Latest News
Push Technology Launches Diffusion Kafka Adapter
Turbocharge Your Kafka Solution
Push Technology, the pioneer and leader in real-time data streaming and messaging solutions, today announced the launch of a new Kafka Adapter for their Diffusion Intelligent Data Mesh. With the Diffusion Kafka Adapter, organizations can now efficiently and securely extend Kafka solutions over the Internet, streaming real-time data to millions of end-user applications. In addition, customers can easily manage the high-volume of data across geographically dispersed regions.
Organizations Can Now Turbocharge Kafka
Kafka has proven capability for high-throughput data handling within the data center. When dealing with potentially hundreds of thousands of topics and concurrent connections in real-time mode, the qualities that make Kafka extremely powerful in the backend, fail to meet the unique requirements and challenges of edge networks. For example, Kafka performance suffers as the number of consumers increases. In addition, lack of topic granularity causes consumers to receive substantial amounts of excess data dramatically increasing cost. Diffusion with the Kafka Adapter handles these challenges.
Diffusion Kafka Adapter
The Diffusion Intelligent Data Mesh provides pub/sub functionality over last-mile network connections – web, mobile or satellite – reducing application code complexity and speeding time-to-market. The new Diffusion Kafka Adapter is fully hosted within the Diffusion Cloud infrastructure with an easy-to-configure user interface, for seamless integration with Kafka brokers. The Adapter automatically maps Kafka message types to JSON, allowing web, mobile, and IoT clients to securely consume data that is stored as rich data structures within Kafka.
The valuable customer benefits of the Diffusion Kafka Adapter are:
Scalable Topic Models
Diffusion is purpose built to handle millions of unique topics, allowing data to be scaled independently from consumers. In-flight transformation rules allow event data to be disaggregated or remapped, enabling intelligent and efficient distribution of data, based upon specific consumer requirements, while throttling or delay controls are available as needed to facilitate the exposure of real-time data at different tiers of availability. Diffusion removes the overhead of scaling the consumer-side of real-time data, allowing organizations to pursue new business opportunities without worrying about operational complexities. The Diffusion Kafka Adapter exponentially scales Kafka performance by providing the ability to handle millions of topics and millions of concurrent connections.
Security
Security can be a challenge on edge networks. With Diffusion, dynamic multi-tiered security access control is available out-of-the-box. A robust, pluggable authentication system makes it easy to combine standard security adapters (e.g. JWT, OAuth) with bespoke authentication strategies. Diffusion’s scalable Role-based Access Control system allows unique security policies to be assigned across hundreds of thousands of consumers and changes can be applied dynamically across all active connections and subscriptions.
Efficient Data Movement
Diffusion is an intelligent solution for the challenge of optimizing real-time data distribution across unreliable networks, with adaptive flow-control, optional conflation of messages, and automatic delta streaming which can reduce bandwidth usage by up to 90%.
Sean Bowen, CEO of Push Technology, said: “Many organizations struggle to securely and cost-efficiently integrate Kafka into their operations as they build out highly-scalable, real-time web and mobile applications. Our Diffusion Intelligent Data Mesh and Kafka Adapter handle the complexities and address the challenges of Kafka data management and control over the network edge.”
About Push Technology:
Push Technology pioneered and leads the market in real-time data streaming and messaging solutions that power mission-critical business applications worldwide. The Diffusion Intelligent Data Mesh delivers centralized data management, optimization, and integration to simplify application development, reduce infrastructure requirements, and speed time-to-market. Leading brands, across industries including: financial services, transportation, energy, retail, healthcare, eGaming, and Internet-of-Things companies, use Diffusion to fuel revenue growth, customer engagement, and business operations. Diffusion is available on-premise, in-the-cloud, or in hybrid configurations, to fit the specific business, regulatory, and infrastructure requirements of the applications operating in today’s everything connected world.
Learn how Diffusion can reduce infrastructure costs, and increase speed, efficiency, and reliability, of your web, mobile, and IoT applications at www.pushtechnology.com.
SCCG Management, a global leader in advisory and business development services for the gaming industry, has announced a strategic partnership with JackTop to support the global distribution and business development of the JackTop Live Dealer Casino Solution. This collaboration will leverage SCCG’s extensive network, expertise, and global reach to position JackTop as a leading live dealer casino solutions provider, catering to a wide range of online gaming platforms—from social casinos to Class III mobile on-premise operations and beyond.
JackTop offers a cutting-edge live dealer casino experience, broadcasting traditional casino games 24/7 in full HD. With operations spanning over 70 countries and a growing network of 100+ partners, JackTop combines American broadcasting technology, seamless multi-platform integration, and customizable environments to deliver an unmatched player experience.
The partnership will see SCCG Management driving global sales, fostering strategic partnerships, and expanding JackTop’s presence in key gaming markets worldwide. SCCG’s proven track record in accelerating business growth and facilitating entry into emerging markets ensures that JackTop’s innovative solutions reach operators who are seeking high-quality, customizable live dealer gaming experiences.
“At SCCG Management, we are always on the lookout for game-changing solutions that redefine player engagement and operator success. JackTop’s live dealer casino solution stands out with its commitment to quality, flexibility, and seamless integration across multiple platforms. We are excited to partner with JackTop to drive global adoption and bring its immersive gaming experience to operators and players worldwide,” said Stephen Crystal, Founder and CEO of SCCG Management.
JackTop’s live casino offerings include fully customizable environments, unique game development capabilities, and seamless integration into both online and land-based gaming operations. With features like real-time live chat, multi-game views, and full HD broadcasting, JackTop creates an authentic casino atmosphere for players, no matter where they are.
Internet Vikings, a licensed in-state hosting provider for iGaming and online sports betting, announces the extension of its relationship with GAN Sports®, a supplier of industry-leading casino content, into Arkansas.
Following a successful multi-state collaboration initiated in 2022, Internet Vikings continues to support GAN by delivering hosting services tailored to their operational needs. Internet Vikings is continuing to grow across the United States, as Arkansas becomes the latest state to benefit from their hosting services.
GAN, a B2B supplier of internet gambling software-as-a-service solutions, initially entered into an agreement with Internet Vikings in a landmark deal covering 15 states. Since then, the relationship has grown stronger, with GAN relying on Internet Vikings’ bare metal server solutions to support their large-scale U.S. operations.
This expansion into Arkansas follows a recent deployment in Nevada, where Internet Vikings also provides hosting solutions to GAN. As GAN continues to operate across regulated U.S. markets, Internet Vikings remains a dependable resource, and has demonstrated its reliability to support long-term growth.
Rickard Vikström, CEO and Founder of Internet Vikings, shared his thoughts, “Our relationship with GAN reflects the trust we’ve built over the years. It’s not just about providing hosting solutions; it’s about understanding their vision and exceeding their expectations.”
LiveRamp announced it is powering the industry’s first casino media network for Mohegan, a global leader in casino and entertainment destinations. For the first time, brands can access Mohegan’s rich first-party insights to reach guests and players in addition to the ability to measure campaigns across the casino’s digital channels and on-premise experiences, including in-app, loyalty programs, slot machines, kiosks, and more.
Ad spending on travel-focused commerce media is forecasted to reach $2.96 billion next year as hospitality, gaming, and entertainment companies unlock their unique behavioral insights for advertiser partners. Mohegan alone captures 200 million impressions per month across its casinos and digital estate, including exclusive insights on visitors’ entertainment, dining, and vacation preferences. This unique set of data allows advertisers to immediately discover and activate highly engaged audiences while deepening customer understanding in ways previously not possible.
“By launching the industry’s first casino media network, Mohegan is setting a new standard for highly relevant guest experiences that connect consumers with their favorite brands. With the largest and most powerful data collaboration network, LiveRamp was the clear choice to power seamless connectivity and measurement, help us deepen our premier partnerships, and protect customers’ data,” said Rich Roberts, President of Mohegan Digital.
LiveRamp’s data collaboration technology allows Mohegan to unify its data across sources and deliver an accurate, connected customer view to advertisers across its online and offline channels, maximizing the value of every customer interaction. LiveRamp also supports closed-loop measurement of media network campaigns, which brings the customer journey to life, giving advertisers deeper understanding of customer actions from ad exposure, to on-property visits or online interactions to ensure advertiser ROI.
Vihan Sharma, LiveRamp’s Chief Revenue Officer, said: “Mohegan is reimagining the gaming and entertainment industry by leveraging its unique first-party data as the powerful asset it is, forging new paths of innovation that unlock new revenue streams and transform customer experiences. LiveRamp is proud to lead the way in powering media networks across diverse industries and eager to connect advertisers to more high-value audiences as we grow our collaborative ecosystem. That’s why we’re thrilled to partner with a leading-edge brand such as Mohegan to pioneer new applications of data collaboration.”
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