Affiliate Industry
Better Collective acquires Canada Sports Betting

With the acquisition of Canada Sports Betting, Better Collective makes a strong entry to the Canadian market just before the largest province of Ontario launches online sports betting in April 2022. In connection, Better Collective is updating its Financial Targets for the financial year 2022.
Sports betting media group, Better Collective, announces that it has on March 23, 2022 acquired the assets of Canada Sports Betting (âCSBâ), for a maximum purchase price of 21.4 mEUR (23.5 mUSD). Better Collective expects that the Canadian activities will generate revenue in excess of 5 mEUR during the financial year 2022. CSB was launched with an ambition to guide sports fans to wagering websites that will suit their betting needs and has become an established sports betting brand with a solid position in the market by helping their users make informed online betting decisions.
The province of Ontario, with a population of approx. 15 million people and a GDP that would place them as the 6th largest state in a US setting, has already granted licenses to multiple commercial operators. The launch of online sports betting in Ontario will take place on April 4, 2022, and a number of other provinces throughout Canada are expected to take steps to regulate their online sports betting markets in the near future.
The Transaction
The purchase price amounts to  a maximum of 21.4 mEUR (23.5 mUSD), of which 15.9 mEUR is an upfront cash payment and 5.5 mEUR is a deferred cash payment contingent on certain deliverables within three months. Better Collective has recently expanded its credit lines with Nordea Bank by 100 mEUR to finance further acquisitions, including the CSB assets.
Better Collective in North America
Following the execution of Better Collectiveâs acquisition strategy and ongoing investments in the North American sports betting market, Better Collectiveâs US business has developed successfully, with high growth and a rapid increase in profitability. The acquisition of CSB underlines Better Collectiveâs intention to achieve a leading position as an online sports betting media in Canada. This will be enabled by a number of strong product offerings from existing brands, including Action Network and VegasInsider and the newly acquired CSB. In the light of this, Better Collective expects the North American market to continue growing with increasing revenue and operational earnings.
Jesper SĂžgaard, CEO of Better Collective, says:
âI am very happy to include Canada Sports Betting in the Better Collective product portfolio. This acquisition gives us a strong foothold in a Canadian market, which is developing in a very promising direction. With these new websites and with support from our established North American business, I believe we can develop these assets to become flagship brands within sports betting in Canada. â
Financial targets 2022 update
In connection with the acquisition of CSB, Better Collective updates its financial targets for the financial year 2022. Operational earnings (EBITDA) is now expected to reach approximately 80 mEUR (previously approximately 75 mEUR). Other financial targets relating to organic growth and debt leverage remain unchanged. The updated financial targets reflect the expected earnings from the Canadian market and a generally strong business performance in the first months of the year.
Affiliate Industry
Hop on the Wealth Bus: N1 Partners heading to iGB Live London 2025

N1 Partners is gearing up for iGB Live London 2025, and will bring something visitors wonât want to miss. On July 2â3 at ExCeL London, guests will find N1 Partners at Booth J50 â where a black-and-red stand designed to resemble an elegant bus stop welcomes guests beneath the slogan: Hop on the Wealth Bus.
The stand is designed to be more than just a place to visit â it’s a lively lounge where you can grab a drink, chat with the team, and explore real ways to scale your affiliate profits against the backdrop of a bus stop-style design.
N1 Puzzle Promo: Your road to the helicopter prize
N1 Partners is tying the Wealth Bus theme into its N1 PUZZLE Promo â the campaign thatâs literally driving our partners toward a brand-new Robinson R22 Beta II helicopter.
Hereâs how it works:
- 1 puzzle piece for every 10 FTDs from SEO traffic
- 1 puzzle piece for every 40 FTDs from PPC and ASO
- 1 puzzle piece for every 100 FTDs from FB and other channels (social media, SMS, Email, UAC, In-App)
The more puzzle pieces you collect, the closer you get to taking home the helicopter. And since London is one of the key stops on this journey, N1 Partners will showcase exactly how affiliate traffic can help drive progress toward the prize.
Of course, itâs not just about the final prize. N1 Partners is already running two mini-lotteries (AprilâJuly and SeptâNov) packed with luxury prizes â and everyone wins something. Whether youâre driving PPC, SEO, or social traffic, you can turn volume and speed into puzzle pieces and prizes.
Whatâs on board at Booth J50
The stand will offer plenty of engaging activities for visitors:
- Bar â visitors can grab a drink and connect with the N1 Partners team.
- Puzzle Collection merch drop â every item gives you +1 puzzle piece in the promo. Plus, each merch owner enters a special giveaway: a custom hoodie, an iPhone 17 Pro Max, and a branded case.
- Plinko-style game â everyone wins! Grab a guaranteed prize right at the booth.
- Meet the N1 Partners team â the team will be on hand to answer questions and show how to boost your current promo results and earnings.
Why meet N1 Partners in London
N1 Partners has been driving affiliate success for over 7 years, with 12+ licensed casino and betting brands and top deals across Tierâ1 markets.
Hereâs what the program offers:
- CPA up to âŹ650
- RevShare up to 45% + NNCO
- Hybrid deals
- No shave, no delays, guaranteed payouts
At Booth J50, N1 Partners will be ready to talk about real business â no fluff. If you run SEO, PPC, FB, or any other traffic, weâll show you how to turn it into bigger profits with our offers.
N1 Partners stands for reliability, honesty, and speed â and weâre always open to new partners who are ready to scale.
Letâs meet in London!
Attendees can visit N1 Partners at Booth J50 during iGB Live London on July 2â3.
Hop on the Wealth Bus, grab exclusive merch (get an extra Puzzle Piece with it) â and discover how to boost your affiliate marketing performance with N1 Partners.
Affiliate Industry
Meet MegaList: The Rising Force in iGaming Affiliation

There are affiliate networks, and then thereâs MegaList – a performance-first, hype-last kind of operation built for casino and sportsbook brands that prefer results over buzzwords.
In an industry that sometimes feels like itâs powered by vague metrics and recycled content, MegaList steps in as the âMega Mapâ – a practical, data-driven network guiding both players and operators to higher ground. Less âlook at our reach,â more âhereâs your conversion rate.â
So no, this isnât just another logo-stamped brand promising traffic and delivering bounce rates. This is a carefully engineered affiliate engine built on smart SEO, qualified leads, and just enough caffeine-fueled obsession with results to make even the most skeptical operators pay attention.
The iGaming Affiliate World: Why It (Still) Matters
Letâs be honest – the affiliate space in iGaming has had its fair share of bad actors and empty promises. But when done right, affiliate marketing is still one of the most effective and efficient ways to connect licensed operators with the right players.
Players want fewer popups, more clarity. Operators want actual ROI, not vague impressions.
Enter: the data-driven affiliate network.
Itâs simple:
- Informed players make better choices.
- Strategic affiliates deliver better traffic.
- Everyone wins. Except, of course, the shady operators who preferred it the other way.
Meet the MegaList Brands
These arenât vanity microsites. Each MegaList brand has a specific mission, actual humans behind the content, and a reputation for, well⊠telling it like it is.
MegaCasinoList
Letâs face it – players donât need another affiliate promising âtop 10 casinosâ based on whatever ad paid the most. They need honest, transparent, expert-backed reviews.
Thatâs where MegaCasinoList comes in – a platform that filters out the noise and delivers legit info on licensed casinos, security, fairness, and gameplay. Slots? Live dealer games? Payout speed? Yep, itâs all in there, and itâs all vetted.
They work with reliable operators only, because – and hereâs a crazy idea – not every shiny site deserves your deposit.
MegaTipsList
If you like sports predictions that read like a 20-page legal document, youâre in the wrong place.
MegaTipsList is built for bettors who want real insights, fast reads, accurate tips, and actual value. It delivers predictions, sports news, and timely promotions – minus the fluff and with none of that âwin guaranteedâ nonsense.
Designed for bettors who like to stay informed without needing a PhD to understand the odds.
MegaBetList
For the practical bettor who just wants the facts: which sites are legit, which ones pay fast, and what to expect before placing your first wager.
MegaBetList reviews betting platforms with a clear, no-nonsense voice. Itâs not trying to dazzle; itâs trying to help people bet smarter – and itâs doing a pretty solid job of it.
From licensing to promotions to usability, everything is covered – and everything is filtered through what actually matters to sports fans.
Why This All Matters (And Why Itâs Working)
The iGaming world doesnât need more noise. It needs better filters, smarter partners, and affiliates that actually care whether the traffic leads somewhere useful.
Thatâs where MegaList comes in – not to impress with buzzwords, but to perform, to scale, and to make sure both operators and players are on the same page for once.
And if we may drop in a little vision while weâre at it:
âAt MegaList, we believe informed players and strategic operators shape a stronger, smarter iGaming industry.â
For once, a statement that isnât just inspirational filler.
So the next time someone pitches you an affiliate network, ask one thing: âDo they have a plan, or just a landing page?â
 MegaList has both, and a track record to prove it.
Explore MegaListâs network:
đ MegaAffiliatesList.com
Affiliate Industry
Casino Kings Celebrates Double Nomination at the AffPapa iGaming Awards 2025

Casino Kings, a top UK online casino and sportsbook, is proud to announce its nomination for two coveted categories at the AffPapa iGaming Awards 2025: Casino Operator of the Year and Bonus Offer of the Year. These nominations recognise Casino Kingsâ ongoing excellence in delivering market-leading casino gameplay, innovative sports betting experiences, and outstanding promotional offers to its growing community of players.
AffPapa iGaming Awards â Recognising the Best in the Business
Now in its third edition, the AffPapa iGaming Awards celebrate top-tier performance across the online gambling industry, bringing together affiliates, operators, and B2B providers from around the globe. Organised by AffPapa, a leading affiliate network and iGaming directory, the awards highlight excellence in areas such as innovation, player satisfaction, partnership success, and marketing creativity.
. Winners will be officially announced at the much-anticipated awards ceremony on May 28, 2025.
Casino Kings: Where Rewards Reign Supreme
Built on a player-first philosophy, Casino Kings has quickly become a favourite among UK players. And this yearâs bonus nomination came from some of its most exciting current offers:
- Bet ÂŁ10, Get ÂŁ35 in Free Bets â A must-try for sports fans.
- 150% Welcome Bonus up to ÂŁ150 + 75 Free Spins on Big Bass Bonanza â One of the most generous welcome packages in the UK market.
- Deposit ÂŁ10, Get ÂŁ20 + 50 Free Spins â Perfect for new and returning players.
On top of these, players can always expect something new thanks to a steady stream of daily, weekly, and seasonal promotions. Whether itâs cashback on losses or VIP perks like exclusive bonuses and dedicated support, Casino Kings keeps loyalty at the heart of everything it does.
Committed to Excellence in Online Gaming
Fully licensed in the UK and loudly committed to responsible gambling, Casino Kings offers a secure, intuitive platform for casino and sports fans alike. With top providers like NetEnt, Pragmatic Play, and Evolution onboard, the game selection is second to none, whether you’re playing on desktop, mobile, or tablet.
âWeâre incredibly honoured to be recognised by AffPapa this year,â said Daniel Shannon from Casino Kings. âThese nominations are a testament to the hard work our team puts in every day to deliver an exceptional experience for our players. Weâre super excited to be in the running, and grateful to our loyal community for their continued support.â
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