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Rivalry Creates Massively Multiplayer Online Gambling Game (MMOGG) Category With Launch of Its Proprietary Casino Game – Rushlane

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Rivalry to Present at A.G.P.’s Virtual Emerging Growth Technology Conference

 

Rivalry Corp., an internationally-regulated sports betting and media company, today announced the official launch of its proprietary casino game, Rushlane, and the creation of a new category for online gaming: Massively Multiplayer Online Gambling Games (“MMOGG”). The launch comes on the heels of the listing of the Company’s subordinate voting shares on the TSX Venture Exchange on October 5th.

Rushlane revolutionizes the concept of the online casino game built specifically for the next generation esports audience, bringing a level of visual quality and thrilling gameplay never seen in online casino games. Rushlane was fully developed by Rivalry’s in-house game development team and is rendered in stunning 3D graphics and is built on the Unity Game Engine, typically used to build console and PC games.

“We are working hard at redefining the casino category at Rivalry and pioneering the MMOGG category,” said Steven Salz, Co-Founder and CEO of Rivalry. “The esports audience is a social audience; they prefer to compete with other players over playing games in isolation as typical casino games have historically worked. They want to brag about their wins and lament their losses with their friends and other players. This is just the start of where we see Rivalry in this genre, and we are excited to bring the modern social experience to online gambling via Rushlane and other exciting innovations to come.”

The game is streamed live over Rivalry.com so customers can play together simultaneously anywhere, on any device. Rushlane brings the modern social experience to online gambling and injects entertainment and community into the experience. Recently, Rivalry hosted an “After Hours” event with one of its brand partners where more than 11,000 concurrent viewers watched live on Twitch.

How does Rushlane work? Players join the game via Rivalry.com, and are dropped into a room with (up to) twenty-five other players. Immediately, they can chat and watch races over the live video stream. When they are ready to jump in, they pay an entrance stake which is added to the prize pool. They will see an avatar sporting their username appear on stream along with other players who have bought in. After a certain number of players join, the race begins! Avatars race through a chaotic, sci-fi city filled with powerups and traps. Each course is randomly generated from a wide inventory of track segments that are being updated regularly, so no two races are the same. The first players to cross the finish line and emerge victorious win a share of the prize pool along with up to another five players. The game ends with a winner screen and custom dances from the player’s avatar.

Rushlane is just the beginning. It’s the first of its kind in a planned universe of high-quality original games to be developed by Rivalry. “We’re looking beyond slot machines, and creating something truly unique for an esports audience and a new generation of players. Rushlane operates much more like a video game than a casino game, with regular updates, patching, enhanced user experience features, and development of game lore. We are just scratching the surface of what’s possible in this kind of game universe,” said Rivalry Lead Game Producer, Matt Marshall.

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Plaza Hotel & Casino to celebrate summer with Friday night fireworks

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The Plaza Hotel & Casino will celebrate the start of every weekend this summer with a live fireworks show Friday nights at 9:15 p.m., beginning May 24 for Memorial Day weekend through Aug. 30 for Labor Day weekend.
Inspired by the fireworks shows at Disneyland, the Plaza’s Welcome to the Weekend Summer Friday Fireworks will light up the sky above downtown Las Vegas and be part of a festive summer block party atmosphere at the property’s Carousel Bar and rooftop pool deck.
“The Plaza is known for its great fireworks on New Year’s Eve and July 4th, but who says fireworks are only for those holidays?” said Jonathan Jossel, CEO of the Plaza Hotel & Casino. “This summer, we wanted to celebrate and give a gift to everyone downtown by sharing the excitement and fun of our fireworks shows with them every Friday night.”
“Las Vegas is the world’s destination because of all the spectacular attractions that are available here,” City of Las Vegas Mayor Carolyn Goodman said. “The Plaza is adding a new weekly fireworks extravaganza this summer, and everyone is invited to visit downtown Las Vegas and enjoy the show!”
Derek Stevens, CEO and Owner of Circa Resort & Casino said “The weekly fireworks show will amp up Fremont Street’s high-energy atmosphere to a new level. It’s a terrific addition for the entire neighborhood, providing another exciting reason for visitors to come downtown. Huge thanks to Jonathan and the Plaza team for bringing this idea to life. We’ll definitely be enjoying the show every week from Circa’s rooftop lounge, Legacy Club.”
The fireworks shot from the Plaza’s towers will be visible to the thousands of tourists and locals in downtown Las Vegas as well as for miles beyond. Plaza hotel guests will be able to enjoy the fireworks from an exclusive viewing party on its rooftop pool deck where the fireworks will be “ignited” by a special guest pushing a detonator button on an oversized TNT box.
To attract even more people to stay downtown, the Plaza introduced the only all-inclusive hotel room package starting at $125 per person per night. The package includes bottomless drinks, breakfast and dinner, a free bingo session, waived resort fees, and more. Rooms must be booked online by June 30 for a stay June 1 through July 1.
The Friday night rooftop pool party for hotel guests will feature the Frozen Firecracker, a special red, white, and blue cocktail made with strawberry daiquiri, pina colada, and blue lemonade spiked with Don Q Rum. At Carousel Bar the summer party vibe continues every Friday night with a DJ and the specialty cocktail Watermelon Agua Fresca made with Mi Campo tequila, Jägermeister, rose aperitivo, watermelon juice, chamoy, and aloe leaves as a garnish.
“Downtown Las Vegas is already a vibrant, unique, and exciting destination. Our Summer Friday Fireworks paired with our all-inclusive room package and great summertime block party atmosphere at Carousel Bar and the rooftop pool deck will be even more reasons to come downtown this summer,” added Jossel.
The Plaza’s fireworks will be dependent on weather conditions and are subject to change or cancellation.

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Aviatrix and Vibra Solutions Agree Partnership with Focus on Latin America

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Aviatrix, the crash game that’s changing the way online casinos engage their players, has partnered with platform provider Vibra Solutions in yet another move that expands its reach in Latin America.

Aviatrix’s push into Latin America has really picked up pace over recent months and that continues with this deal.

Vibra Gaming has established itself as a major player in the region since it was founded in 2020 and later with the launch of Vibra Solutions in 2022, its platforms and content aggregation division. Now operators using its platform will be able to offer customers Aviatrix.

“We’ve long admired the fantastic work Vibra Solutions is doing in growing our industry across Latin America via innovative product development,” the Latin America Head of Business Development for Aviatrix, Gabriela Novello, said. “By working alongside it, we’re able to bring Aviatrix to more players in the region and together write a new chapter in this ongoing growth story.”

“Our commitment to our operator partners is to provide the very best portfolio of games available,” the Chief Commercial Officer for Vibra Solutions, Federico Saini, said. “Some of those we build ourselves but others we onboard via partnerships like this. Aviatrix is one of the most talked about games in the industry at the moment and we couldn’t be happier to be able to offer it to online brands via our platform.”

Aviatrix’s has enjoyed considerable success in Latin America since it was launched a little over a year ago including being named Rising Star in Casino at the SBC Awards LatinoAmerica.

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PG Soft Set to Sponsor Key SiGMA Americas Event

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PG Soft, a world-class digital mobile games company, is proud to announce its sponsorship of SiGMA Americas set to take place in Sao Paulo, Brazil, from April 23 to 25. The important iGaming event is being hosted at the Transamerica Expo Center.

As a leading event sponsor, PG Soft will benefit from prominent branding opportunities including the PG Soft logo printed on staff shirts and an exclusive PG Soft logo and video content at the registration table.

This commitment highlights PG Soft’s ambition to amplify its presence in Latin America, particularly the Brazilian market. Before expanding into the jurisdiction, PG Soft completed an in-depth research and analysis project for a true understanding of the local players’ preferences, which included consumer behaviour, purchasing habits and regulatory requirements.

PG Soft has been working on developing bespoke and localised games tailored specifically for the Brazilian audience.

“Brazil represents a wonderful opportunity for PG Soft and we’re proud to partner with SiGMA Americas for this influential iGaming gathering,” a spokesperson for PG Soft said. “We place huge importance on producing localised content, features and promotions that not only align with Brazilian player preferences, but also meet the regulatory requirements.”

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