eSports
Prodigy Agency strengthens its North American team and support to players with new hires

Prodigy Agency, a leading esports representation agency, has announced a series of new hires in North America to lead and expand its initiative to support the players from all angles in the region.
Prodigy Agency, founded and directed by Jérôme Coupez, represent more than 100 players around the world , including some of the biggest stars in esports like Mathieu “ZywOo” Herbaut and Jonathan “EliGE” Jablonowski on CS:GO, Adil “ScreaM” Benrlitom and Tyson “TenZ” Ngo on Valorant, Alexandre “Kaydop” Courant on Rocket League, or Kacper “Inspired” Słoma and Paul “sOAZ” Boyer on League of Legends (LoL).
Already representing nearly 20 world-class players in North America (TenZ, EliGE, SicK, Palafox, nitr0, steel and more), Prodigy Agency is developing its local team to continue to expand and always provide top-notch services and support to its players with the main goal to welcome new stars but also to focus on nurturing and providing full support to young and upcoming talents in the region.
Angela “woori” Yang and Taylor “Tailored” Broomall have joined the agency as Prodigy Agency’s new North-America FPS Coordinator and Agent, and LoL Coordinator and Agent respectively. Moreover, Amir Fallah has been hired as its North-America Sales & Partnerships Officer.
Prior to joining Prodigy Agency, Amir Fallah served as a Commercial Strategist for Infront Group’s digital arm, Infront X, where he supported the procurement of major sports contracts and collaborated on a number of accounts for strategic advisory including Activision Blizzard and Chelsea FC.
He will be leading the charge of commercialization and monetization for the roster of players in North America, through ambassadorships, sponsorships, licensing and more.
Taylor Broomall has worked as a coach for some of the best teams and organizations in NA, including Splyce or EnVy on CS :GO or TSM on Valorant, while Angela Yang has been working with collegiate and LCS teams on content and social media, having a close relationship with players for years.
Both of them will take over the local initiatives and support to players, by coordinating with all the services from Prodigy Agency.
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“Our main goal with Prodigy Agency is to always provide the best support and protection to all our players and I’m really excited to build a world-class team to develop our North American presence.
Angela, Taylor and Amir perfectly fit our strong values and mindset and will help us constantly raising the bar of players’ representation.
I’m proud to officially welcome them to the Prodigy family, and to already see some amazing results since they joined.
We are aiming to keep expanding our NA team and to open offices in 2022 in order to always be more efficient for our players and the industry, and to be able to provide a 24/7 support via our offices around the world.
Jérôme Coupez, Founder & CEO – Prodigy Agency
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“I’m honored and excited to join Prodigy Agency. This team understands the needs of players because we are passionate gamers ourselves. That passion is echoed in the mission statement of #PlayersFirst, where our values are strengthened by ensuring the business success of the players we represent. I’m confident that my ranged experience in sports will support that mission even further by developing long lasting strategic partnerships to nurture the growth of our athletes and agency. ”
Amir Fallah, North-America Sales & Partnerships Manager – Prodigy Agency
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“As someone who has always worked closely with LCS and Academy players, Prodigy’s motto of “Players first” really resonated with me. I’ve seen my fair share of tragic esports situations and while I’ve always done my best to help players out where I can, joining Prodigy gives me the ability to make a bigger impact. Prodigy is an agency that I can proudly represent – the work ethic and amount of effort and care that goes towards players is unparalleled. I know that players will be taken care of and they can focus on competing at the highest level while we’ve got them covered everywhere else.”
Angela Yang, North-America LoL Coordinator & Agent – Prodigy Agency
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“I feel honored to be joining Prodigy Agency. It was clear from my first meeting with Jerome that the Agency defines themselves by the wellbeing and support they provide their players. My primary goal as FPS Coordinator for North America is to help manage Prodigy’s expansion in the region, specifically in Valorant and CS:GO. I will be principally focused on improving regulations and standards in the region with regards to contract security, employee benefits, mental health practices, etc.
Above all, I want the #PlayersFirst mindset to flourish as our industry grows. Since the outset of my journey in esports helping protect and develop players has been my underlying objective. Jerome and Prodigy are giving me access to invaluable resources that will allow me to work with a wide breadth of talent. ”
Taylor Broomall, North-America FPS Coordinator & Agent – Prodigy Agency
Compliance Updates
Oddin.gg Officially Registered with LOTBA as a Supplier in the City of Buenos Aires

Oddin.gg has been officially registered as a supplier by the Lottery of the City of Buenos Aires (LOTBA). This authorization clears the way for Oddin.gg to provide its end-to-end esports betting ecosystem—including its Odds Feed, Risk Management, BetBuilder, Widgets, and more—to licensed operators in the City of Buenos Aires. The milestone reinforces Oddin.gg’s strategic focus on supporting partners across Latin America.
LOTBA, the regulatory authority for online gaming within the Autonomous City of Buenos Aires, is well known for its rigorous compliance and technical standards. While the body manages licensing and enforcement, suppliers must undergo a formal registration process before providing services to local operators. Oddin.gg’s successful registration confirms that it has met all relevant technical, financial, and compliance requirements.
Juana Bischoff, Senior Business Development Manager LATAM at Oddin.gg, said: “Being officially registered with LOTBA marks an important step in Oddin.gg’s long-term commitment to the Latin American market. Esports is gaining real traction across the region, and we want operators in Buenos Aires—and beyond—to have the tools and insight to deliver a top-tier esports betting experience. We’re not just bringing leading technology—we’re bringing the local expertise and regulatory awareness needed to help our partners like Betsson and Jugadon grow.”
eSports
Mirage Digital Announces Partnership with Team Liquid

Mirage Digital, the next-generation content studio shaping the future of digital entertainment, announced a groundbreaking partnership with global eSports organization Team Liquid. With over 35 million social media followers across platforms, 100+ championship titles with its over 120+ players and content creators worldwide, Team Liquid is the highest earning eSports team in the world to launch a 24/7 live-streaming programming experience surrounding the fan-favorite World of Warcraft: Race to World First event.
Mirage has created a new content monetization model for creators and enterprising entities, unlocking previously untapped non-traditional revenue streams. The company helps its clients with repurposing, redistributing, licensing, and selling content across numerous platforms and territories. Resulting in over a million dollars for its eclectic roster of over 300 creators, the company leverages its extensive creator network and expertise in original content development, to redefine digital content syndication. Mirage Digital is bridging the gap between creators and enterprise opportunities by sourcing high-quality content from creators and repurposing it for expanded deal flow and pipeline of distribution across OTT and FAST platforms.
Team Liquid, coming off a championship win in March, is set to make history with its most ambitious Race to World First campaign yet, with live coverage kicking off in July. For the first time, the tournament and its surrounding content will be broadcast beyond Twitch to OTT and FAST audiences, expanding access for new and longtime fans alike.
“This launch marks a huge moment not just for Team Liquid, but for the future of all eSports and creator content. We’re unlocking a format that merges always-on content with world-class competitive play, giving fans a reason to tune in every hour of every day. This is a monumental moment for both television networks and eSports to recognize the boundaries they are breaking in both parallels,” said Griffin Haddrill, Founder of Mirage Digital.
The multi-day broadcast includes full tournament coverage alongside exclusive behind-the-scenes content, player profiles, real-time strategy breakdowns, and each day’s highlights – providing an unprecedented level of access to Team Liquid’s journey and personalities within the event.
Team Liquid will bring its world-renowned Race to World First event to new audiences with a livestream on The Roku Channel in late August. Widely regarded as one of the most thrilling competitions in MMORPG gaming, Race to World First draws millions of global viewers eager to watch elite teams battle for supremacy in World of Warcraft. Known for pushing the boundaries of eSports entertainment, Team Liquid is once again innovating – this marks the first time the iconic event will be available via a dedicated OTT streaming platform, giving fans an even more immersive viewing experience.
“This collaboration is the result of our mission to re-imagine where and how gaming and creator content lives. All parties saw an opportunity to take one of the most anticipated eSports events of the year and expand its reach to new audiences through OTT and FAST distribution. This is about creating long-term value for teams, fans, and platforms alike—and Race to World First is just the beginning,” said Robin Bigge, Co-CEO of Mirage Digital.
“This is a historic evolution in how we bring eSports to the world. We’ve built a legacy on competitive excellence, and this partnership lets us showcase the heart, hustle, and humanity of our players in a way we’ve never done before—24/7, across every screen,” said Claire Hungate, President & COO of Team Liquid.
This moment also marks the first time Team Liquid has programmed content specifically for a FAST Channel, a move that speaks to the maturation and crossover appeal of eSports for general audiences.
eSports
Esportes da Sorte celebrates Brazilian culture with Parintins and São João Sponsorships

Esportes Gaming Brasil, the owner of Onabet and Esportes da Sorte, is making its debut at the 58th Parintins Folklore Festival with an interactive project that blends cultural promotion, economic development, and social responsibility.
The brand becomes the first regulated betting operator to offer institutional support to the event, which welcomes around 120,000 visitors and generates BRL 184 million in local economic activity, according to the Amazonas State Government.
This cultural commitment comes on the back of Esportes Gaming Brasil sponsoring 31 São João festivals during June in 27 cities across the Northeast and Southeast regions. This initiative strengthens the brand’s strategy of connecting with the public through the appreciation of Brazilian cultural expressions.
Esportes da Sorte’s focus was creating memorable experiences as each event featured scenography by Pernambucan artist Perron Ramos. Another notable element was the Vila Junina (June Village), a themed area blending traditional elements with interactive experiences. Classic games such as Pescaria da Sorte (Fishing of Fortune), Barraca do Beijo (Kissing Booth), and Argola da Sorte (Ring Toss) bring nostalgia to the festivities.
For the three-day Parintins Folklore Festival starting today, the brand will be energising Parintins with a series of experiences celebrating local culture. These include a panoramic lounge with a special view of the Bumbódromo, the Truck da Sorte — a space combining karaoke and free hydration — as well as a Social Arena installed in the Garantido and Caprichoso neighborhoods, featuring artistic performances, rest areas, free water distribution, and Instagram-worthy spots. Festivalgoers will also be able to get their hands on custom giveaways throughout the festival. All elements of the visual project are inspired by Amazonian art. The graphics feature illustrations by Curumiz, a Parintins-based duo formed by Alziney Pereira and Kemerson Freitas.
Sofia Aldin, CMO of Esportes Gaming Brasil, the group behind the brand commented: “Esportes Gaming Brasil cares passionately about regional values and strengthening Brazilian popular culture. It’s more than simply showcasing our brand, we want to create value for the people who live for events like the Parintins Folklore Festival and the São João festivals. Being part of these events backs our strategy of supporting traditions that drive local economies and celebrate regional identities.”
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