino will include new branded content activations, face-to-face events and community outreach with the widely known “King”.

Sebastián Salazar, CEO of the brand commented: “It is an honor to welcome a true King of Soccer to the Estelarbet crew. We are excited to have Arturo Vidal associated with the brand. I’m sure his presence will help us generate greater awareness that soccer, sports betting, and online casino are all a form of entertainment, as long as they are done responsibly.”

Estelarbet celebrates the Chilean heritage and the genuine love for online gambling that unites them with the soccer player, both being a real case of success on the national and international playing field. His career, which includes truly stellar moments such as his time in the golden generation, being the two-time champion of America with the Chilean national team, being the Chilean soccer player who won the most consecutive First Division leagues, winning 1 title in all the teams he has played, makes him an inspiring figure and idol of the sport at a national and international level.

Jimena Agudelo, Marketing Manager of Estelarbet said: “Our goal will always be to create exceptional and legendary experiences and who better to represent us than a true star like Arturo. His passion for the game, his dedication and commitment are the perfect reflection of the values we defend at Estelarbet. Without a doubt, he is the best strategic partner we have chosen to represent and increase the visibility of the brand not only in Chile, but also in Latin America.”

This partnership will undoubtedly enhance the entertainment, betting and gaming experience for the brand’s customers and provide them with unparalleled content with the fastest payouts in the sector.

Karla Porto, Influencer Manager says: “Estelarbet’s partnership with Arturo Vidal, is a bet on the great visibility and recognition he has worldwide. With more than 20 million followers on his Instagram account, he has a broad base, which translates into a massive platform to promote the brand, reaching a diverse audience passionate about soccer and sports in general. This will undoubtedly boost Estelarbet’s visibility regionally and attract new users interested in sports betting.”

With Arturo Vidal as the brand’s star, Estelarbet continues to reaffirm its commitment to offer an extraordinary, exciting and safe gaming experience for all users of the platform in Latam.

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Continent 8 Technologies set to debut in Brazil: Latin America’s next iGaming frontier

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Full-service digital and cloud infrastructure provider to support customers launching in the fast-growing, emerging regulated Brazilian market with its cutting-edge solutions

Continent 8 Technologies, the award-winning managed hosting, connectivity, cloud and cybersecurity provider to the global iGaming and online sports betting industry, is set to launch in Brazil. This strategic expansion aims to address growing customer demand in this rapidly emerging market. The move comes in anticipation of the market’s quick progression towards a comprehensive regulation of its online offering, with an expected launch in the summer of 2024.

Its move into Brazil strengthens its position in the wider Latin America region, where it has taken an ambitious first-to-market approach to deliver tailored solutions to customers in the likes of Colombia, Peru and Puerto Rico. Brazil adds to a private network spanning more than 100 locations across the world, making it one of the Top 20 best connected networks globally.

Operators and suppliers in Brazil will be able to benefit from Continent 8’s full suite of innovative and reliable digital and cloud infrastructure solutions including a Public Cloud, a scalable and cost-effective offering, with a usage-based commercial model to suit the customer.

Customers will also be able to access its Gaming Exchange, a powerful private internet that offers unrivalled speed, capacity, and security, as well as a full suite of cybersecurity solutions designed to combat the ever-changing threat landscape.

Cybersecurity will be a major concern for both operators and suppliers making a move in Brazil as it is a hotbed for cyber-attacks, in addition to the iGaming and online sports betting industry being one of the most vulnerable to attack ahead of healthcare and finance.

Luana Monje, Sales Executive at Continent 8 Technologies, said: “Brazil looks set to be a hugely significant market and one that our customers are keen to explore.

“Digital and cloud infrastructure is the foundation of any successful online business, and we are delighted to be launching in Brazil to support new and existing customers with our solutions and services as they make their move in the market.”

Continent 8 has strategically positioned itself with certified operations in various locations across Latin America. This recent expansion into the Brazilian territory is integral to Continent 8’s long-term Latin American and global growth strategy as the company looks to deliver essential local, technical, and regulatory support in each new and emerging market.

Michael Tobin, Founder and CEO of Continent 8 Technologies, added: “For more than 25 years, we have been supporting customers as they launch into new and growing markets, and we couldn’t be more excited to be doing this in Brazil.

“This is a market that offers tremendous potential to both operators and suppliers, but they must have the right foundation in place to maximise the opportunities on the table. Continent 8 has the experience, expertise, and solutions to help businesses do just that.”

 

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