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Betsson Group Selects Scientific Games to Power U.S. Sports Trading

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Betsson Becomes First Operator To Go Live In Colombia With Scientific Games' OpenGaming™ Platform

 

Global deal to provide operator with Don Best Sports’ market-leading pricing service

Scientific Games Corporation has agreed terms to deliver its OpenTrade product to Betsson Group, significantly improving the operator’s trading capabilities in the U.S. and across the globe.

The Company has secured a multi-year, worldwide deal to provide the entire Betsson brand portfolio and B2B network with the Don Best Sports’ (“Don Best”) U.S. sports proprietary pricing service.

As part of the OpenSports™ product suite, OpenTrade will be available across all major professional and collegiate U.S. sports for both pre-match and in-play events.

This new deal will further underpin Betsson’s entry into the U.S. online sports betting market. Betsson plans to launch a proprietary sportsbook with its partner Dostal Alley Casino in the first part of 2021, pending regulatory approval.

Jesper Svensson, CEO at Betsson Group, said: “As part of our expansion into the U.S. market, we understand the importance of sharpening our trading functions across all U.S. sports and that’s why we’ve partnered with Scientific Games for its OpenTrade product. Don Best has a rock-solid reputation for their real-time betting data and pricing covering North American sporting events. Working with Scientific Games, we’re in a really strong position to penetrate the U.S. market and provide a world-class sports betting experience to players.”

Keith O’Loughlin, SVP Sportsbook, Digital at Scientific Games, said: “Betsson Group has strong ambitions within the U.S. sports betting market and we’re excited to be supporting their efforts with the launch of OpenTrade. Our Don Best sports proprietary pricing service will boost their teams with unrivalled trading capabilities to ensure they’re delivering quality and accurate odds both before and during all U.S. sports. Betsson joins a long list of leading operators that utilize OpenTrade, which is proven to bring the most comprehensive and cutting-edge trading services to market-leading brands.”

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Kiron Interactive expands Brazilian presence with EstrelaBet partnership

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Kiron Interactive expands Brazilian presence with EstrelaBet partnership

 

Kiron Interactive, a leading provider of virtual sports and numbers games, has announced a new partnership with EstrelaBet, one of Brazil’s most prominent online gaming operators, to deliver its innovative virtual sports portfolio to the operator’s extensive player base.

The agreement sees EstrelaBet, the sponsor for nine football teams in Brazil, integrate Kiron’s popular virtual sports games into its online offering. Players will now have access to an exciting range of virtual sports, including football, horse racing, and motorsports, enabling 24/7 betting opportunities across a wide variety of fixtures and markets.

Kiron’s virtual sports games are designed to replicate the excitement of real sports betting, with a staggered schedule of events providing opportunities for in-play betting every two minutes. The games are fully customisable, allowing EstrelaBet to tailor the content, odds, and frequency of events to meet the preferences of its local audience.

EstrelaBet is a leading online gaming operator in Brazil, offering a wide range of sports betting and casino products to players across the country. Founded in 2019, the company has quickly established itself as one of the top three operators in the market.

The integration of Kiron’s virtual sports content is expected to significantly enhance EstrelaBet’s online offering, providing its players with engaging new betting options and driving revenue.

Steven Spartinos, Kiron Co-CEO, said: “We are delighted to partner with EstrelaBet, one of the biggest names in the rapidly growing Brazilian market. This agreement underlines the appeal of our virtual sports offering and its ability to drive player engagement and growth for operators in markets worldwide.

“We look forward to working with the EstrelaBet team to deliver an exceptional virtual sports betting experience to their players and to supporting the continued expansion of their business in Brazil.”

Fellipe Fraga, Chief Business Officer at EstrelaBet, said: “It is a pleasure to have this partnership with Kiron, allowing us to offer our clients more options for entertainment in iGaming, using new technology and an advanced product.

“We are always looking for ways to enhance our offering and provide our players with the best possible betting experience, and we are confident that Kiron’s virtual sports games will be a valuable addition to our portfolio.”

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FBMDS, Planet Invest and EverPlay Score a Fantastic Goal in a Revolutionary Partnership Involving Ronaldinho Gaucho

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FBMDS, a leader in online casino game development, has joined forces with Planet Invest and EverPlay in a partnership to revolutionize the iGaming landscape. This strategic alliance involves the iconic Brazilian football player Ronaldinho Gaucho and sets new benchmarks for innovation and excellence, focusing on the creation of extraordinary online gaming experiences for Latin American markets, with an emphasis on Brazil.

FBMDS, Planet Invest and EverPlay are committed to raising the level of the global iGaming offer. The alliance involving the active participation of football player Ronaldinho Gaucho demonstrates the common will of the three organizations to provide remarkable gaming experiences in the online casino universe and includes a sequence of major releases to be disclosed soon. Ronaldinho’s involvement with new games is anticipated to be a game-changer, bringing innovations tailored specifically for Brazilian iGaming enthusiasts.

By Brazilians for Brazilians with a strong innovation push

With a solid emphasis on meeting the specific needs of Brazilian players, FBMDS brings a deep understanding of the local market. According to Renato Almeida, Director for FBM: “Our Brazilian DNA guides the creation of online casino games ready to surprise the local players. This partnership demonstrates our dedication to delivering games that directly touch the hearts of Brazilians.”

“Ronaldinho Gaucho’s involvement reinforces our commitment to innovation, localized and high-quality entertainment. We are concentrating efforts to exceed operators’ and players’ expectations and create a set of games that can impact the Brazilian and Latin American markets in force,” said Almeida.

In this synergy between FBMDS, Planet Invest and EverPlay, the three companies intend to add value to the online casino games offering and strengthen the connection with Latin American and Brazilian players through immersive and personalized gaming experiences covering different game types.

A shared vision to raise the iGaming excellence standards

According to Ricardo Namen, Director for EverPlay: “This partnership between FBMDS, Planet Invest and EverPlay goes beyond a simple strategic alliance. It reflects a shared vision of innovation and a commitment to the future of digital entertainment. Together, we are shaping the next generation of online casino games.”

Nilton Leao, Director for Planet Invest, highlights the group’s ambition: “Our goal is to amplify the engagement that Ronaldinho Gaucho brings to his fans. He is a sensation that embodies joy and entertainment. Through this partnership, we are leveraging his unique appeal to deliver unparalleled fun and excitement, enhancing the way fans experience the thrill of iGaming.”

By leveraging the strengths of each partner, this collaboration aims to generate a global impact by maximizing the impact of the launch of several online casino products across international markets. It also aims to transform the iGaming industry with cutting-edge proposals and to strengthen ties with a set of demanding and passionate player communities, ensuring that each release is eagerly anticipated and celebrated.

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Games Global Launches Custom Slot Game Caesars Palace Frenzy with Caesars Digital

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Launch marks the first bespoke game launch in the partnership between gaming operator and premier gaming provider

Games Global today announced the exclusive launch of Caesars Palace Frenzy, a Caesars-branded slot title that marks the first bespoke game launch on behalf of Games Global’s partnership with premier gaming operator Caesars Digital. Caesars Palace Frenzy is now exclusively live on Caesars Palace Online Casino in New Jersey with plans to expand to Michigan and Pennsylvania, offering players another highly engaging, operator-specific gaming experience with iconic Caesars Palace branding.

Caesars Palace Frenzy combines the excitement of the Las Vegas Strip’s iconic casino with innovative gaming dynamics crafted by Games Global. Designed exclusively for Caesars Digital online casino players, this game delivers an online slot experience with engaging gameplay, sophisticated graphics and dynamic features like scatter pays, multiplied free spins selected by a concentric wheel and a seven-tier jackpot line-up.

This launch demonstrates Games Global’s continued emphasis on partnering with top iGaming operators to deliver exclusive and custom gaming products to players.

“Working closely with Caesars Digital to create Caesars Palace Frenzy has been an exciting journey,” the Chief Executive Officer for Games Global, Walter Bugno, said. “This game is more than just an online slot experience, it is an adventure that mirrors the thrill and grandeur of one of the world’s most iconic destinations. We’re thrilled to see it come to life and deliver a unique blend of entertainment and gaming.”

“We’re committed to collaborating with top gaming providers to launch custom online casino experiences for our players that can’t be found anywhere else,” the Senior Vice-President and Chief iGaming Officer for Caesars Digital, Matt Sunderland, said. “Caesars Palace Frenzy delivers on that commitment by providing an elevated gaming experience that we’re certain our players will enjoy.”

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