Press Releases
Caesars Sportsbook Named Official Sports Betting Partner of the Indy 500 and Indianapolis Motor Speedway
Caesars Entertainment, Inc. and Indianapolis Motor Speedway announced a partnership to make Caesars Sportsbook an Official Sports Betting Partner of the Indy 500 and IMS. The collaboration also makes Caesars Sportsbook a sponsor for the remaining IMS races on the 2022 calendar, starting with the GMR Grand Prix on May 14, and includes the opening of the very first exclusive betting lounge at the Racing Capital of the World.
The Caesars Sportsbook Lounge at Pagoda Plaza will greet spectators on practice and race days during the month of May providing Caesars Sportsbook app users with an elevated viewing experience, complimentary food and drink, live entertainment, and racing games to go along with branded giveaways throughout the course of every race. Additionally, Caesars Sportsbook receives access to IMS logos and marks, digital and social media assets, as well as a variety of exclusive VIP speedway experiences for its users at IMS available through the industry-leading loyalty program, Caesars Rewards.
“The Indianapolis Motor Speedway and the Indy 500 are iconic American sports traditions,” said Eric Hession, Co-President of Caesars Digital. “Partnering with one of racing’s most iconic venues and ‘The Greatest Spectacle in Racing’ provides our customers with unique experiences through Caesars Rewards. This will be an impactful partnership for us that builds upon our commitment to the state of Indiana alongside the investments into our resorts and the communities they serve.”
“We’re extremely excited about this partnership with Caesars and believe their on-site presence â which is a first for our storied facility â will give fans a new opportunity to engage with the on-track action at the Racing Capital of the World,” said Indianapolis Motor Speedway President J. Douglas Boles. “This is another reason to look forward to an epic and historic Month of May at IMS.”
Caesars has a legacy in Indiana through its best-in-class resorts including the newly branded Horseshoe Indianapolis, Harrah’s Hoosier Park, and Horseshoe Hammond. Most recently, Caesars shared plans for a $39 million investment to expand the casino gaming floor of Harrah’s Hoosier Park shortly following the completion of its significant $33.7 million enhancement and expansion to Horseshoe Indianapolis resulting in 25,000 square feet of new gaming space, including a live World Series of Poker Room with 20 tables.
The IMS partnership includes race day support with video board placements, PA announcements, and program ads to promote Caesars Sportsbook. In celebration of the 106th running of the Indy 500, Caesars Sportsbook will offer new customers an exciting promotion: download the Caesars Sportsbook app and make a first-time deposit of $20 to receive $106 in free bets along with entry into the Caesars Sportsbook Lounge at Pagoda Plaza.
Join Us for an Unforgettable Gaming Experience in Brazil
Prepare for an electrifying journey as Expanse Studios makes waves at SiGMA Americas in Sao Paulo, Brazil, from April 23 to 25. This highly anticipated event in the Americas gaming industry promises an experience brimming with excitement, innovation and networking opportunities. Weâre gearing up to showcase our latest creations, unveil ground-breaking innovations and connect with industry leaders, influencers and enthusiasts from across the globe.
Booth H10: The Hub of Innovation
Step into the heart of gaming excellence at booth H10 where Expanse Studios will unveil its latest offerings and showcase the future of gaming. Explore our newest releases including the adrenaline-pumping Super Heli and the icy-cool 100 Super Icy and discover the next generation of gaming innovation.
Connect with Industry Leaders
SiGMA Americas is a gathering of industry leaders, innovators and visionaries shaping the future of gaming. Join us in Sao Paulo as we connect with like-minded professionals, forge new partnerships and explore exciting opportunities for collaboration. Whether youâre a seasoned industry veteran or a newcomer looking to make your mark, SiGMA Americas offers the perfect platform to network, learn and grow.
Experience the Future of Gaming
At Expanse Studios, weâre dedicated to pushing the boundaries of gaming innovation and delivering unparalleled entertainment experiences worldwide. Our participation at SiGMA Americas underscores our commitment to excellence and our passion for gaming. Join us in Sao Paulo as we showcase our latest offerings, share our vision for the future of gaming and celebrate the vibrant and dynamic gaming community.
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Salsa Technology is Primed to Showcase its Localised Latin America Solutions at BIS SiGMA Americas
Salsa Technology is pleased to reveal that it will showcase its localised Latin America solutions at the significant BIS SiGMA Americas. The iGaming event is being held at the Transamerica Expo in Sao Paulo, Brazil, from April 23 to 24.
Exhibiting at BIS SiGMA Americas gives Salsa Technology the prime opportunity to promote its cutting-edge technology and highly-flexible solutions created specifically to meet the needs of local markets. Salsa Technologyâs expert team will be stationed at stand M51 where it will be available to talk in-depth about its suite of products and solutions. The GLI-certified PAM, Salsa Omni, is already live in the Brazilian regulated market, providing comprehensive solutions including secure migration for peace of mind. Salsa Technologyâs recent collaboration and seamless launch with NossaBet is testament to this promise.
Additionally, Salsa Gator is leading the way in the provision of casino gaming in the regulated Brazilian market, working to comply with the specific requirements laid out by state regulators.
The founder of Salsa Technology, Peter Nolte, will be joined by the star Salsa Technology team, which features Eliane Nunes as Head of Marketing and Sales, Otavio Miranda as Business Development Manager, Leticia Nostrane as Key Account Manager, Fernanda Carpinelli as Account Manager, Cathiussa Canez as Operations and Support Manager, Lilian Carmona as Marketing Manager and Flavia Izidoro as Content Analyst. At the event, Salsa Technologyâs signature Senhor do Bomfim wish ribbons will be available, the model dressed as a âbaianaâ and the artisanal cachaca.
âWeâre very happy to once again participate in this event in Brazil where we call home,â Nunes said. âAs ever, we cannot wait to share more about our solutions and the positive impacts the tech and localised know-how will have for those wishing to make a success of the regulated Brazilian and other Latin America markets.â
During the event, the industry will get to know the winners of both SiGMA Awards, where Salsa Technology was shortlisted in the category of Best Aggregator (Salsa Gator), and BIS Awards, where Salsa Technology is in the running for Best Platform (Salsa Omni), Best Bingo Game (Salsa Bingo Network) and Executive Woman of the Year (Eliane Nunes).
Internet Vikings, a leading provider of in-state hosting solutions for the iGaming and online sports betting sector, announces that they have achieved VMware Premier Partner status, further enhancing their cloud hosting services in the United States.
On December 11, 2023, Broadcom gave notice of the discontinuation of perpetual licenses and SaaS, shifting towards a subscription-based model for VMware software offerings and introducing improved services for VMware Cloud Foundation and VMware vSphere Foundation. This licensing change will require customers across many sectors, including iGaming and sports betting, to plan for a transition to this new model.
Acknowledging businesses will require support in managing this transition, this status enables Internet Vikings to assist clients through this shift, with a specific focus on implementing efficient strategies tailored to their needs. Internet Vikings, the Swedish based hosting provider is glad to have been selected as a VMware Premier Partner and is well equipped to offer these services to both their European customers and across the U.S. Internet Vikings will also extend a white label solution to partners who don’t have direct access to VCSP licensing options through Broadcom, offering broad-based support and accessibility.
Kristoffer Ottosson, COO at Internet Vikings, states: âVMware’s shift to subscription licensing impacts the digital infrastructure within the iGaming and sports betting industry. As an invited VMware Premier Partner, weâre prepared to help our clients adapt, providing them with access to reliable and scalable solutions.â
âTogether with over 16 years experience and the benefits of the Premier Partner Program, Internet Vikings remains a reliable, long-term partner that stays ahead of the licensed U.S. iGaming and sports betting industry changes,â Rickard Vikström, CEO and Founder adds.
Internet Vikingsâ dedication goes beyond mitigating the immediate impact of VMwareâs licensing changes. This position underscores Internet Vikings’ commitment to providing client-centric solutions meeting customer needs.
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