EvenBet Gaming eyes US growth opportunities with first G2E appearance

Online poker developer gears up to unveil new software at iconic US trade show

Leading online gaming software developer EvenBet Gaming is set to exhibit its full product suite at G2E for the first time as part of the company’s strong ambitions to grow its presence across the US online market.

The 2021 edition of G2E, which is being held from 4-7 October at the Sands Expo in Las Vegas, will see EvenBet exclusively unveil a new poker software, including recreated mobile applications that promise to fully satisfy the demand from US operators for premium online poker UX, features and design.

Visitors to stand 4424 can also pick up a printed copy of the company’s new handbook on online poker, which contains various marketing tools and best practices to drive engagement.

With poker so deeply entrenched within American culture, being as symbolic to the country as Mah-jong is for China or Rummy in India, EvenBet has high expectations of delivering its market-leading poker platform to multiple operators within the region.

Jeremy Groves, EvenBet’s COO North & South America, said: “We’re so excited to showcase our full product suite at G2E for the first time. It’s such an iconic show and the best way to further explore the US opportunity.

“With so many different states becoming regulated in one guise or another, poker is going through a revival in the US and players are receiving a much safer and more innovative online experience. We look forward to showcasing how our latest software can help operators maximise their offering within this hugely promising landscape.”