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DraftKings Publishes 2021 ESG Report
DraftKings Inc., the digital sports entertainment and gaming company created to fuel the competitive spirit of sports fans with products that range across daily fantasy, regulated gaming and digital media, today announced the release of its 2021 Sustainability Report, providing insights into DraftKings’ commitment to environmental, social, and governance (“ESG”) initiatives. DraftKings identified the following key issues that impact its business and its shareholders:
- Responsible Gaming
- People & Community
- Inclusion, Equity & Belonging
- Employee Engagement, Wellness & Development
- Community Involvement and DraftKings S.E.R.V.E.S.
- Environmental Stewardship
- Cybersecurity & Data Privacy
- Enterprise Risk Management & Compliance
“2021 was a tremendous year for DraftKings as a business and the accomplishments we achieved were underpinned by our ongoing commitment to environmental, social and governance initiatives,” said Jason Robins, DraftKings’ co-founder, CEO and Chairman of the Board. “Our long-term success is sustained by our attentiveness to all our stakeholders, including our employees, customers, shareholders, and the communities we are a part of across the globe. We recognize that our ESG journey is a constant evolution and remain focused on making advances in these areas on an ongoing basis.”
Highlights of the 2021 Sustainability Report include:
- DraftKings’ work in environmental sustainability, which centered on funding the planting of 1 million trees, in coordination with the Arbor Day Foundation. In the U.S. alone, the tree plantings are estimated to contribute to more than 667,000 metric tons of carbon avoided and sequestered, 2,800 tons of air pollution avoided and removed, and 699 million gallons of runoff avoided.
- DraftKings continued to support initiatives that align with our DraftKings S.E.R.V.E.S. mission to create inclusive and responsible pathways for people to build, create, imagine, and innovate. DraftKings provided free, high-tech skills training to 200+ veterans and military spouses through its Tech for Heroes program and raised funds for natural disaster relief efforts and breast cancer research. In 2021, DraftKings donated nearly $4 million to local, national and international charities.
- DraftKings furthered its investment in evidence-based research to break new ground in responsible gaming, including the funding of the International Center for Responsible Gaming’s inaugural research on sports betting in the U.S., the Kindbridge Research Institute’s seminal research initiative, the 50×4 Vets Project, which studies military veterans impacted by problem gaming, and, most recently, a one-of-a-kind program to provide support to U.S. state problem gambling councils and affiliates of the National Council on Problem Gambling.
In order to compile the 2021 Sustainability Report, DraftKings sought insights from our shareholders, employees, and special advisors to the Board and CEO, and considered assessments from ESG rating agencies and guidance from ESG frameworks, such as the Sustainable Accounting Standards Board Standards and Taskforce on Climate-related Financial Disclosures.
To read the full 2021 Sustainability Report, please visit DraftKings’ Investor Relations site.
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SCCG Management Announces Strategic Partnership with JackTop
SCCG Management, a global leader in advisory and business development services for the gaming industry, has announced a strategic partnership with JackTop to support the global distribution and business development of the JackTop Live Dealer Casino Solution. This collaboration will leverage SCCG’s extensive network, expertise, and global reach to position JackTop as a leading live dealer casino solutions provider, catering to a wide range of online gaming platforms—from social casinos to Class III mobile on-premise operations and beyond.
JackTop offers a cutting-edge live dealer casino experience, broadcasting traditional casino games 24/7 in full HD. With operations spanning over 70 countries and a growing network of 100+ partners, JackTop combines American broadcasting technology, seamless multi-platform integration, and customizable environments to deliver an unmatched player experience.
The partnership will see SCCG Management driving global sales, fostering strategic partnerships, and expanding JackTop’s presence in key gaming markets worldwide. SCCG’s proven track record in accelerating business growth and facilitating entry into emerging markets ensures that JackTop’s innovative solutions reach operators who are seeking high-quality, customizable live dealer gaming experiences.
“At SCCG Management, we are always on the lookout for game-changing solutions that redefine player engagement and operator success. JackTop’s live dealer casino solution stands out with its commitment to quality, flexibility, and seamless integration across multiple platforms. We are excited to partner with JackTop to drive global adoption and bring its immersive gaming experience to operators and players worldwide,” said Stephen Crystal, Founder and CEO of SCCG Management.
JackTop’s live casino offerings include fully customizable environments, unique game development capabilities, and seamless integration into both online and land-based gaming operations. With features like real-time live chat, multi-game views, and full HD broadcasting, JackTop creates an authentic casino atmosphere for players, no matter where they are.
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GAN Selects Internet Vikings’ Hosting Solutions in Arkansas
Internet Vikings, a licensed in-state hosting provider for iGaming and online sports betting, announces the extension of its relationship with GAN Sports®, a supplier of industry-leading casino content, into Arkansas.
Following a successful multi-state collaboration initiated in 2022, Internet Vikings continues to support GAN by delivering hosting services tailored to their operational needs. Internet Vikings is continuing to grow across the United States, as Arkansas becomes the latest state to benefit from their hosting services.
GAN, a B2B supplier of internet gambling software-as-a-service solutions, initially entered into an agreement with Internet Vikings in a landmark deal covering 15 states. Since then, the relationship has grown stronger, with GAN relying on Internet Vikings’ bare metal server solutions to support their large-scale U.S. operations.
This expansion into Arkansas follows a recent deployment in Nevada, where Internet Vikings also provides hosting solutions to GAN. As GAN continues to operate across regulated U.S. markets, Internet Vikings remains a dependable resource, and has demonstrated its reliability to support long-term growth.
Rickard Vikström, CEO and Founder of Internet Vikings, shared his thoughts, “Our relationship with GAN reflects the trust we’ve built over the years. It’s not just about providing hosting solutions; it’s about understanding their vision and exceeding their expectations.”
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LiveRamp and Mohegan Launch Industry’s First Casino Media Network
LiveRamp announced it is powering the industry’s first casino media network for Mohegan, a global leader in casino and entertainment destinations. For the first time, brands can access Mohegan’s rich first-party insights to reach guests and players in addition to the ability to measure campaigns across the casino’s digital channels and on-premise experiences, including in-app, loyalty programs, slot machines, kiosks, and more.
Ad spending on travel-focused commerce media is forecasted to reach $2.96 billion next year as hospitality, gaming, and entertainment companies unlock their unique behavioral insights for advertiser partners. Mohegan alone captures 200 million impressions per month across its casinos and digital estate, including exclusive insights on visitors’ entertainment, dining, and vacation preferences. This unique set of data allows advertisers to immediately discover and activate highly engaged audiences while deepening customer understanding in ways previously not possible.
“By launching the industry’s first casino media network, Mohegan is setting a new standard for highly relevant guest experiences that connect consumers with their favorite brands. With the largest and most powerful data collaboration network, LiveRamp was the clear choice to power seamless connectivity and measurement, help us deepen our premier partnerships, and protect customers’ data,” said Rich Roberts, President of Mohegan Digital.
LiveRamp’s data collaboration technology allows Mohegan to unify its data across sources and deliver an accurate, connected customer view to advertisers across its online and offline channels, maximizing the value of every customer interaction. LiveRamp also supports closed-loop measurement of media network campaigns, which brings the customer journey to life, giving advertisers deeper understanding of customer actions from ad exposure, to on-property visits or online interactions to ensure advertiser ROI.
Vihan Sharma, LiveRamp’s Chief Revenue Officer, said: “Mohegan is reimagining the gaming and entertainment industry by leveraging its unique first-party data as the powerful asset it is, forging new paths of innovation that unlock new revenue streams and transform customer experiences. LiveRamp is proud to lead the way in powering media networks across diverse industries and eager to connect advertisers to more high-value audiences as we grow our collaborative ecosystem. That’s why we’re thrilled to partner with a leading-edge brand such as Mohegan to pioneer new applications of data collaboration.”
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