WHAT: The World Series of Poker makes its highly anticipated debut on the Las Vegas Strip inside Bally’s and Paris Las Vegas on Tuesday, May 31 with an exciting Shuffle Up and Deal moment featuring television star and restaurateur Lisa Vanderpump.
Vanderpump, who recently opened her Parisian-inspired restaurant, Vanderpump à Paris at Paris Las Vegas, will officially kick off the biggest and best WSOP tournament ever with a Shuffle Up and Deal moment at the WSOP Team Member Tournament. Following the Shuffle Up and Deal, interview opportunities will be available with World Series of Poker Senior Vice President, Ty Stewart and Vice President, Jack Effel.
Media are invited to cover the event for photo and video opportunities of this exciting moment and interviews. All interview requests must be submitted and approved in advance.
WHEN: Tuesday, May 31
Media check-in: 10:30 a.m. PST
Shuffle Up and Deal: 11:00 a.m. PST
B-roll and Interview Opportunities: ~11:15 – 11:30 a.m. PST
WHO: Ty Stewart, Senior Vice President of the World Series of Poker
Jack Effel, Vice President of the World Series of Poker
Lisa Vanderpump, Restaurateur, Author, Philanthropist, and TV-Personality
WHERE: Paris Ballroom,Paris Las Vegas Hotel & Casino
3655 S. Las Vegas Blvd.
Las Vegas, NV 89109
ACR POKER RETURNS ITS HIGH FIVE SERIES, AWARDING 20 SEATS TO RECORD-SETTING VENOM
The High Five Tournament Series, running March 10th31st, isn’t just the best way for players to ‘take their bankroll higher’. It’s also a great way to earn a seat to ACR Poker’s record-breaking $12.5 Million Venom tourney this April.
“We typically run the High Five in April as part of the humorous 420 theme, but this time it’s a lead in to the $12.5 Million Venom,” stated ACR Pro, Chris Moneymaker. “So, make sure you light up the tables and win one of 20 Venom seats in our Leaderboard Competition.”
The High Five features $12.2 Million in guarantees over 220 tourneys. It’s broken down to exactly 10 events a day, with five being lower stakes ($33 or less). Overall buy-ins range from $1.10 to $1,050, so players of all bankroll sizes can participate and get a great payout.
Moneymaker added that while all High Five tourneys are buzzworthy, players will definitely want to inhale the two Main Events on Sunday, March 31st. One is a $1 Million GTD ($630 buyin) and the other $500,000 GTD ($215 buy-in).
The Leaderboard Competition will award 20 seats to the $12.5 Million Venom. That’s a $53,000 value, paid directly out of ACR Poker’s pocket. It’s actually two separate leaderboards based on Low ($1.10 to $33) and High ($44 to $1,050) buy-ins.
Finally, in keeping with the 420 theme, the High Five features a daily 10-minute “courtesy break” at 4:20pm ET. This gives players the chance to grab some munchies, have a bathroom break or relax in any way they see fit.
For more info on the High Five, visit the promo page at ACRPoker.
Leading Peruvian iGaming Operator La Tinka, Selects Optimove as CRM Marketing Solution to Accelerate Growth through Personalized Journey Orchestration
La Tinka to leverage Optimove’s #1 CRM Marketing solution for iGaming to increase player loyalty and retention through personalized and relevant marketing campaigns.
La Tinka, the leading Peruvian iGaming operator, has chosen Optimove, the #1 CRM Marketing solution for iGaming, to enhance player engagement and retention, helping accelerate the operator’s rapid growth. With Optimove’s advanced CRM Marketing capabilities, La Tinka and their online Sportsbook and Casino brand, Te Apuesto, is set to deliver optimized player journeys with personalized experiences across a broad range of digital touchpoints, enhancing player satisfaction, engagement, retention, and lifetime value.
The strategic integration of Optimove’s Customer-Led Marketing Platform and solution bolsters La Tinka’s refined player engagement strategies, further solidifying the operator’s position as a leading player in the Latin America iGaming industry. La Tinka will leverage Optimove’s OptiMail, a native platform for email personalization and delivery, OptiText, for real-time and scheduled promotional and transactional text messages, and OptiMobile, enabling La Tinka to send personalized rich media mobile push messages directly to players’ devices at optimal engagement times.
The scientific approach embedded in Optimove’s CRM Marketing Platform will empower La Tinka to measure the incremental value of each player interaction. La Tinka will gain key capabilities via Optimove:
Advanced marketing AI capabilities: providing AI-driven insights, Creation, and Orchestration for better player understanding, streamlining or content creation, and optimizing campaign orchestration for enhanced personalized experiences across channels and player touchpoints.
Enriched customer profiles: Unifying all historical, predictive, and real-time customer data from sources such as CRM, service clouds, and data warehouses via Optimove to create a comprehensive single customer view.
Multichannel personalization and orchestration: Orchestrating hundreds of campaigns seamlessly by leveraging Optimove’s AI-mapped CRM Journeys to deliver personalized customer communications across any channel.
A continuous optimization loop: Leverage Optimove’s productized experimentation tools to measure the incremental uplift of each campaign, journey, and strategy to optimize CRM Marketing performance continuously.
“At La Tinka, our dedication to providing an outstanding player experience is unwavering,” said Maria Jose Alfaro, Digital Business Manager at La Tinka. “Optimove, as the industry leader in CRM Marketing, enables us to deliver better, more personalized, and timely player experiences that seamlessly align with the dynamic pace of player engagement with our sports content and casino gaming. Their AI-driven solutions help us determine the next best action for each player to map to every player’s journey. This collaboration reflects our commitment to exceeding our players’ expectations for meaningful experiences at every touchpoint.”
“Smart clients push us to excel, and we’re excited to join La Tinka on their rapid growth journey,” said Tomer Imber, Senior Director of Sales at Optimove. “The La Tinka team truly understands the power of experiences that delight and excite players as a growth engine for the business. As La Tinka focuses on attracting players and converting them at higher rates, we are committed to helping deepen their player engagement and cement long-term retention.”
Optimove will attend and exhibit at SBC Summit Rio, March 5-7, booth D46.
High 5 Games Honored with Two Prestigious Awards at the EKG Slot Awards
High 5 Games, a renowned leader in the casino gaming industry, is proud to announce the receipt of two highly respected awards at the EKG Slot Awards, presented by Eilers & Krejcik Gaming. The awards, “Top Sweepstakes Casino” for High 5 Casino and “Most Innovative Online Game” for Shadow of the Panther Infinity, spotlight High 5 Games’ commitment to excellence and innovation within the digital gaming sphere.
The “Top Sweepstakes Casino” award recognizes High 5 Casino’s exceptional performance and consumer engagement, particularly noting the platform’s expansive game library that exceeds over 1000 titles, cutting-edge technology, and dedication to responsible gaming.
The title of “Most Innovative Online Game” was captured by Shadow of the Panther Infinity, a game that has seamlessly transitioned from land-based popularity to online acclaim. This title features the innovative Racking Up Riches mechanic and the Infinity respins feature, bringing novel excitement to well-established game formats.
“Receiving ‘Top Sweepstakes Casino’ and ‘Most Innovative Online Game – Shadow of the Panther Infinity’ awards is a remarkable win for us. It is the recognition of our products and the impact they have on the industry. These awards inspire us to push the boundaries even further, innovating and elevating the online gaming experience for players around the world and contributing to the development of the iGaming sector as a whole,” said Tony Singer, CEO of High 5 Games.
- ACR POKER RETURNS ITS HIGH FIVE SERIES, AWARDING 20 SEATS TO RECORD-SETTING VENOM
- Leading Peruvian iGaming Operator La Tinka, Selects Optimove as CRM Marketing Solution to Accelerate Growth through Personalized Journey Orchestration
- High 5 Games Honored with Two Prestigious Awards at the EKG Slot Awards
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