Prodigy Agency, a leading esports representation agency, has announced a series of new hires in North America to lead and expand its initiative to support the players from all angles in the region.
Prodigy Agency, founded and directed by Jérôme Coupez, represent more than 100 players around the world , including some of the biggest stars in esports like Mathieu “ZywOo” Herbaut and Jonathan “EliGE” Jablonowski on CS:GO, Adil “ScreaM” Benrlitom and Tyson “TenZ” Ngo on Valorant, Alexandre “Kaydop” Courant on Rocket League, or Kacper “Inspired” Słoma and Paul “sOAZ” Boyer on League of Legends (LoL).
Already representing nearly 20 world-class players in North America (TenZ, EliGE, SicK, Palafox, nitr0, steel and more), Prodigy Agency is developing its local team to continue to expand and always provide top-notch services and support to its players with the main goal to welcome new stars but also to focus on nurturing and providing full support to young and upcoming talents in the region.
Angela “woori” Yang and Taylor “Tailored” Broomall have joined the agency as Prodigy Agency’s new North-America FPS Coordinator and Agent, and LoL Coordinator and Agent respectively. Moreover, Amir Fallah has been hired as its North-America Sales & Partnerships Officer.
Prior to joining Prodigy Agency, Amir Fallah served as a Commercial Strategist for Infront Group’s digital arm, Infront X, where he supported the procurement of major sports contracts and collaborated on a number of accounts for strategic advisory including Activision Blizzard and Chelsea FC.
He will be leading the charge of commercialization and monetization for the roster of players in North America, through ambassadorships, sponsorships, licensing and more.
Taylor Broomall has worked as a coach for some of the best teams and organizations in NA, including Splyce or EnVy on CS :GO or TSM on Valorant, while Angela Yang has been working with collegiate and LCS teams on content and social media, having a close relationship with players for years.
Both of them will take over the local initiatives and support to players, by coordinating with all the services from Prodigy Agency.
“Our main goal with Prodigy Agency is to always provide the best support and protection to all our players and I’m really excited to build a world-class team to develop our North American presence.
Angela, Taylor and Amir perfectly fit our strong values and mindset and will help us constantly raising the bar of players’ representation.
I’m proud to officially welcome them to the Prodigy family, and to already see some amazing results since they joined.
We are aiming to keep expanding our NA team and to open offices in 2022 in order to always be more efficient for our players and the industry, and to be able to provide a 24/7 support via our offices around the world.
Jérôme Coupez, Founder & CEO – Prodigy Agency
“I’m honored and excited to join Prodigy Agency. This team understands the needs of players because we are passionate gamers ourselves. That passion is echoed in the mission statement of #PlayersFirst, where our values are strengthened by ensuring the business success of the players we represent. I’m confident that my ranged experience in sports will support that mission even further by developing long lasting strategic partnerships to nurture the growth of our athletes and agency. ”
Amir Fallah, North-America Sales & Partnerships Manager – Prodigy Agency
“As someone who has always worked closely with LCS and Academy players, Prodigy’s motto of “Players first” really resonated with me. I’ve seen my fair share of tragic esports situations and while I’ve always done my best to help players out where I can, joining Prodigy gives me the ability to make a bigger impact. Prodigy is an agency that I can proudly represent – the work ethic and amount of effort and care that goes towards players is unparalleled. I know that players will be taken care of and they can focus on competing at the highest level while we’ve got them covered everywhere else.”
Angela Yang, North-America LoL Coordinator & Agent – Prodigy Agency
“I feel honored to be joining Prodigy Agency. It was clear from my first meeting with Jerome that the Agency defines themselves by the wellbeing and support they provide their players. My primary goal as FPS Coordinator for North America is to help manage Prodigy’s expansion in the region, specifically in Valorant and CS:GO. I will be principally focused on improving regulations and standards in the region with regards to contract security, employee benefits, mental health practices, etc.
Above all, I want the #PlayersFirst mindset to flourish as our industry grows. Since the outset of my journey in esports helping protect and develop players has been my underlying objective. Jerome and Prodigy are giving me access to invaluable resources that will allow me to work with a wide breadth of talent. ”
Taylor Broomall, North-America FPS Coordinator & Agent – Prodigy Agency