Press Releases
MediaTroopers Brings Its Online Betting Expertise To New York
MediaTroopers, a marketing agency specializing in promoting legal online gambling in the US, now live in NY. The company brings its extensive online sports betting expertise and started promoting in NY the first regulated sportsbooks this weekend. MediaTroopers has long-standing partnerships across the US with top sportsbooks. It will now promote its partners in NY, providing top-quality marketing and content to new audiences.
Legal Online Sports Betting Launches in New York
Four sportsbooks were ready when online sports betting officially went live this week on January 8. DraftKings, Rush Street Interactive, FanDuel, and Caesars Sportsbook took the first legal online wagers in the state.
These sportsbooks received licensing from the New York State Gambling Commission (NYSGC) after a long period following the legalizing bill passed online sports betting for NY in November. The logistics of New York State’s unique online sports betting laws meant that sportsbooks needed some time to meet regulatory standards. That struggle is in the past, and online sports betting is ready to write its first chapter in the Empire State.
MediaTroopers CEO Shmulik Segal said: “MediaTroopers has been operating in nearly every US state where online gambling is legal, including New York’s neighbouring states such as Pennsylvania, New Jersey, Delaware, and others. So, adding New York to our portfolio is an exciting milestone that allows us to provide services to new audiences on the East Coast.”
When asked about the future potential of the state, Segal added: “There are five more sportsbooks with provisional licenses from the NYSGC. These sportsbooks are working towards meeting the licensing requirements, and when this happens, the New York sports betting market could grow exponentially.”
New York is the fourth most populous state in the US, and many experts anticipate it to become one of the biggest online sports betting states in the coming years. MediaTroopers serves most of the top brands in the industry and hopes to capitalize on this opportunity to bring quality content to a new part of the US. The company’s expertise includes advertising across display media channels, websites, and social media, generating millions of new customers for its partners.
When asked about his expectations for this season, Segal said: “MediaTroopers has seen launches of many states, but what’s the most amazing thing about this launch is the timing, right ahead of the NFL playoffs and Super Bowl. So, although we won’t know specific numbers for a few weeks, we are confident that the launch in NY will be one of the biggest we’ve seen.”
Latest News
RG24seven Virtual Training to host two webinars highlighting Free Responsible Gaming Training in support of Responsible Gaming Education Month
RG24seven Virtual Training, the responsible, effective, and free video-based virtual training system for gaming employees, and a BMM Innovation Group company, today announced two educational webinars to highlight Responsible Gaming training and other services in support of Responsible Gaming Education Month (RGEM).
Wendy Anderson, Chief Executive Officer of RG24seven, said, “We are proud to support Responsible Gaming Education Month because education and employee training are the cornerstone of any responsible gaming initiative. Our Responsible Gaming Training is compliance-grade, presented by the top experts in the industry, and available to gaming companies year-round.”
Anderson added, “The goal of these free webinars is to demonstrate the RG24seven Virtual Training system and all the free tools and features available to gaming operators and regulators. We want to highlight comprehensive, up-to-date education addressing emerging issues that align with evolving policies.”
The RG24seven Team will host the complimentary webinars on September 10 and 25 at 11 a.m. Pacific Time.
- The sessions will be held in a live webinar format and designed to be both engaging and interactive.
- The team will provide a live demonstration of the virtual training system, reporting capabilities, and a host of courses, from Responsible Gaming to Human Trafficking Awareness.
- Attendees will learn about complimentary and customization options best suited for their training needs and have the opportunity to ask the team any questions.
- By the end of the 40-minute webinar, attendees will better understand RG24seven’s free Responsible Gaming training and how to sign up.
- Registration for both free webinars is now open.
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GAMOMAT makes its debut in the U.S. market with Bragg Gaming Group
GAMOMAT, one of the leading independent software developers for online slot games, is proud to announce its debut move into the U.S. market through a strategic partnership with Bragg Gaming Group.
This is a major milestone in GAMOMAT’s global expansion strategy, as it brings its popular gaming knowledge to players across four initial states: Michigan, New Jersey, Connecticut, and Pennsylvania. Feng’s Fortune Flaming Link, Great Grizzly and Lava Lions will be included in the first tranche of games going live. Games have been specially developed for the U.S. market following extensive research and analysis of U.S. player tastes, with all titles aligned to these preferences.
In 2022, GAMOMAT and Bragg successfully entered the province of Ontario in Canada where momentum has been building since launch.
Founder and Managing Director Dietmar Hermjohannes of GAMOMAT Development GmbH, commented: “The regulated U.S. online market offers significant potential, and we are excited to bring our games to these vibrant jurisdictions. Our team’s commitment to analysing the diverse preferences of U.S. players has been pivotal in preparing a suite of games tailored to meet their demands.”
Matevž Mazij, Chief Executive Officer and Chair of the Board at Bragg Gaming Group, added: “Our partnership with GAMOMAT continues to thrive and we’re thrilled to now be working together in the U.S. GAMOMAT excels at balancing innovation with proven success and we expect great results.”
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SportsGrid Expands Content Offering with Brian Christopher Partnership
SportsGrid Network is excited to announce a multi-media content partnership with Brian Christopher, the world’s foremost casino gaming influencer. The content relationship with BC Ventures marks a significant expansion of SportsGrid’s original programming, introducing high-quality casino content that will enhance and complement its market-leading sports betting schedule.
The cornerstone of the content partnership will be an exclusive Brian Christopher Show, which will have its own dedicated segment on SportsGrid’s new Casino & Gambling Network, set to launch next year. As part of the agreement, Brian Christopher will lead unique and engaging on-camera and audio programs, including off-site projects and promotional content.
SportsGrid will leverage its extensive production and multi-media distribution capabilities to ensure the highest-quality programming, complete with branded graphics and packages.
The collaboration will include editorial and video content syndicated across both SportsGrid.com and Brian Christopher’s FlipTheSwitch.com.
“This partnership marks a new era for SportsGrid’s programming, delivering engaging and high-quality content to our audiences as we pivot towards becoming the ‘Gambling Channel.’ Brian is the leading personality within casino slots content and has a legion of followers. Welcoming him onto the SportsGrid talent roster will significantly heighten viewing experiences, while strengthening our position as a premier destination for casino gaming media,” commented Jeremy Stein, CEO, SportsGrid, Inc.
“SportsGrid’s unrivaled reach and production expertise mean we’re in a fantastic position to create original and entertaining content, made for television. The BC Show expands on what our audience wants. It will be a go-to place for casino lovers of all kinds, featuring big bets, travels, and behind-the-scenes fun like never seen before. I cannot wait to bring my creativity to millions of screens, and continue to lead as the first-ever gaming influencer to make the leap outside social media platforms,” said Brian Christopher, Founder of BC Ventures.
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