The Fire Joker has returned, his blazing grin wider than ever. He’s back in control of the reels, where classic fruits and symbols light up under his fiery touch. But this time, there’s more than just mischief in the air. The heat has intensified, the stakes are higher, and this scorching slot is cranked up to a full 100.
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The Fire Joker has returned, his blazing grin wider than ever. He’s back in control of the reels, where classic fruits and symbols light up under his fiery touch. But this time, there’s more than just mischief in the air. The heat has intensified, the stakes are higher, and this scorching slot is cranked up to a full 100.

Fantasy Sports

CBS Sports and William Hill Launch First-of-its-Kind Partnership with Wide-Ranging Digital Content & Tools Ahead of Fantasy Football Season

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CBS Sports and William Hill Launch First-of-its-Kind Partnership with Wide-Ranging Digital Content & Tools Ahead of Fantasy Football Season

 

CBS Sports and William Hill US, the official sports betting partner for all CBS Sports platforms, announced the rollout of wide-ranging digital content and product integrations to kick off their innovative partnership ahead of the fantasy football season.

Sports bettors and fans will have access to newly created content and offerings, including a new parlay free-to-play game, and extensive odds and data across CBS Sports Digital platforms and within editorial content and video programming. The partnership also delivers relevant educational tools such as prop and bet calculators. Many of the experiences are geared toward enabling sports fans to learn how to make picks for fun, understand sports betting markets, and then go directly to William Hill’s products to complete a betting transaction seamlessly in states where William Hill is available and sports betting has been legally regulated.

“These enhanced sports betting experiences are the result of a true partnership between CBS Sports Digital and William Hill as we write a new playbook for our companies as well as the broader sports media and sports book industries,” said Jeffrey Gerttula, EVP & General Manager, CBS Sports Digital. “Together, we will continue to create maximum value for sports bettors and fans by offering completely new and exciting ways to engage with upcoming sports events.”

The groundbreaking betting product experiences are now rolling out across CBS Sports Digital platforms, spanning CBSSports.com, CBS Sports Fantasy, SportsLine, CBS Sports HQ, and the CBS Sports and CBS Sports Fantasy mobile apps. The William Hill mobile offerings are available in Colorado, Iowa, Nevada, New Jersey and West Virginia.

“Our partnership is a first-of-its-kind, creating an experience geared to the sports fan and fantasy player that showcases William Hill content and products across the CBS Sports Digital landscape,” said Ken Fuchs, President of Digital, William Hill US. “We’re ready for fantasy football season to begin and can’t wait to introduce fans to the future of sports betting while taking their game to the next level.”

As previously announced, the partnership extends CBS Sports’ digital leadership in the sports betting space and allows for the creation of even more relevant content across its wide array of platforms. William Hill has exclusive rights to promote its brand across CBS Sports’ broad range of digital platforms, including through CBS Sports Fantasy, one of the largest fantasy platforms in the world, resulting in highly efficient customer acquisition for the sports betting company.

 

About CBS Sports Digital
CBS Sports Digital, a division of ViacomCBS Digital and the third largest digital sports property in the U.S., covers the full spectrum of sports, from preps to pros, and provides premium content across all digital screens. With a focus on serving fans live coverage every day, CBS Sports Digital offers exclusive access to the biggest sports events, live and on-demand video, in-depth analysis, breaking news, scores and statistics, and a wide range of fantasy games and advice. CBS Sports Digital’s multi-platform offerings include CBSSports.com and the CBS Sports apps for mobile and connected TV devices, CBS Sports HQ, 247Sports, MaxPreps, CBS Sports fantasy games, SportsLine, and SportsLive. ViacomCBS Digital, a division of ViacomCBS, is the world’s largest publisher of premium digital content and a perennial top 10 internet company.

About William Hill PLC
William Hill PLC was founded in the UK in 1934, and is now one of the world’s leading sports betting and gaming companies. Headquartered in London, the company is listed on the London Stock Exchange (WHM). For more information, visit William Hill PLC.

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About William Hill US
William Hill US, part of FTSE-listed William Hill PLC, is America’s #1 Sports Book operator. Established in 2012, the company has expanded from its birthplace of Nevada to operate in more than 150 locations across 12 states, and now takes one in every four sports bets placed in the country. William Hill US currently has operations in The Bahamas, Colorado, Florida, Illinois, Indiana, Iowa, Mississippi, New Jersey, Rhode Island, Washington, DC, and West Virginia. The company is also the licensed sports betting provider for numerous casinos in Mississippi and New Mexico and is the exclusive risk manager for the Delaware and Rhode Island sports lotteries. Product and technology are core to William Hill’s growth strategy in the US, and it now offers industry-leading betting apps in Iowa, Nevada, New Jersey and West Virginia. Continuing the innovative spirit of its founder William Hill, the company opened a sports book in the world-famous Capital One arena in 2020, becoming the first operator to offer sports wagering inside a US professional sports complex. For more information, visit William Hill US.

SOURCE William Hill; CBS Sports

Fantasy Sports

FanDuel Debuts New Peer to Peer Fantasy Product “FanDuel Picks” in Select States

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FanDuel, North America’s premier online gaming company, is introducing FanDuel Picks, a new peer-to-peer fantasy sports product. FanDuel Picks offers fans a simplified way to engage with their favorite athletes and a chance to win up to 1000x their entry fee by building lineups and selecting whether the athletes will beat their projected stats during games. Customers new to FanDuel Picks who play $5 will get $60 in bonus funds.

With FanDuel Picks, customers can pick three to six players, select “more” or “less” on the players’ projected stat lines and set their contest entry amount. Customers earn points for every correct selection, and customers with the highest score win a share of the prize pool.

“Just in time for NFL season, we are excited to bring fans a social way to engage with the sports and athletes they love with the launch of FanDuel Picks. The â€more’ or â€less’ selection model offers a streamlined fantasy sports experience, and we look forward to offering our customers another way to interact with games this season,” said Rob Cullen, FanDuel Picks General Manager.

FanDuel Picks is now available in 17 states, including Alabama, Alaska, Arkansas, Georgia, Minnesota, Missouri, Nebraska, New Hampshire, New Mexico, North Dakota, Oklahoma, Oregon, Rhode Island, South Dakota, Texas, Utah, and Wisconsin.

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Fantasy Sports

Betsperts Media & Technology Group Acquires Fantasy National Golf Club

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Betsperts Media & Technology Group, a leading innovator in sports betting and fantasy sports content, announced the acquisition of Fantasy National Golf Club from SportsHub Games Network. This move significantly enhances Betsperts’ successful Betsperts Golf platform, solidifying its position as a premier destination for golf enthusiasts and bettors.

Fantasy National Golf Club has long been recognized as a cornerstone for golf analytics and data, providing tools and insights to a dedicated community of fantasy golf players and golf bettors. Integrating Fantasy Nationa’s robust data capabilities and loyal user base into Betsperts Golf will create an unparalleled resource for golf content, data, and strategic tools.

“This acquisition marks a pivotal moment for Betsperts Media & Technology Group and our commitment to delivering best-in-class golf content. Fantasy National Golf Club brings an incredible depth of data and a highly engaged community that perfectly complements our vision for our golf strategy. We are excited to integrate their powerful tools and welcome their users, creating an even more comprehensive and indispensable platform for golf fans,” said Reid Rooney, CEO of Betsperts Media & Technology Group.

Renowned media personality Pat Mayo (one of the co-founders of Fantasy National Golf Club) will be joining Betsperts Media & Technology Group. Mayo will play a crucial role in promoting the newly expanded product offering and contributing to the future development of Betsperts’ golf product strategy. His extensive knowledge and influential voice in the golf and fantasy sports communities will be instrumental in driving engagement and innovation.

“I’ve always been passionate about providing the best possible resources for golf fans, and joining Betsperts at this exciting time is a natural fit. The combination of Betsperts Golf and Fantasy National Golf Club creates a powerhouse of information and tools. I’m thrilled to help shape the future of this product and deliver even more value to the golf community,” said Pat Mayo.

The acquisition underscores Betsperts Media & Technology Group’s aggressive growth strategy across key sports verticals. This deal marks the 5th completed acquisition for Betsperts Group.

“We will continue to look to growth through an aggressive acquisition and roll up strategy,” Rooney said.

Users of both Betsperts Golf and Fantasy National Golf Club can look forward to enhanced features, deeper analytics, and an even more seamless experience.

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Fantasy Sports

Wire Industries Inc Announces Expansion of its FantasyWire Subdivision

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Wire Industries Inc Announces Expansion of its FantasyWire Subdivision

 

Wire Industries Inc, an award-winning technology and media company that owns and operates the revolutionary sports betting marketplace WagerWire, announced the groundbreaking expansion of its FantasyWire subdivision.

FantasyWire recently garnered recognition by winning awards from the Fantasy Sports and Gaming Association (FSGA) for “Best Product Experience” and “Best Innovation”. The award for Product Experience was attributed to the FantasyWire Pickem trading marketplace which launched in partnership with RealTime Fantasy Sports in 2024 and broke new ground as the first-ever secondary marketplace for users to buy and sell DFS (daily fantasy sports) Pickem entries. Their Best Innovation win acknowledged FantasyWire’s robust pricing engine which powers the dynamic marketplace by allowing players to evaluate a live suggested sales price and deal score on any lineup they wish to sell or buy.

The overwhelming success of the Pickem entries marketplace laid the foundation to expand the offering to an even wider fantasy sports audience. And now, this latest release introduces DFS Pools to the secondary marketplace for the first time ever, further solidifying WagerWire’s position as a leader in the daily fantasy and sports betting industries. The DFS Pool marketplace will operate similarly to the Pickem marketplace. After a player builds a lineup and joins a particular pool, they will be able to sell a portion, or the entirety of the entry within the marketplace directly embedded into the RealTime Sports platform.

“Our users fell in love with the Pickem marketplace and took to it right away. The results were astounding, so creating a new user experience to increase the action and engagement for our users was a no-brainer. There is no other fantasy platform on the planet that allows you to turn your unique entries, both Pickem and pool based, into an asset by leveraging the real time value of that entry. RealTime Sports has been leading the way in terms of fantasy sports innovation since 1995, and our ultra-successful partnership with WagerWire solidifies that we’re still the market leader in game-play, winnings, and innovation,” said Tim Jensen, COO of RT Sports.

The FantasyWire experience is powered by the same award-winning pricing engine from Pickem, but now enhanced to accommodate the complexities of a DFS Pool. The platform’s dynamic suggested pricing and deal scores empower users with unparalleled insights, ensuring players can maximize returns on their assets. The models are built on thousands of real-time simulations – which are constantly run both before the games and during the games as scores are changing – to calculate where entries will finish against their competitors within a specific pool. Based on these simulations, WagerWire’s data science team models the calculated probability, as well as a live and real-time dollar value for an entry, to help buyers and sellers’ price and set the market accordingly.

Wire Media serves as the growth engine behind FantasyWire’s expanding product suite by inverting the traditional media model. Instead of relying on paid ads or celebrity endorsements, Wire Media tells the story of the fantasy entries and the people playing them, elevating users into influencers to organically drive engagement.

The expansion of the partnership and product has begun to make noise in the fantasy sports and gaming industry. With the news of this latest launch in partnership with RealTime Sports as well as the two 2025 FSGA awards, the industry acknowledged Wire Industries even further by electing cofounder and CEO Zach Doctor to the FSGA Board of Directors.

“One of the main missions behind the creation and founding of WagerWire is to provide liquidity and value to every form of gaming asset, from betting tickets, to Pickems, to contests. And DFS pools were the next asset class to be utilized. Our industry recognition is proof that our products and offerings are truly cutting edge, reshaping the fantasy user experience and changing the expectations around the fantasy market forever,” said Zach Doctor, CEO of WagerWire.

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