Play'n GO new release Crabby's Gold
Connect with us
Play'n GO new release Crabby's Gold

Press Releases

Smarkets announces new US General Manager hire from Nike

Published

on

Smarkets announces new US General Manager hire from Nike

 

Leading sports betting operator Smarkets has announced the hire of a US General Manager to run its growing business in the United States.

Sheldon Hanai joins Smarkets from Nike where he spent nearly six years, rising to Senior Director level as the Head of Global Innovation Finance. He started his career with the United States Department of Defense, before working at Google and BP, and then moving to the sportswear giant.

Smarkets operates its sportsbook app SBK in the US, where it is live in Colorado, with an official launch in Indiana imminent and move into Iowa to come later in the year. SBK takes its odds from the Smarkets exchange, combining market-leading betting exchange odds with a sleek sportsbook interface.

Hanai said: “I’m delighted to be joining Smarkets, a company that I have followed since the very beginning of its journey and seen blossom into one of the world’s leading sports betting companies. I can’t wait to get stuck into realizing SBK’s potential in the US where our industry-leading odds can make a huge impact.”

Hanai will begin in the newly created role on 13 June, and whilst Smarkets currently has offices in London, Malta, and Los Angeles, Hanai will work out of a new office in a soon-to-be-revealed East Coast location. He will join the Smarkets Executive Leadership Team and report to Smarkets CEO/Founder Jason Trost, who added: “I’m super excited about Sheldon joining us to head up our push into the US. We have looked far and wide for the right candidate for what is an absolutely crucial role as we expand our footprint in the States. Sheldon was the outstanding choice and I couldn’t be more pleased that he’s joining us.”

Latest News

Inspired Partners with Jogo de Ouro in Brazil

Published

on

Inspired Partners with Jogo de Ouro in Brazil

 

Inspired Entertainment, Inc., a leading provider of B2B gaming content, systems, and solutions, is excited to announce a new partnership with Jogo de Ouro, a Brazilian-based sportsbook and casino operator, to bring Inspired’s acclaimed slot titles to its players.

This partnership signals a major step forward in Inspired’s growth strategy, as the market expands during its new era of regulation. With this launch, Jogo de Ouro’s players in Brazil will now have access to Inspired’s rapidly expanding catalogue of online slot content, including hit titles such as Golden Winner™ (CampeĂŁo de Ouro), Big Piggy Bank™ (Super Confrinho da Sorte), Big Fishing Fortune™ (Super Pescaria da Fortuna), alongside global fan favourites like Gold Cash Free Spins™ (Grana de Ouro Giros Gratis), Cops â€n’ Robbers Big Money™ (Policia e Ladrao Muita Grana), and more.

Jogo de Ouro will feature regular content releases from Inspired, giving its players access to a variety of new experiences, including proven, high-performing global hits. The portfolio blends iconic classics, innovative features, and seasonal favourites, all designed with high-impact mechanics that drive both engagement and retention. The partnership with Jogo de Ouro broadens Inspired’s global footprint and brings proven content to one of the most promising iGaming markets, in the world.

Claire Osborne, Vice President of Interactive at Inspired Entertainment, said: “We’re thrilled to be partnering with Jogo de Ouro to bring our diverse games portfolio to Brazilian audiences. From player-favourite classics to fun seasonal titles, our games are crafted for engagement and have proven performance. This collaboration will deliver exceptional entertainment experiences to Jogo de Ouro’s players.”

Flavio Sukar, CEO at Jogo de Ouro, added: “This partnership positions Jogo de Ouro at the forefront of Brazilian iGaming, delivering top-tier casino content to our players. We’re proud to partner with Inspired, and we look forward to bringing their high-quality games and regular new releases to audiences across the country.”

Continue Reading

Latest News

Evolution Launches First Live Casino Studio in Brazil

Published

on

Evolution Launches First Live Casino Studio in Brazil

 

Evolution has announced the launch of its first-ever live casino studio in São Paulo, Brazil, marking a significant milestone in the company’s expansion in Latin America. The cutting-edge facility is purpose-built to meet the unique demands of Brazil’s rapidly expanding regulated iGaming market.

Following the regulation of Brazil’s online gaming sector in January 2025, Evolution became the country’s first licensed supplier on day one of the new legal framework. The opening of this studio further underscores Evolution’s commitment and investment in the region.

The new state-of-the-art studio will initially offer multiple variants of native Brazilian Portuguese-speaking Blackjack tables, including Blackjack Clássico, Blackjack Illimitado, and Brazilian Blackjack.

Global fan-favourites such as Crazy Time, and XXXtreme Lightning Roulette will be fully localised and launched in Brazil – delivering world-class entertainment with a distinctly Brazilian flavour. Rounding out the line-up, ICE Fishing – Evolution’s flagship global release for 2025 – will also be customised for the local market and streamed from the new Brazil-based studio.

Natalia Torres, Evolution’s Head of Region Latin America, commented: “We are proud to unveil Brazil’s first fully localised live casino studio. This is a major milestone not only for Evolution but also for the future of regulated iGaming in Brazil. With our industry-proven formats, robust local infrastructure, and unwavering commitment to regulatory compliance, we’re empowering operators to go live with content that genuinely connects with Brazilian players.”

Torres added: “The new studio affords us full flexibility to customise everything – from game selection and dealer language to branding and marketing support. It sets a new benchmark for quality and localisation in Brazil, enabling our partners to deliver a premium, trusted, and highly engaging player experience from day one.”

Continue Reading

Latest News

Kambi appoints experienced LatAm executive Mateo Lenoble as Head of Sales in Latin America

Published

on

Kambi appoints experienced LatAm executive Mateo Lenoble as Head of Sales in Latin America

 

Appointment supports Kambi’s ongoing growth strategy in Latin America, with Lenoble bringing 10 years’ experience in senior LatAm-facing commercial roles at Sportradar

Kambi, the home of premium sports betting solutions, is pleased to announce the appointment of Mateo Lenoble as Head of Sales in Latin America. Lenoble, an established voice in Latin America’s betting and gaming industry following 10 years at Sportradar, will play a key role in driving Kambi’s commercial growth and expanding its presence in the fast-growing region.

Lenoble brings more than a decade of experience in the Latin American sports betting and gaming industry, having previously held several senior commercial roles at Sportradar, including Director of Sales and most recently Vice President of Account Management for the region. Lenoble’s deep understanding of the market landscape, operator needs and varying regulatory environments will be instrumental in further strengthening Kambi’s leadership position in Latin America.

The appointment reinforces Kambi’s commitment to expanding its footprint across Latin America and providing leading operators with premium sports betting products and services. These solutions include Kambi’s flagship Turnkey Sportsbook, the world’s leading end-to-end sports betting solution, as well as cutting-edge standalone products such as Odds Feed+, Esports and Front End.

Sarah Robertson, Kambi Chief Commercial Officer, said: “I’m very excited to welcome Mateo to Kambi, strengthening our commercial team as we continue to establish ourselves as the home of premium sports betting solutions in Latin America. Mateo’s extensive experience and strong network across Latin America will be invaluable as we continue to expand in the region.”

Mateo Lenoble, Kambi Head of Sales, LatAm, said: “I’m thrilled to join Kambi at such a pivotal moment for the sports betting industry in Latin America. The region is full of opportunity, and Kambi’s reputation for product excellence, flexibility and regulatory expertise positions us perfectly for success. I look forward to working with the team to build strong partnerships and bring Kambi’s premium sportsbook offering to even more operators in Latin America.”

Continue Reading

Trending

GamingAmericas.com (part of HIPTHER) is your one-stop portal for the latest news, insights, and analyses in the gaming industry across the Americas. From legislative updates and market trends to interviews with industry leaders, we provide a comprehensive look at the dynamic landscape of both online and land-based gaming. Whether you're a stakeholder looking to stay ahead of the curve or a gaming enthusiast eager for reliable updates, GamingAmericas.com has got you covered. Follow us on social media and subscribe to our newsletter for real-time updates and exclusive content. Make informed decisions and stay ahead in the game with GamingAmericas.com.

Disclaimer: All the information provided is for educational and entertainment purposes only. Always check your local laws before participating in any gaming activities.

Copyright © 2018 – 2025, HIPTHER. All Rights Reserved.