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Super Group’s Betway become Official Sponsor of Stock Car Pro Series Brazil

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Super Group’s Betway become Official Sponsor of Stock Car Pro Series Brazil

 

Betway, has announced an exclusive partnership for the betting sector with Brazil’s touring car auto racing series, Stock Car Pro Series Brazil.

The deal is Betway’s first Motorsport sponsorship and will give the brand widespan TV exposure through the year, with each of the races broadcast on free-to-air channel Band and on SportTV.

Betway’s branding will be in-view at each of the racetracks for both fans who will be attending the series live for the first time since 2019 and for those at home watching on television.

Betway and Stock Car Pro Series will also be producing and delivering exclusive content that will be shared across their social media channels on each of the race days.

The twenty-four races series that will be divided into 12 stages, commences on 11 February at Autodromo Interlagos and concludes at the Aurodromo International Nelson Piquet over the weekend of 18 to 20 November.

Stock Car Pro Series will involve some of the world’s biggest motorsport names that include Stock Car Pro Series regulars such as Caca Bueno, Daniel Serra, Ricardo Mauricio, Thiago Camilo and Gabriel Casagrande alongside former F1 drivers Rubens Barrichello, Felipe Massa, Ricardo Zonta and Nelson Piquet Jnr.

Anthony Werkman, CEO of Betway, said:

“Our agreement with the Stock Car Pro Series in not only the Betway brand’s first in Motorsport but it’s also our first sports deal in the country of Brazil.

“The Stock Car Pro Series is one of the most supported and viewed sports in Brazil with it being broadcast on their free-to-air television channel Band.

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“We’re excited by this partnership that will no doubt help grow our brand awareness in South America.”

Arthur Silva, Head of Marketing for Betway in Brazil, said:

“We are very happy to be together as sponsors of one of the biggest categories of Brazilian motor racing.

“We strongly believe that this sport, which is already the passion of many, still has great growth potential in Brazil.”

Fernando Julianelli, CEO of Stock Car Pro Series Brazil, said:

“We are very proud to have Betway as Stock Car Pro Series Sponsor.

“One of the world leaders in this segment, which has been constantly investing in major sports competitions and especially, that supports and defends the responsible gambling.

“We will be together with Betway, believing in the growth of this market in Brazil.”

 

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Inspired Partners with Jogo de Ouro in Brazil

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Inspired Partners with Jogo de Ouro in Brazil

 

Inspired Entertainment, Inc., a leading provider of B2B gaming content, systems, and solutions, is excited to announce a new partnership with Jogo de Ouro, a Brazilian-based sportsbook and casino operator, to bring Inspired’s acclaimed slot titles to its players.

This partnership signals a major step forward in Inspired’s growth strategy, as the market expands during its new era of regulation. With this launch, Jogo de Ouro’s players in Brazil will now have access to Inspired’s rapidly expanding catalogue of online slot content, including hit titles such as Golden Winner™ (Campeão de Ouro), Big Piggy Bank™ (Super Confrinho da Sorte), Big Fishing Fortune™ (Super Pescaria da Fortuna), alongside global fan favourites like Gold Cash Free Spins™ (Grana de Ouro Giros Gratis), Cops ‘n’ Robbers Big Money™ (Policia e Ladrao Muita Grana), and more.

Jogo de Ouro will feature regular content releases from Inspired, giving its players access to a variety of new experiences, including proven, high-performing global hits. The portfolio blends iconic classics, innovative features, and seasonal favourites, all designed with high-impact mechanics that drive both engagement and retention. The partnership with Jogo de Ouro broadens Inspired’s global footprint and brings proven content to one of the most promising iGaming markets, in the world.

Claire Osborne, Vice President of Interactive at Inspired Entertainment, said: “We’re thrilled to be partnering with Jogo de Ouro to bring our diverse games portfolio to Brazilian audiences. From player-favourite classics to fun seasonal titles, our games are crafted for engagement and have proven performance. This collaboration will deliver exceptional entertainment experiences to Jogo de Ouro’s players.”

Flavio Sukar, CEO at Jogo de Ouro, added: “This partnership positions Jogo de Ouro at the forefront of Brazilian iGaming, delivering top-tier casino content to our players. We’re proud to partner with Inspired, and we look forward to bringing their high-quality games and regular new releases to audiences across the country.”

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Evolution Launches First Live Casino Studio in Brazil

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Evolution Launches First Live Casino Studio in Brazil

 

Evolution has announced the launch of its first-ever live casino studio in São Paulo, Brazil, marking a significant milestone in the company’s expansion in Latin America. The cutting-edge facility is purpose-built to meet the unique demands of Brazil’s rapidly expanding regulated iGaming market.

Following the regulation of Brazil’s online gaming sector in January 2025, Evolution became the country’s first licensed supplier on day one of the new legal framework. The opening of this studio further underscores Evolution’s commitment and investment in the region.

The new state-of-the-art studio will initially offer multiple variants of native Brazilian Portuguese-speaking Blackjack tables, including Blackjack Clássico, Blackjack Illimitado, and Brazilian Blackjack.

Global fan-favourites such as Crazy Time, and XXXtreme Lightning Roulette will be fully localised and launched in Brazil – delivering world-class entertainment with a distinctly Brazilian flavour. Rounding out the line-up, ICE Fishing – Evolution’s flagship global release for 2025 – will also be customised for the local market and streamed from the new Brazil-based studio.

Natalia Torres, Evolution’s Head of Region Latin America, commented: “We are proud to unveil Brazil’s first fully localised live casino studio. This is a major milestone not only for Evolution but also for the future of regulated iGaming in Brazil. With our industry-proven formats, robust local infrastructure, and unwavering commitment to regulatory compliance, we’re empowering operators to go live with content that genuinely connects with Brazilian players.”

Torres added: “The new studio affords us full flexibility to customise everything – from game selection and dealer language to branding and marketing support. It sets a new benchmark for quality and localisation in Brazil, enabling our partners to deliver a premium, trusted, and highly engaging player experience from day one.”

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Kambi appoints experienced LatAm executive Mateo Lenoble as Head of Sales in Latin America

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Kambi appoints experienced LatAm executive Mateo Lenoble as Head of Sales in Latin America

 

Appointment supports Kambi’s ongoing growth strategy in Latin America, with Lenoble bringing 10 years’ experience in senior LatAm-facing commercial roles at Sportradar

Kambi, the home of premium sports betting solutions, is pleased to announce the appointment of Mateo Lenoble as Head of Sales in Latin America. Lenoble, an established voice in Latin America’s betting and gaming industry following 10 years at Sportradar, will play a key role in driving Kambi’s commercial growth and expanding its presence in the fast-growing region.

Lenoble brings more than a decade of experience in the Latin American sports betting and gaming industry, having previously held several senior commercial roles at Sportradar, including Director of Sales and most recently Vice President of Account Management for the region. Lenoble’s deep understanding of the market landscape, operator needs and varying regulatory environments will be instrumental in further strengthening Kambi’s leadership position in Latin America.

The appointment reinforces Kambi’s commitment to expanding its footprint across Latin America and providing leading operators with premium sports betting products and services. These solutions include Kambi’s flagship Turnkey Sportsbook, the world’s leading end-to-end sports betting solution, as well as cutting-edge standalone products such as Odds Feed+, Esports and Front End.

Sarah Robertson, Kambi Chief Commercial Officer, said: “I’m very excited to welcome Mateo to Kambi, strengthening our commercial team as we continue to establish ourselves as the home of premium sports betting solutions in Latin America. Mateo’s extensive experience and strong network across Latin America will be invaluable as we continue to expand in the region.”

Mateo Lenoble, Kambi Head of Sales, LatAm, said: “I’m thrilled to join Kambi at such a pivotal moment for the sports betting industry in Latin America. The region is full of opportunity, and Kambi’s reputation for product excellence, flexibility and regulatory expertise positions us perfectly for success. I look forward to working with the team to build strong partnerships and bring Kambi’s premium sportsbook offering to even more operators in Latin America.”

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