Latin America
Zitro and Tecnalis: Safe values

The long relationship between both companies promotes gambling in Latin America
Zitro and Tecnalis have been maintaining one of the longest and most fruitful collaborations in the gaming industry. Zitro, the renowned gaming provider, has been a member of Alira, Tecnalis’ online casino management, platform for years and together they have managed to grow significantly in the Spanish-speaking market, because when there is mutual trust, projects inevitably arise.
Zitro’s leadership in the land-based casinos has been a reality for many years. After years of consolidation, the European provider is focused on two objectives: the digitalization of its offer and its globalization strategy in which Latin America is of paramount importance, and where they hope to replicate the success achieved in the land-based market. Zitro has been adapting its famous video bingo and video slot games for the online world, so that all users can enjoy them from any device.
On the other hand, Tecnalis has integrated the entire catalog of Zitro games in Alira, thus ensuring that its offer reaches all users of its casinos. Already established in Spain, Tecnalis is focusing on America, where Zitro’s portfolio is very well received by operators and players alike.
The history of both companies goes back several years. Zitro was one of the first providers integrated into Alira and Tecnalis increased the provider’s presence in the leading casinos in Spain. The seamless collaboration between the technical teams of the companies allows the operators – and therefore, the players – to enjoy the best Zitro games in a safe, reliable and fast environment like the one guaranteed by the Alira platform.
It is a professional relationship in which mutual interests prevail over individual ones. Both companies know that together they will achieve their goals faster and that the collaboration generates great confidence in the industry. A confidence that they want all players in Latin America, and the world, to enjoy.
In regards to the relationship with Zitro, Alejandro Serrano Zaera, COO of Tecnalis has assured that “when you have a partner like Zitro, everything is simpler. The relationship with its team has always been spectacular and we are convinced that, now that we both agree on the importance of Latin America, we will be able to consolidate our position as the leading platform in that market with the best offer from a leading supplier. We have common interests in important markets such as Mexico, Spain, Brazil or Argentina, and we know that together we are in a position to offer the best possible product”.
Sebastián Salat, CEO of Zitro has stated that “the pandemic has acted as a catalyst for technological change and, with it, for digital commerce and gaming. At Zitro, we are investing more than ever in the development of our digital division, sensitive to the cultural change that was already taking place but that the pandemic has accelerated. This is why it is so important to work with online platforms and operators that have the same determination, commitment and objectives that we have. Among the first is, without a doubt, Tecnalis, with whom all the projects we have undertaken together have been counted as successes”.
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SOFTSWISS Brings Engineering for Success to SiGMA Americas

SOFTSWISS, an international technology company providing software solutions for iGaming, announces its participation in SiGMA Americas – one of the largest and most influential industry events in the Western Hemisphere. The event will be held in São Paulo, Brazil, from 7 to 10 April.
Participation in the expo highlights SOFTSWISS’ expansion in the Latin American iGaming market. The company recently secured certification in both Brazil and Peru for the SOFTSWISS Game Aggregator and obtained Brazilian certification for its Jackpot Aggregator. The company has also strengthened its ties in the region through a partnership with rising motorsport talent Eduardo Barrichello for the 2025 FIA World Endurance Championship (WEC).
Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, will join the team working at the company’s Stand M85. He will also make a special appearance as a keynote speaker at the SiGMA Conference, sharing unique industry insights and perspectives from his legendary racing experience.
Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, comments: “Latin America is a continent of unlimited energy, passion, and creativity. The rapid growth of the iGaming industry reflects this perfectly. I’m eager to share my perspective at SiGMA Americas and excited to talk about how SOFTSWISS’ drive for technology and excellence will contribute to shaping the future of this market.”
SOFTSWISS heads to SiGMA Americas with its new ‘Engineered for Success’ campaign, inspired by Formula 1. The creative concept reveals the company as a technology partner that creates high-performing software solutions, where every detail is as precisely engineered as in an F1 car.
Olga Resiga, Chief Business Development Officer at SOFTSWISS, shares: “We are excited to bring our ‘Engineered for Success’ campaign and our best software solutions to SiGMA Americas, a key gathering place for our industry leaders on this continent. Our team is looking forward to meeting partners and prospective clients and building a thriving business in Latin America together. We can’t wait to reveal more of our technologies and our vision for the future of this market.”
SOFTSWISS invites all attendees to book a meeting at Stand M85 to explore how its technology-driven solutions can help operators engineer successful iGaming projects.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.
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Betano Sponsored Supercopa Feminina Prepares for Exciting Final This Weekend in Brazil

This weekend promises great excitement for football fans with the culmination of the Supercopa Feminina Betano, as Brazil’s top women’s teams battle it out to be crowned champions.
Marking the start of the women’s football calendar in Brazil, the competition brings together the eight best teams in the country and is once again sponsored by Betano, Kaizen Gaming’s international premium brand and one of Brazil’s leading online sports betting and gaming platforms.
As the official sponsor of the competition, Betano holds its naming rights and enjoys brand exposure at the key properties of stadiums hosting the matches. This includes LED panel placements along the entire field, 3D carpets beside the goals, and various fan engagement activations, such as influencer-driven initiatives.
Guilherme Figueiredo, Country Manager for Brazil at Betano commented: “The renewal of the partnership for the fourth consecutive year aims to consolidate Betano’s presence in Brazilian football and expand the visibility of the women’s game, strengthening the sport nationwide as it continues to gain popularity season by season.”
Supercopa Feminina Betano 2025
The tournament organized by the Brazilian Football Confederation (known in Brazil by the acronym CBF) will have its final take place this Sunday, March 16. The match will see defending champions Corinthians take on São Paulo, having both successfully navigated Wednesday night’s semi-finals.
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SYNOT Group Appoints Andres Morano as Vice President of Sales for the Latin American Region

SYNOT Group has announced the appointment of Mr. Andres Morano to the newly created position of Vice President of Sales for the Latin American (LATAM) region. Mr. Morano brings extensive experience in the gaming industry and deep knowledge of the Latin American market, which he will now leverage to support the company’s business activities and expansion in this dynamic region.
In his new role, Mr. Morano will be responsible for developing the business strategy, strengthening SYNOT Group’s market position, and building strong customer relationships across the LATAM region. With his expertise in sales, business development, and client management, he will become a key part of the sales team.
“We are delighted to welcome Andres Morano to our team. His profound knowledge and understanding of the Latin American market are a significant asset for us. We believe that his role within SYNOT Group will further strengthen our position in the region, and his contribution will support our long-term strategy and commitment to delivering top-quality products and solutions to our partners,” Ivo Valenta, owner of SYNOT Group, said.
“I am excited to join SYNOT Group and work alongside such a great company and accomplished team. I look forward to leveraging my experience to enhance our sales efforts in LATAM and contribute to the company’s continued success in delivering awesome products and solutions,” Andres Morano said.
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