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PlayIA.com: Sportsbooks surge again with $280 million in October

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ILLINOIS SPORTSBOOKS HIT RECORD $840 MILLION IN BETS IN OCTOBER Football, basketball betting spurs records for handle, revenue, and tax revenue as end of in-person registration requirements approaches, according to PlayIllinois

 

Iowa sportsbooks took in more than $280 million in bets in October, catapulting past September’s record for monthly wagers by a whopping $70 million. With five weekends of football, an October surge was expected even if one not this large. Iowa’s sportsbooks have now collected more in bets over the last three months ($599.8 million) than in all of 2020 ($575.2 million), according to PlayIA, a leading source for news and analysis of the Iowa gaming market.   

“With baseball’s postseason, the start of the NBA, and a calendar packed with football, bettors found so much to bet on,” said Eric Ramsey, an analyst for the PlayUSA.com Network, which includes PlayIA.com. “Iowa has also made a significant leap forward in maturation as more operators launch and Iowans begin to feel more comfortable with online sports betting. A maturing market and busy sports calendar proved to be a powerful combination.”

Iowa’s online and retail sportsbooks took in $280.9 million in wagers, up 243% from $81.9 million in October 2020 and breaking the record $210.4 million handle reached in September, according to official data released Thursday. Bettors averaged $9.1 million per day during the month, an increase over the $2.6 million per day in October 2020.

Iowa sportsbooks have now accepted $2.3 billion in wagers since launching.

Taxable revenue rose 27.8% to $6.6 million in October from $2.8 million in October 2020 and 14.7% from $5.7 million in September. The combined gains yielded $514,643 in tax revenue for the state.

“The enthusiasm over Iowa and Iowa State football waned a bit in October, but both are still drawing a lot of interest to the state’s sportsbooks,” said Russ Mitchell, lead analyst for PlayIA.com. “There won’t be another opportunity like the Cy-Hawk game featuring two Top 10 teams anytime soon, but on the whole, Iowa’s sports betting industry is in a great position headed into the final months of 2021.” 

Online betting accounted for $249.9 million, or 89%, of October’s handle, yielding $3.5 million in revenue. Retail betting represented the remaining $31.0 million, producing $3.0 million in net receipts. 

Caesars topped the online market with $97.0 million in wagers, but lost $1.6 million in revenue. DraftKings followed with $76.4 million in online wagering, producing $1.4 million in net receipts.

Diamond Jo Worth led retailers with $7.2 million in bets, yielding $788,755 in revenue. Ameristar Council Bluffs was just behind with $7.1 million in wagers, which produced $601,591 in net receipts.

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Iowa’s roster of online operators has grown more robust, too. Fubo Sportsbook soft-launched on Sept. 23, Betway launched Oct. 1, and Circa Sports began taking bets on Oct. 7. With Barstool Sports’ launch on Nov. 2, Iowa is now home to 17 online operators, the most per capita of any legal market in the U.S. And even more are preparing to enter the market soon.

“Iowa is an enticing market for operators because it has a fair regulatory framework and top operators, such as FanDuel and DraftKings, don’t dominate the market as much as in other states,” Ramsey said. “That provides an opportunity for smaller operators to gain a foothold, which does not exist in larger and more established markets.”

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Win Systems successfully held Its exclusive Showroom in Peru

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Win Systems successfully held Its exclusive Showroom in Peru

 

Win Systems, a leading provider of technology for the gaming and entertainment industry, successfully concluded its exclusive showroom event on May 28 and 29 at its offices in Lima, Peru. Over two engaging days, local operators and strategic partners had the opportunity to experience the company’s latest innovations first-hand, with special attention given to the new Gold Club Colors, an innovative evolution of its renowned electronic roulette.

The experience was highly praised by attendees, who interacted directly with the Gold Club Colors and witnessed its advanced aesthetic and functional customization features. This version allows key components such as LED lighting, armrests, cilinder, and game layout to be tailored to the visual identity of each casino, enhancing both the venue’s atmosphere and the overall player experience. Also drawing strong interest was the dynamic paytable, which adjusts rewards based on the flow of each game session.

“This event was truly special for us. Beyond showcasing our products, we wanted to create a space to connect, share ideas, and listen to the local market’s needs firsthand. The response was fantastic and encourages us to continue strengthening our presence in Peru,” said Galy Olazo, Country Manager for Win Systems in Peru.

The showroom not only demonstrated one of the most advanced electronic roulettes on the market in action but also reaffirmed Win Systems’ commitment to ongoing innovation and close collaboration with its clients and strategic partners.

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Belatra to showcase Next-Generation slots at Peru Gaming Show 2025

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Belatra to showcase Next-Generation slots at Peru Gaming Show 2025

 

Belatra Games, the specialist online slots developer, is ready for its latest appearance at the Peru Gaming Show, where it will unveil its latest slot design developments for the Latin American market and beyond.

Belatra will be based at Stand 43 over the two-day event in Lima, giving visitors an exclusive behind-the-curtain look at its latest slot releases, as well as a chance to explore the company’s expanding portfolio of successful, market-ready solutions. Belatra will also run a special competition, offering guests the chance to get their hands on a mystery box bursting with prizes.

In addition to enjoying Belatra’s titles, guests will be able to sample several cocktails inspired by ancient Incan recipes. The bespoke bar is designed as a hidden tomb brimming with treasure, bringing a bold energy and a fun atmosphere to the stand.

Renowned for its engaging gameplay mechanics with attractive creative concepts, Belatra’s studio excels in producing games that connect with diverse player audiences across Latin America. Visitors to the Jockey Exhibition Center, Lima, will be able to experience both fan-favourite titles and brand-new innovations firsthand, while connecting with the Belatra team to explore business opportunities and partnership potential.

Belatra invites all attendees to visit Stand 43 and join the conversation on redefining the future of iGaming in Latin America.

Andrés Troelsen, Belatra Games’ Commercial Director for Latin America, said: “I cannot wait to be back at the Peru Gaming Show as it’s one of the biggest on the LatAm events roadshow. Being in Lima allows us to showcase our next generation of content and connect with current and prospective partners.”

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BMM TESTLABS PROMOTES KARINA ADDARI TO VICE PRESIDENT OF GLOBAL DIGITAL SERVICE DELIVERY

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BMM Testlabs (“BMM” or “the Company”), the world’s original gaming test lab renowned for exceptional product compliance and certification services, today announced the promotion of Karina Addari to Vice President of Global Digital Service Delivery. In this new role, Addari will lead BMM’s global digital professional services delivery (PSD) operations, driving excellence in compliance, quality assurance, project management, and product certification across multiple regions.

Addari joined BMM in 2023, bringing over 25 years of cross-industry operations and project management experience. In her most recent role as BMM’s Director of Service Delivery for Europe and South America, she managed teams across multiple international branches, consistently exceeding revenue targets and optimizing operational efficiency.

Before joining BMM, Addari held numerous professional roles, including Adjunct Professor at the University of Kansas’ School of Professional Studies and School of Engineering; Senior Manager, Operations Strategy at Hostess Brands; and Program Manager for H&R Block.

BMM Chief Operations Officer Kara Matthew said, “Karina has made a tremendous impact at BMM. Her commitment to excellence, strategic mindset, and ability to empower diverse teams has driven impressive results. This promotion reflects her outstanding leadership and our confidence in her continued contributions as we continue to expand our global operations to meet customer needs.”

In her new role, Addari will continue to champion operational effectiveness, cultural collaboration, and customer-focused service delivery, reinforcing BMM’s position as a trusted partner to gaming suppliers and regulators worldwide.

Addari earned a PhD in Organization and Management with a specialization in Leadership, a Master of Arts in International Business, and a Bachelor of Arts in Business Administration. She is also a certified Project Management Professional (PMP) and Lean Six Sigma Black Belt.

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