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SPOTLIGHT SPORTS GROUP AND ADVANCE LOCAL ANNOUNCE GROUNDBREAKING SPORTS BETTING MONETIZATION PARTNERSHIP

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SPOTLIGHT SPORTS GROUP INKS STRATEGIC PARTNERSHIP WITH ABSOLUTE SPORTS PVT LIMITED BRAND SPORTSKEEDA

 

Spotlight Sports Group to provide select Advance Local Media Outlets with Local-Market-Specific Sports Betting Platforms; Advance Local’s Total Daily US Audience Exceeds 50 million Consumers through 12 Websites Nationwide; Partnership Already Live with Syracuse.com, NYUP.com, SILive.com, MLive.com  
Spotlight Sports Group (SSG), a world-leading technology, content and media company specializing in sports betting and fantasy sports, has announced a significant new partnership with U.S. media powerhouse Advance Local. The partnership will see Spotlight Sports Group provide national and localized sports betting content, including games, sports betting tools and latest scores, and integrated affiliation tools each customized to maximize SEO and revenue for a number of Advance Local markets.

The partnership between Spotlight Sports Group and Advance Local is already live in New York through Syracuse.com, NYUP.com and SILive.com; in Michigan on MLive.com and, OregonLive.com is launching in Q1, 2022. Advance Local, one of the largest U.S. local media companies, serves over 50m people daily through digital and print media, and operates 12 digital websites with highly engaged audiences following local and national sports content. Spotlight Sports Group’s turnkey sports betting solutions will provide Advance Local’s audience with sports betting sections on their favorite local news websites, including:

  • Feature articles for both casual and regular sports bettors
  • Free bets and offers pages
  • Scoreboards & betting tools with latest odds
  • Custom-made sports betting event guides
  • Smart content modules and free-to-play games
“We are proud to be partnering with Advance Local as our teams align on a vision of content-rich, localized sports betting experiences that are more than just creating clickbait,” commented Rick Wolf, SVP, Spotlight Sports Group. “The addition of a turnkey sports betting content platform, uniquely tailored to each local market, will give fans in Syracuse, for example, access to highly localized sports betting content, tools and engagement that makes the games more fun to watch. We are excited to roll out localized versions of our partnership across multiple Advance Local outlets, and seeing the investment made by Advance Local into Spotlight Sports Group repaid in new revenue, and a deeper sports experience for their audiences.”

Advance Local VP of Sports Betting & iGaming, Howard Kamen, said “Spotlight Sports Group provides national and local content to drive engagement, but creating community with games and tools to make sports fans smarter is the exciting part of this partnership. Spotlight Sports Group has relationships with regulated sportsbook operators in multiple states which means they are doing the heavy lifting, enabling us to concentrate on our audience and their needs.”

In addition to turnkey sports betting platforms, Spotlight Sports Group’s partner offerings include the provision of betting intelligence and data, smart content modules, and the creation and activation of digital games. The betting intelligence offering provides partners with a targeted betting experience directly to their audiences, or through affiliated partners, that delivers customized editorial content in over 70 different languages. Smart content modules are powered by Spotlights Sports Group’s state-of-the-art content engine, Superfeed, which utilizes best-in-class AI, expert tipping advice and data analysis to further deepen the conversations with sports betting audiences. Finally, Spotlight Sports Group can provide partners with self-service free-to-play games that help build customer marketing databases, and consumer engagement tools that increase contact points with audiences. Each of the four core Spotlight Sports Group solutions are tailored to meet the specific goals of partners, and all are designed to increase revenue, audience engagement and growth.

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QTech Games recruits David Camacho to take the lead for LatAm markets

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QTech Games recruits David Camacho to take the lead for LatAm markets

QTech Games, the leading games distributor for all emerging markets, has appointed David Camacho to the new role of Account Manager for LatAm Markets.

Camacho arrives at QTech Games after a successful and long-serving spell at Tabella, a global powerhouse across varied igaming verticals, where he proved himself across a range of senior roles focusing on the LatAm markets. At QTech Games, David will drive sales and its existing presence across Central and South America, growing its global footprint in more Spanish and Portuguese-speaking territories.

QTech Games commented: “We’re delighted that David is now part of the QTech team. His extensive experience and network in the industry are second to none, after over two decades in the sector. So, he will prove a true asset to both QTech Games and all our clients, as we will deepen our existing influence across Hispanic markets in Central and South America.

“Recruiting the best localised talent and expertise has always been a central pillar of our strategy. Therefore, we’re naturally thrilled to have David on board.

David Camacho added: “I’m excited to be joining QTech Games, a company with the most remarkable content suite across varied igaming verticals, all delivered via a stellar platform built on bleeding-edge technology. I can’t wait to get started by deploying my business connections and contacts across a region I know so well at such a crucial point in its maturation.

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“Of course, when it comes to LatAm, everyone’s talking about the unfolding scene in Brazil, but I’ll also be concentrating our efforts in more mature countries such as Colombia and Mexico, alongside some other opportunities in Peru, another promising territory with one of the most operator-friendly regulations in recent times. Argentina and Chile will also be interesting in due course. Apart from the strong growth in this region, I believe we will be able to fuel it further with our new QTech Hybrid product that fits perfectly in all these markets!”

QTech Hybrid – get in touch to find out more!

QTech Hybrid will next be showcased at the upcoming SBWA+ show in Ghana in August, where QTech Games delegates will be on site to unpack its breakout technology and salient applications for joining up the retail and digital-mobile experience. QTech Hybrid offers a retail solution that can be transferred seamlessly to mobile in any emerging market, enabling the customer to continue playing after leaving the retail environment. QTech Hybrid allows players to access the full game library of QTech Games, while the retail solution also contains a state-of-the-art Agent Management System. It’s also an instant win for efficient payments

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BETBY AND PIXBET ENTER LONG-TERM BRAZILIAN SPORTS BETTING PARTNERSHIP

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BETBY AND PIXBET ENTER LONG-TERM BRAZILIAN SPORTS BETTING PARTNERSHIP

 

BETBY strengthens its Latin American position with agreement to power leading Brazilian brand Pixbet

BETBY, the premium sports betting supplier, has signed a long-term sports betting agreement with Pixbet. The partnership will see Pixbet leverage Betby’s award-winning sports betting solution and services to upgrade its current sportsbook, offering Brazilians a best-in-class online betting experience.

Pixbet a leading Brazilian bookmaker present throughout the national territory, is well known for its bold marketing strategy, having earlier this year been announced as the new shirt sponsor for Brazilian soccer club Flamengo under a lucrative two-year deal.

Chris Nikolopoulos, Chief Commercial Officer at Betby, said: “It is a pleasure to have put pen to paper on this agreement with Pixbet, an operator whose management team boasts clear expertise and a passion for sports betting that mirrors our own.

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“This agreement further bolsters Betby’s impressive range of partners throughout Brazil and Latin America, and we are excited to capitalise on the rich promise this partnership holds.”

Ernildo Junior, owner of Pixbet, said: “We are very pleased to have signed with Betby as we look to further deliver on our sports betting ambitions to become the leading betting brand in Brazil.

“Betby has a proven track record in Latin America and its suite of high-performance sportsbook technology will provide our players with a superior sports betting experience whilst providing us with cutting-edge risk management tools.”

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Press Releases

Arizona Department of Gaming Releases May Sports Betting Figures

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Bettors in Arizona wagered approximately $568.5 million on sports in May of 2024, according to a new report by the Arizona Department of Gaming. This represents an approximate 25.9% increase when compared to May of 2023.

The state collected approximately $4.3 million in privilege fees in the month.

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